Since 1972, SAP has revolutionized the way business is done. Working alongside our customers and partners, we led each and every evolutionary stage of their business as trusted partners, paradigm shifters, and drivers of their business transformation. Now, humankind is at a crossroads. Even before the global pandemic, digital transformation was top of the list of many companies, because disruptions are increasing in frequency and magnitude. Just think climate change, social unrest, and inequality, or shifting global trade relationships. In a world that is constantly changing, the spotlight is on companies that point out new ways. We at SAP provide all of them with the necessary technology and know-how. Be it for strong supply chains, robust delivery networks, engaged workforce, flexible procurement, real-time finance, efficient manufacturing, personalized commerce, or to rethink business models. When E.ON wanted to create a more sustainable and energy-efficient future for us all, they built a smart energy management platform based on IoT that provides real-time data on the performance of buildings' heating and cooling units. When COVID-19 hit their business, Casey's was able to increase the average order value via their mobile app, thanks to high personalization. When the pandemic turned our world upside down, pharma and health companies like Moderna and CureVac developed and produced a vaccine within one year that is now distributed in the U.S. by enterprises like McKesson. One thing is for sure, there has never been a greater need to become intelligent enterprises, to be more resilient, more profitable, and more sustainable. We at SAP will show you how to achieve this together. Ladies and gentlemen, a warm welcome to 2021 and to the launch of a new game-changing offering by SAP. Before we are getting into it, thanks for joining us today, and let me share my gratitude to our over 400,000 customers, 23,000 partners, and last but not least, to our more than 100,000 SAP colleagues across the globe. For almost 50 years now, together with you, we have helped the world to run better. We are now at an inflection point. New digital technologies and the ongoing move to the cloud are changing how we serve our customers and run an enterprise. COVID-19, climate change, geopolitical tensions expose how fragile our world and companies can be. The crisis brutally shows how resilient the business model, supply chain, and operations of an enterprise really are. The business transformation to make your enterprise ready for the new normal is not optional anymore. It's a must to stay relevant and win in the market. Everyone is obviously setting the bar very high regarding the desired outcomes. Just take retail or other B2C businesses. With consumers demanding a seamless and personalized experience across every touch point and channel, as well as next-day delivery and flexible payment terms. Take manufacturing, where factories and warehouses operate without any human intervention, or supply chains that design, plan, and manufacture personalized offerings at scale. Finally, sustainability becomes make or break, as your consumers will care how serious you take the climate change. We have to use new intelligent technologies to reduce the carbon footprint and move our enterprises towards the circular economy. As a result, transforming into an intelligent enterprise has never been more important than today. To be more resilient, to open up new growth opportunities, to drive higher productivity without compromising on your ambitious sustainability objective. Everyone understands the why. Everyone also likes to talk about these opportunities. If everyone wants to transform, why is it so challenging? Why do so many industry-leading enterprises keep getting disrupted or just don't see the outcomes I just highlighted out of that transformation? Before we designed a new offering, it was key for us to listen with empathy to our customers, to exactly understand their challenges and what they need. It became very clear. The key challenge for many enterprises is the how. How to holistically transform, especially when you are somehow still successful in the market. Let's face it. In many enterprises, the reality about digital transformation projects, if you go around the table, is the following. There is the CEO looking for growth with new business model. Next is the CFO seeking for a higher margin via process automation. No one really around the table cares about simplification and standardization of business processes end to end. On top, still too many stakeholders in an enterprise are sitting on the sidelines and believe that digital transformation will happen with IT in the lead by performing a technical migration of their IT landscape to a resilient cloud infrastructure, by talking about the power of AI and buying new technology. You won't be able to adapt new business models, achieve higher process automation, or become more sustainable with such a one-dimensional approach. Actually, a holistic business transformation starts at the top. It's about changing the culture and mindset of an enterprise. It's about getting everyone behind this change. It's about business being the lead to redesign business processes end to end and to reduce internal complexity. It's about IT serving as an enabler, hand in hand with the business to adopt with agility, new innovative applications, and very important, the right business platform, serving as an integration, extension, and semantical data layer for the enterprise. Today, based on the feedback of thousands of customers and partners, we launch an offering to enable your transformation, to provide answers for how to transform your enterprise. We introduce one new offering where we, together with our partners, connect the business processes with technology and data to deliver desired outcomes for your business transformation. Let me explain you the transformation journey and the new offering with the help of two concrete customer examples. Both customers have a very different point of departure, and their market situation couldn't be more different as well. Founded less than a year ago, LIVEKINDLY Collective has grown up digitally. The company is a collective of plant-based heritage and startup brands with one mission, to make plant-based living the new norm, shaping consumer preferences and transforming the current meat-centric food system at speed by bringing healthier, tastier, and more sustainable plant-based brands to consumers worldwide. Through strategic partnerships and investments with seed growers, upstream producers, and distributors, LIVEKINDLY Collective stands out in the plant-based food sector as a company that owns and operates the entire value chain. Now it's in the middle of globalizing its business for more growth and to scale its processes. To achieve this, they chose SAP. They built their system landscape from scratch in a greenfield approach, using SAP's best practices, going live in five months only and during the pandemic. They are now running SAP S/4HANA Public Cloud to strengthen their existing supply chain operations and enter new markets. Founded in 1847, Siemens is a global technology company with more than 290,000 employees. Siemens creates sustainable industrial innovation for a world we want to live in today and tomorrow. For over 170 years, Siemens technologies has reshaped life for billions of people by empowering the transformation of industries that form the backbone of economies. The company develops technologies that help its customers to create more agile and productive factories, more intelligent and efficient buildings and grids, more reliable and sustainable transportation. In a world that is constantly changing, Siemens knows that to stay ahead, it needs to continually adapt, innovate, and transform itself. Now they are undergoing a massive IT transformation, simplifying their complex IT landscape by leveraging cloud technologies with the ultimate goal to streamline their highly modified systems. To achieve this, Siemens needs a thought-out stepwise approach with the help of strong partners like SAP. These two companies couldn't be more different, be it with regards to heritage, size, or scale. Starting with LIVEKINDLY Collective, the company is less than a year old, has more than 470 employees, and is running SAP in three ERP systems. LIVEKINDLY Collective has been transforming its whole business within five months and is now looking for scale and growth. Siemens, on the other hand, is an over 170-year-old established company with more than 290,000 employees running SAP in over 30 ERP systems. Now they want to achieve more agility and innovation by having one cloud-based ERP system for more than 200 countries worldwide. Although their points of departure and market situation significantly differ, they are united in their wish to become an agile and flexible, intelligent enterprise to respond dynamically to new business requirements, and SAP is helping them both to reach their goals. Here we go. Two very different customers, given their history and size, also regarding the point of departure of their IT landscape. They are united in their demand to grow the business, either by adapting to new or by scaling existing business models and by applying new technology to run intelligent business processes at scale with the help of our new offering. Let's hear from them how they approach their transformation journey. Tell us a bit more about LIVEKINDLY. How did it become the front runner in the plant-based lifestyle? LIVEKINDLY was founded about four years ago, and this was back when plant-based really wasn't mainstream at all. It was often covered quite negatively in the media. My goal when I created LIVEKINDLY was to really create a community that was based on creating solution-focused content, meeting people where they're at in their journey, whether they're adopting a plant-based lifestyle for health reasons, wanting to reduce their intake of meat to help save the planet and combat climate change. This is something which wasn't really done before in the media, and I think that this is really kind of showing why we've grown so much today is that people do really want to make a positive impact on the world. Operating in an increasingly digitized environment, what are the main challenges you are facing? The age of consumer access to information is obviously changed a lot over the years, increasing the access to information that we have is just something that is driving consumer change and consumer habits. Consumers are demanding more visibility and transparency of a brand, whether that is food brands or media, it is really affecting us all. This also is something that impacts us as a content creator, too. We are also held to that higher standard, we need to create content that is the voice of the consumer, which is exactly what we do. Why did you choose SAP to support you on that journey? Our mission is to make plant-based living the new norm, that is obviously a very big transformation, like a digital transformation. You need to create a total IT infrastructure which has the ability to go through all the different stages. From startup to scale-up to a global multibillion business. For sure that is where SAP came in. To be able to set that up, that is where SAP became our ultimate critical partner to build the global spine. The S/4HANA Cloud actually help us to be able to have global skill and expertise and local intimacy. I must say is that, the S/4HANA part is that the flexibility which it now has was really part of the ability to say this is how we want to do it. We will always look at IT, not to own it, not to in any way to have the platform ourselves, but to leverage the IT, and that we use our strategic partners to be able to really have the ability to scale it, and that is why and where we use S/4HANA. What are your plans for 2021 and beyond, despite the pandemic? 2021 will be our year from startup into scale-up. We will accelerate the growth in the businesses which we have acquired to become part of the collective. We will accelerate that growth. We will go into the U.S. and into China as new markets. We will continue to actually acquire and do more M&A. Again, once we have created this global spine, new businesses can actually plug and play on the back end and be part of the global part. Let's start our conversation about why the digital transformation has become so imperative for our customers in response to this crisis. How do you see this progressing in 2021 and beyond, and what does it mean for our joint customers? Actually, it goes back even before the pandemic crisis was starting, that we saw that there's a digital transformation ongoing in all our markets. It's the demand for higher productivity, for taking more advantage out of assets and the computing power and the data available. They make it possible now to really make this transformation. Therefore, there's a combination of technology, maybe also new business models and the pandemic crisis, which really accelerates the whole thing. This will not stop after 2021 or 2022. We do believe this is sustainable, and it will definitively support all our industries for the next level of productivity. How do you see the role of SAP in this context? I do believe that Siemens, SAP, we have very much in common. What we are doing, we are enabling our customers with technology to really make them staying relevant and make their transformation happening. In total, I do believe that SAP has a great chance coming as a pure play digital company, sitting on so many fundamental processes along the value chain to really help industry transformation along with your ecosystem. How can companies like Siemens and SAP help customers with their digital transformation? It starts always at the customer and to understand what's the need of the customer. What are their pain points? What hinders them for leveraging their assets better for driving productivity, reducing quality for failures and so on. I do believe that this is something where both companies have something in common. We do have a certain level of domain know-how, yet coming from different areas. We are very strong in the PLM area. They're very strong in the ERP system. Together we can really connect the full value chain and make something really magic happen with our customers. How does Siemens stay innovative and competitive? I do believe this is a kind of constant change a company has to make, also accepting failures and then you have to really constantly change. Yet also to be very clear, you also have to think about what your strengths are and build on it. This is the challenge about this transformation. Digital technologies have a shorter cycle time. Now we are talking about cycle time of month. Therefore, we have to also change the way how we are running our company in a different way. Stay always tuned. Last point is, it is, at the end of the day, really, it's about people. If you have the right people in place, empower them, and if you foster this kind of what we call growth mindset, then you have a high chance to survive also after 170 years. How can SAP help with the transformation of Siemens? We have a long, I think, 27 years partnership where we're using your products always. Now we are at the point where we also want to move our ERP system to the cloud. We want to do that together. Since we have also 27-year grown ERP system with all the legacy behind, I tell you, I told my people, "I don't want to make a copy-paste what we have to the cloud." We are working on processes. This is where SAP can bring a lot of expertise because you see it from other customers too. What can we learn? Adapt it and make the move to the cloud with the benefit of having then shorter innovation cycles sitting on your shorter innovation cycles. I think if we do that together, we can definitively improve Siemens operations, run a leaner, less complex system, but also eventually along the line, create some new innovations together. Starting today, and together with you, our customers and partners, we will not only reinvent how business is won with intelligent technology. With our new offering, you will be able to drive a holistic business transformation with your customers and employees in mind. Together with our partners, we are making sure you have everything you need to achieve the desired business outcome on your transformation journey. Ladies and gentlemen, I'm thrilled to launch RISE with SAP Business Transformation as a Service. Our partners and we from SAP will be with you during each step of your transformation journey. In the new offering, we have brought together all elements you need to simplify your journey in three simple steps. Business process redesign based on industry best practices and SAP's unique and large data treasure to make sure you are transforming how your enterprise runs. Second step, technical migration to a standard and modular solution landscape with one semantic data layer. Finally, building your intelligent enterprise with S/4HANA Cloud and our SAP Business Technology Platform, BTP Foundation. RISE with SAP will help to accelerate your business transformation. Now, let me show you the different elements of our new offering here on stage. Let's start with making the change a reality together with the business and based on facts. As mentioned, a true transformation starts with the business. Based on my very own experience, this is already the most difficult part, creating a culture of being open to change existing business models and how people work. Overcome internal change resistance and complexity to standardize and automate processes. I can tell you won't achieve the desired business outcomes by showing extensive PowerPoint presentations to your colleagues that explain somehow the need for change. Nor will this happen when you just extract and pull data in another third-party process mining tool. The first element of RISE with SAP is Business Process Intelligence, allowing you to make use of best practices and data for more than 20,000 customers. Based on these unique insights, you can discover and analyze your processes end to end, benchmark them against leading industry standards without pulling your data into a third-party solution. Afterwards, the business and process experts get tailored recommendations how to adapt to new digital business models and how to automate processes. A direct connection to our workflow, RPA, and other AI services is ensured to seamlessly embed and infuse intelligence. Finally, you can reflect your future business processes in the configuration of the application. To make BPI work for you in 2021 as part of RISE with SAP, we will even enhance our portfolio. I'm happy to announce the planned acquisition of Signavio, a strong player in the process intelligence market. You will hear more about this later from my colleagues, Luka Mucic and Rouven Morato. Let's move on to the next element of RISE with SAP, the technical migration to a modular and standard application landscape. This is key to gain agility in the future and react quickly to new business demands. In our offering, we therefore embed services by SAP and partners to get rid of modifications and custom code. To support you in harmonizing and governing your data layer on our platform, so you can run your company based on one semantical data layer and on one source of truth. We, of course, also understand how mission-critical your business processes are. That's why we will continue to embed further automated services to make the migration of your IT landscape to the cloud happen with fast time to value and near zero downtime. You will hear more about that part of the offering later from my colleague, Shane Paladin. Now, we are coming to the third element of the new offering. It's time to build your intelligent enterprise as part of RISE with SAP. The basis of the intelligent enterprise is the cloud infrastructure. Here we provide you maximum choice at the lowest possible cost. We can further improve system availability with an SLA of 99.9%, unmatched in the industry. Our disaster recovery and high availability capabilities will provide highest resiliency for your business across the globe. We will also offer the best security standards in the industry. We support the main security certificates in every country. We will offer EU access only. On top, you will gain a reduced TCO by up to 20% compared to your existing landscape by running the workloads in our own data centers or via the hyperscaler, always with the best operation costs in the industry. No matter which infrastructure you choose or who the operation partner is, SAP will be your single point of contact in this offering. You literally have one hand to shake, which is crucial when it comes to your mission-critical workloads at the heart of your enterprise. Let's move now on to the differentiating platform layer. Our Business Technology Platform is the foundation for your transformation. With our platform, you can run integrated business processes with SAP apps sharing one semantical data model, one identity and authorization service, and one user experience. On top, over 2,200 APIs on the SAP API Business Hub ensure integration to on-premise and non-SAP landscapes. Having one semantical data layer on your platform is a key treasure, which only SAP can offer. Not only for integration purposes, by the way. Combined with one analytics layer across our apps, it enables you to steer and plan across the enterprise in real time based on one source of truth. Having one semantical data layer is also key to have high-quality data for RPA and AI scenarios. Finally, application and citizen developers can extend SAP solutions on our platform with superior low-code, no-code capabilities and a world-class workflow service to change processes on the fly. Our CTO, Juergen Mueller, will share later on further exciting news about the leading business platform. As part of RISE with SAP, you will also get free access to the world's largest business network. COVID has shown one thing. Too many enterprises still manage their business within their own four walls of their company, with one-to-one connections to the stakeholders across the supply chain. This way, they cannot react fast enough to country lockdowns, overcapacity, or lack of inventory. The times when you are managing your business in sequential process steps have to be over. From now on, you can manage your complete supply chain in real time to react faster than anyone else to changing market conditions. Our SAP Business Network provides you access to more than 5 million connected companies. You can choose manufacturers that deliver on time, meet production standards, or you select the ones which are closest to you to reduce carbon emissions. You and every trading partner connect to the network once to manage your business with all dependencies real time. Finally, you need intelligent applications to truly change how your business runs. Our market leading intelligent ERP system, SAP S/4HANA Cloud, embeds AI, RPA, and advanced analytics. It can be deployed both in a public and hybrid cloud to offer you maximum flexibility depending on your degree of system standardization, process complexity, and how fast you can make the change work within your enterprise. Our architects will help you to standardize in the cloud even the most modified ERP systems. Our Head of Product Engineering, Thomas Saueressig, will show you later some customer examples to demonstrate how customers improve productivity by automate transactional processes by up to 90%, offering new flexible license models or intelligent ways to improve the cash flow of your enterprise. He will also show you how to improve the customer experience by bringing user, customer, brand, and employee sentiment into every decision and action you take. We will integrate the world's leading experience management solution, Qualtrics, in more than 30 solutions by the end of this year, including S/4HANA. Thomas will show you how customers drive sustainability by measuring and reducing carbon emissions along your value chain. In the 10 most emission-heavy industries alone, we will enable companies to reduce 15% of their carbon footprint. Now, I'm very proud that we just added another key value driver to our market-leading cloud ERP solution for you, our dear customers, collaboration. As we all realize in the new normal after COVID, it's important to run a frictionless enterprise. Employees in their daily business need to collaborate remotely with people in and outside of the company. Collaboration needs to be embedded and has to be part of a world-class user experience. Which enterprise can do this better than SAP and Microsoft? Microsoft Teams embedded in our apps will lead to a frictionless enterprise, and in many business situations, to a much higher productivity of your end users. We just announced an extension of our partnership with Microsoft, where we are going to embed Microsoft Teams in our core applications like SAP S/4HANA. I have spoken with Satya Nadella. Let's hear from him some additional insights about our new offering and the Microsoft Teams partnership. Hey, Satya. How are you doing? I just wanted to catch up on our exciting announcement. Thank you so much, Christian. It's great to be here on Teams with you. I can actually still remember one of our conversations roughly a year ago. We talked about how we can create even better outcomes for our customers together. We also exchanged some ideas and put our engineering teams to the design board. We determine the future of work and create a frictionless enterprise. No, absolutely. I think the world is sort of going through a massive accelerated change, and all driven digitally, right? The level of constraints that have been placed around how we work, how we live, is unprecedented. Most perhaps interestingly, and maybe the silver lining here, is how digital technology has become that malleable resource that the world is using to overcome the constraints. If you think about even how we work and how we collaborate, how we learn, and then also some of the challenges around how do we stay healthy and the wellbeing are all important considerations. It's about people, management, process, and technology. You're absolutely right. SAP and Microsoft, with all of what we do, coming together to help the world and every organization in the world deal with these challenges, but more importantly, thrive even in spite of the constraints, is such a priority. What are you seeing? I know that there is a lot that Microsoft and SAP can do together, but if you put from a customer in perspective, what is the real opportunity here? I'm very excited about how the Microsoft Teams integration supports the new ways of working. The new normal after the pandemic will look different when it comes to the future of work. For example, remote selling will remain imperative for companies across many industries. Integrating SAP sales automation with Microsoft Teams simplifies the remote selling process without switching applications. Customer calls can be initiated on the fly while the sales representative is managing the pipeline or doing configure price quote. Also, end users in our other SAP applications will be able to collaborate and set up meetings out of the business process without switching applications. By integrating Microsoft Teams across our solution portfolio, we truly bring collaboration to the next level. We bring together market-leading business applications with the market-leading business collaboration platform, and that's pretty exciting if you ask me. Another thing I'm really happy about is that we will now also extend our partnership to further accelerate the adoption of SAP S/4HANA on Microsoft Azure. Just in time with our new offer, RISE with SAP, to support our customers with their holistic business transformation and migrate our ERP customer base to the cloud. For me, this is an essential step, running the world's most mission-critical business processes, highly resilient on Azure. Why is this a win-win, Satya, not only for Microsoft and SAP, but for all of our customers? It's such an important initiative. Obviously, we've been working together since 2019. Taking this partnership about bringing S/4HANA and Azure together to benefit, right? If you think about every customer in every industry, whether it's in healthcare, they're being transformed by telemedicine. If it's in manufacturing, they're being transformed by digital manufacturing and how people are using things like digital twins to fundamentally do lights-out manufacturing. In retail, every retail and now curbside pickup is just part and parcel of what they're going to do going forward. If you look at all of those mega trends now that are getting accelerated, what it requires is great business software, business process software, business automation software, that data to get connected, quite frankly, with all the other data in the enterprise and all the other workflows, right? Whether it is the Teams integration on one side for knowledge workers and frontline workers, but more importantly, the robustness of the public cloud infrastructure and S/4HANA coming together. We see this in action. We are partnered deeply with Walgreens Boots Alliance where S/4HANA and Azure are coming together. We're also seeing this in the iconic clothing brand, Carhartt, where they're again using Teams as a front end to all of the S/4HANA business operations that you talked about. I think these are the types of things that we can do together because of our partnership. I'm really looking forward to having more innovation, but we have a fantastic start already. Thanks a lot, Satya. Take care. Thank you so much. Ladies and gentlemen, this is the future. RISE with SAP, business transformation as a service. A path for every one of you, tailored exactly to your needs. RISE with SAP is your personal concierge service to the intelligent enterprise. We provide you the basic components of an intelligent enterprise in one bundle that includes free Business Process Intelligence capabilities, cloud infrastructure of choice, our business technology platform, free access to the business network, and our market leading ERP solution S/4HANA Cloud. Everything complemented with premium services and tools, all without high upfront investments, but with reduced TCO of up to 20%. Plus, the business and commercial flexibility you need. You can decide which capabilities you want to use at what point in time. You can decide when you migrate your ERP to the public cloud or stay hybrid for some additional time. We have seen in the customer videos how very different IT landscapes are. This is crucial. Either way, and with each step, you will experience tangible business transformation benefits. Apart from the business perspective, this offering is more than the sum of its parts. You get all of this as one offer, with one contract, with one responsible party for one price. Building on this kickstart, you can tailor your intelligent enterprise to meet your respective business needs, allowing you to clearly differentiate yourself in the future. Customers and partners alike can easily complement and extend and integrate with any other of our LOB and industry solutions, partner or third-party solutions. With the ability to use exactly the same data model and business services as our own SAP applications, allowing you to run your core and industry-specific processes seamlessly, end-to-end and top to bottom with a full 360 transparency. Ladies and gentlemen, the path to transform a business holistically into an ever-evolving intelligent enterprise has not been clearly defined so far. SAP has been a trusted partner of businesses for almost 50 years. Building on what we have jointly achieved with all of you, we will now support you to become a smarter and faster version of yourself so you can achieve significant and fast time to value and thrive in a world that keeps moving faster and faster. RISE with SAP is the game changer you deserve. It is your journey, your decisions, your destination. We go there together. Together, we can master all challenges. Together, we can reinvent how business is won. I'm convinced that together, we will continue to help the world run better and improve people's lives. Thank you. With this, we are now looking forward to your questions. One of the most mentioned business concerns of the Corona crisis is resilience. Agility is the foundation for resilience. It's already the new normal. Companies need to adjust to new customer expectations, enable new business models, increase delivery, supply chain flexibility, and transparency in this globally interconnected world. All while we still cope with climate change, which leads to an increased pressure on sustainability. Let's be honest, none of this is new. A dramatic acceleration based on this pandemic pushed companies to their boundaries. This disruption is happening in every industry in one shape or the other. One thing is clear, 2022 won't look anything like 2019. The new normal in 2020 and 2021 is just an interim status towards the next normal we need to master. Ladies and gentlemen, my name is Thomas Saueressig. As the executive board member responsible for all SAP business applications, it's my clear goal to help you being successful in these challenging times. In the next 30 minutes, I would like to give you a sense of why the Intelligent Enterprise is key to success and how SAP can support you to become an Intelligent Enterprise, what we can do together to stay ahead and what's coming next. I won't be doing it alone. It's important to hear from customers and partners who are with us on that journey. Let's get started. If you think about why the Intelligent Enterprise is key to success, I fundamentally believe that you need to be able to optimize the end-to-end business processes along the entire value chain, which means a seamless integration is key. This brings me back to my point about changing customer expectations that enable new customer experiences. Customer touchpoints were already shifting towards the digital world. The customer experience doesn't end with the checkout on a webpage. Customers expect sustainable and high-quality products and services delivered on time, which means tomorrow, at the lowest possible price. The process starts long before the point of sale and ends much later. Just think about the 365 days return policies, IKEA being a good example of this. This process is no longer a separation between front and back office. The customer experience doesn't differentiate between front and back office. This is where SAP comes in. We bring all customer-facing related processes with our CX solutions together with our market leading ERP solution, SAP S/4HANA. We additionally differentiate by embedding experience management in all moments that matter. It helps to get sentiment and feedback from the consumers to be able to delight your customer and instantly improve the business processes. In the new normal, customers also want to be addressed personally in their own personal regards. That is the reason why we have strengthened our portfolio with Emarsys. We connect this leading customer engagement platform to our commerce and customer data platform. In addition, we bring it together with our delivery and supply chain capabilities to provide hyper-personalization at mass scale with a lot size of one. You are able to provide individualized goods and services to your end consumer while connecting the personalization on both the front and the back. Here, we can clearly see how the interconnection of SAP's broad portfolio is essential to making customer experience work. It's a merge in order to improve the customer experience end to end. However, it's not just the customer experience. With the intelligent enterprise, we actually cover the employee experience, the supplier experience end to end, redefining the categories with human experience management and spend management. SAP S/4HANA is and remains the core of every intelligent enterprise. There is no question. SAP S/4HANA is the most powerful, advanced and intelligent ERP in the world. Over 86% of the BCG Most Innovative Companies already put their trust in SAP S/4HANA. We have a clear integration roadmap in place. As said, it goes far beyond just technical point-to-point integration. It focuses on the bigger picture, on business process integration with the foundation of our Business Technology Platform. Integration ultimately enables business process innovation, and this is what the vision of the intelligent enterprise is all about. We leverage SAP HANA natively to deliver new scenarios which were not thinkable before, while also being able to simplify the application and data model. We embed artificial intelligence and machine learning in all our processes and provide active guidance and recommendations to our end users. We already delivered more than 350 intelligent use cases for SAP S/4HANA Cloud. Let's be honest, the pure-play number of cases is not what matters. What matters most is how you, our customers, benefit by increasing productivity and driving process automation. Combining the power of SAP S/4HANA with SAP HANA, artificial intelligence and machine learning enables us and our customers to truly reimagine business processes. SAP S/4HANA customers have seen new levels of speed and efficiency, like 67% faster financial closing, 95% faster material requirements planning, and many, many more. The prerequisite for all of this is fully digital end-to-end processes that allow a continuous flow of data in real time. Data is useless if it's not put in the right business context. This is where SAP's focus is. Unfortunately, we've seen so many companies talking about big data for years in a pure technical manner. The value of data is realized when the right context and semantics to get the relevant insights to support the business decisions. Especially during this pandemic, we all learned that immediate decisions are necessary, and we need the right insights to our business, competitors, and customers to lead us to the right decisions. This agility and speed is key to manage the unprecedented change each industry is faced with. Additionally, the boundaries between them not only blur but disappear. There's an enormously high demand for innovation at the vertical edge. Our answer to this is delivering innovative industry solutions with our SAP Industry Cloud. It's an open innovation platform for our partners to support a transformation of the end-to-end value chain. With that, we strengthen the industry capabilities of SAP S/4HANA even further. Let's take manufacturing in industries as an example. With Industry 4.0, in the future, production processes need to be able to react way more flexibly to disruptions and market requirements. For example, many of our industrial machinery and components and automotive customers are moving away from traditional line production and made-to-order offerings towards modular production and configure-to-order capabilities. In a fully autonomous factory, each component will be linked end to end throughout the entire procurement, production, and supply chain processes, as well as the delivery, mapped in a digital chain with business information such as engineering, supply chain, and asset management data. We call this digital thread. We are realizing this in a partnership with Siemens, and this is just one example of our many partnerships in our vibrant ecosystem. Instead of just talking about our vision, let's talk about down-to-earth realities. Let's do this by getting first-hand insights from our customer, Orica. Orica is a leading customer example for reimagining business processes by transforming the IT landscape. Over the past few years, the company has undergone a significant transformation, which covers eight end-to-end business processes. Orica redefined its business process by consolidating systems on SAP S/4HANA, complemented by other SAP solutions and extensions. With that, I'm happy to welcome Gabriela Azzali, Chief Transformation Officer for Orica. Hello, Gabriela. Thanks so much for joining. Can you tell us a little bit about Orica and the challenges and opportunities in your industry, and what role technology plays in that? Hi, Thomas. Thanks for having me. For Orica, being in explosive industry, the biggest challenge is our robustness and safety of our supply chain, as well as traceability. Our supply chain is actually very complex and is across 60 countries where we have offices, as well as to all our customers, which are in more than 100 countries. What we actually needed and what we now have is one platform, all based on SAP products, all integrated, that gives us full visibility and transparency of where and what products are actually traveling across our supply chain. We know each other for quite some time, and I'm following very closely the Orica journey. It's quite impressive to see the focus on the end-to-end business processes and the transformation with it. Can you tell us a little bit about the approach you've chosen? Sure. Number one is that a business delivers value horizontally. You can only look at your business end to end. Secondly, the fact that the biggest inefficiencies in a company are at the pain points between the functions in that particular company. Unless you actually deliver the project and you think about the project end to end, you are going to actually miss this particular point I just made. We have organized our project into pods. Each team was responsible for an end-to-end business process, and they had all the means and methods to deliver that end-to-end business process. We designed, test, and build into an end-to-end manner. We actually did UAT the same way. Our training materials as well as pod organization is all organized on the end-to-end approach. The advantages of that are, besides the fact that we give an opportunity to every employee in Orica to understand where they fit in the organization and the impact of them doing a business process step or not doing it. It also overall decreased our project lifecycle because doing and looking at integration upfront is actually eliminating a lot of surprises that you will have later if you would have approached the project in a modular and vertical manner. We all know, solving issues later in the project costs you in time and money, many times more. That's true. This is quite interesting because I see that the SAP Intelligent Enterprise strategy is exactly fitting to the approach you had for your end-to-end optimization. How do you actually plan to drive business innovation on top of standardized business software? Some people think that there's a conflict between standardization and innovation. How do you tackle that one? I think the way we started looking at what Orica does is that we investigated every function and tried to understand where do we want to innovate and where do we want to differentiate ourselves. Everything else had to be standardized. We actually look at standardization and also a very important simplification, very thoroughly. There are few benefits that we see coming out of that. One is the fact that when you standardize the business processes, your org structure becomes standard. Meaning that people can learn from each other, training is much less consuming, and you can do really internal benchmarking. Rather than, I suppose, wasting hours and hours to find out what is it that you need to do, you actually finish your work much faster and have time to think. While these tasks, as I mentioned, are not about innovation or necessary differentiation, allows a lot of people, rather than firefighting and looking backwards of what the company has done, but rather looking forward of what is it that is ahead of us. We don't find standardization in any way to conflict with innovation and differentiation. In actual fact, it's actually giving us more free time. Congratulations, actually, to the go-live across all the SAP Cloud solutions together, and also the first time that you actually closed your books with the entire new SAP environment. How does that feel like? What is different? I have to say that our year end, which was only three months after we went live, it was hard. Believe it or not, it wasn't hard because of the system, it was hard for the amount of change management that we actually had to ensure that was in place. You have to understand that Orica came from an environment where the sales orders were in a system, the contracts in another system or on people's drawers. Transportation management was on Excel and so forth. All of a sudden, we are in an environment where data is online, available, and there is no place to hide. I think from a system point of view, we did actually very well. Again, keeping in mind that our year end was only three months after we went live with the biggest release in the program. Yeah. I really think that this transparency end-to-end in real time is for sure something which is an extreme benefit to really fix the problems at the source. I've also learned, actually, that your products go digital and that bundling products with value-adding services is a big thing in your industry. Can you tell us a little bit about that shift and how actually the SAP environment can help you succeed in this transformation? Yes. Bundling, I think is used by other companies already, but it's just something not new to Eureca, but something that we like to use more. What's happening is that really the customer just understands and costs and gets delivered only the bundle. Internally to Eureca, we do know, of course, what that bundle is made of. What happened in the past in Eureca is that it was very hard for us to understand where we make money. Of course, that is very important to run the company. Now with SAP functionality, but also I suppose the power of the database and the performance that we can achieve, Eureca can do very important tasks. One is to understand contract profitability, second, to understand an SKU profitability, and third, to understand a service profitability, which in the past we could not. Thank you so much. It's, again, as mentioned, totally impressive to see how this transformation actually helps Orica and totally opens up new levels of transparency for the steering of the company and enabling new reimagined business processes end-to-end. Thank you very much for joining, and stay safe and healthy. I wish you a wonderful day. Thank you, Thomas. Thank you for having me. Thank you. As you've heard, Orica successfully embraced the intelligent enterprise. With that, they set the foundation to continue their journey to succeed in the future. It's indeed a journey. This is not an end state. Continuous improvement and reinvention is key, and you need to have a future-ready platform to succeed. It's of utmost importance for us to help you to become an intelligent enterprise. That's the reason why we proudly announce today RISE with SAP, a business transformation as a service offering. With this offering, we take everyone with us, independent of your point of departure. New customers who want to join the journey to the intelligent enterprise, but also our valued existing customers with a different legacy and history in their complex system landscape. Independent of the industry you belong in, independent of the size of your company, we are with you every step of the way. We leave no one behind and provide the flexibility which is required, independent of public or private cloud. RISE with SAP is a subscription-based offering. It combines key offerings to help you master the challenges and provide you with an agile and modern platform for future growth. First, our intelligent ERP, SAP S/4HANA Cloud. With the move to SAP S/4HANA Cloud, you will be able to enable new business models and embrace reimagined business processes, increasing agility and improving the customer experience. Second, we included valuable tools and services to be utilized, like migration services and custom code analysis to help you embrace the latest innovations. Third, the Business Technology Platform for extensibility and integration in the intelligent enterprise to keep the core clean. Fourth, the largest Business Network to think bigger about the interconnected world. Last, but certainly not least, Business Process Intelligence to analyze how your processes perform, the tailored recommendations, and benchmark them against industry standards. In order to do so, we proudly announce the acquisition of Signavio. With Signavio, we complement our portfolio to deliver Business Process Intelligence. With Business Process Intelligence, you can analyze all of the data of your systems to understand how the processes run as a basis for improving the overall impact of your application and process landscape. It will not only give you insights into your business processes, but gives you benchmarks on how to improve it. Of course, we help you to execute the improvements, because only then it's really supporting the full impact for your transformation. To help you on your journey to the intelligent enterprise, we are proud to have strong partners to support you in the best way. That being said, I'm happy to welcome Ulrich Störk, Chairman of the Management Board at PwC in Germany, as a guest today. With years of experience implementing SAP products and co-innovating on new ways to use our technologies, PwC will continually work together with us for your success in the digital economy. PwC is not only a partner for us, they are also an SAP S/4HANA Cloud customer. Besides sharing their experiences on their digital transformation, let's hear hands-on details on how we co-innovate with our ecosystem, and why our partners are an integral part on the journey in becoming an intelligent enterprise. It's a pleasure to have you here with us. Can you tell us a little bit about how digitalization is touching PwC and how you help to tackle this challenge in the industries? Thanks, the pleasure is all of mine. Obviously, also, we as an organization are in the middle of a digital transformation, too. We are investing, obviously, a lot into people. That's our strength. We do not have machines, we have people. Also technology. I think the third one, which is very important, that's partnerships and ecosystems. I think that's the reason why we're also sitting here together today. We have skilled people, lots of them, on a global basis, and you have leading-edge technology. I think what is also important to understand, our clients expect that we bring these capabilities together. Domain knowhow with firsthand, deep technology expertise and leading-edge technology. Now, I think we still talk also about the public cloud. People want to have faster, better, smarter decisions also to transform their companies. Absolutely. I think you mentioned it, we have a long-lasting relationship and PwC for sure is a strategic partner for us. I think what is also very important is you're not just a great implementation partner, but also actually that we do co-development and co-innovation jointly together on the SAP Business Technology Platform. Can you give us a little bit insight about what we do there together? More than welcome. There are so many areas where it absolutely makes sense to work together. We have deep domain knowhow, process knowhow, especially in finance, GRC, now sustainability. I know that's also really at the heart of the SAP organization. To bring this knowledge together to jointly build products, I think that's a very smart idea, because now we are actually able to also bring faster and better solutions to the market. We are seeing how fast the world is moving, how fast technology is developing. For us, as a firm, it would be just impossible to do these large investments and then to have this really experienced partner with leading-edge technology. For us, it's just a perfect fit, Thomas. No, that's great. I think we talked about the value-added services we want to deliver to our joint customers. I think one of the most exciting co-innovations we have is actually touching the biggest challenge of humanity, which is climate change. I'm very glad to have you together with us in the Climate 21 initiatives. Can you tell us a little bit about the experience and expectations you have for that? I think what the audience is not knowing, I think a couple of years ago, we met in Davos, and the first thing we talked about was climate and climate change. True. We as an organization, that's really a big topic for us, too. Nearly all of our customers are approaching us and asking, "How can you help to transform? What does actually carbon neutral, net zero means for our organization?" Actually, our clients need, first of all, transparency. They need information to make decisions and better decisions, and to understand the impacts into their organizations. That comes together. You have the technology with SAP. I would say, many companies using SAP, you are already at the heart of many organizations. Together with domain knowhow, reporting knowhow, to combine this, puts them into a position to make smarter decisions. If I remember correctly, Davos, you talked about a navigation system to really understand the impact into the financial systems, into the operations from management decisions. I think that's what our clients are actually waiting for. No, absolutely. I think what is also exciting in this partnership relationship, because it's a truly 360-degree relation. PwC proves that S/4HANA Cloud is actually suitable not only for small and medium enterprises, but also for large enterprises. Can you tell us a little bit about the rollout you have for S/4HANA Cloud at PwC? You see me smiling because this project is really one of the biggest, most important projects also in our organization, also in our lifetime. We are more than happy to have such an experienced partner at our side. Now we have about, for the first phase, we're talking about 30,000 users. That's in Germany, Austria, Netherlands, Switzerland, and so on. Wave 2 would be another 100,000 users on top for the U.S. and the U.K. You see it's very important. We have also to step up as an organization. It's also for us about standardization as being a global organization, being located in nearly every territory globally, and to make faster decisions. We are really grateful, SAP wasn't just a supplier. We have integrated teams. I think the first team was 200 people working really closely together, helping us to standardize our processes and then putting very individual applications on top. That's what our clients are asking for and obviously we are asking for. Only can say it's a perfect fit. The feedback I get from my organization, but also from you guys, is a really outstanding lighthouse project. No, I agree. We are pushing to go live 1st of July, and all lights are green. Thumbs up so far. I'm already very much looking forward to that one. What is also interesting is for sure the deep co-innovation and collaboration with regards to the Business Technology Platform and many topics like the SAP Industry Cloud, like the GRC facility. A lot of topics which we bring together in this partnership for our customers to help them in the disruption we face in this current pandemic. What is next on the PwC side? Like you mentioned, our clients are asking for cloud solutions, so it was also natural for us. We are on a transformation road. Everything in our PwC world is going into the cloud. That's what we are seeing also from our clients. You have to be into the cloud in order to be innovative, to use latest technology, to be open. We talked about ecosystems. Therefore it's a natural step and to go this path with a tech partner like SAP, it's for us an outstanding experience. Being able to co-innovate together with you guys, that's outstanding. Thank you very much, Ulrich, for joining us. It's really inspirational to see how you embrace the business transformation with our own software, but also how you help our joint customers together. Really looking forward to the great expanded partnership. Thank you very much. Thank you a lot, Thomas, and we are looking forward to a very successful partnership and even expanding. Thanks a lot. Absolutely. Thank you very much. Now let's see what we can do together to stay ahead and what is coming next. It's absolutely obvious that we are in a fully interconnected and networked world, and that's the reason why we want to evolve from the intelligent enterprise to a network of intelligent enterprises. We bring together all the networks from the Logistics Business Network, the procurement network, and our Asset Intelligence Network to one unified SAP Business Network, connecting more than 5 million trading partners together to provide you with the flexibility, agility, and transparency beyond company borders. With that, we truly establish a multi-enterprise business. Also in today's world, we need to think more meaningful about relationships and collaboration. That's something we want to simplify with the business network. I'm also excited about our extended partnership with Microsoft. As you've already heard in the session with our CEO, Christian Klein, we will embed Microsoft Teams as the collaboration platform in our applications, bringing the market leading business applications together with the market leading business collaboration platform. This adds another key value driver to our intelligent suite, collaboration. With that, we will give every company the opportunity to connect more impactfully with their employees, customers, and partners. Collaboration always and everywhere can only be achieved through the power of mobile. According to Gartner, 70% of software interactions in enterprises will occur on mobile devices by actually end of next year. With our SAP S/4HANA Cloud release in February, 90% of our UIs will be usable through mobile. Even more important, we will also focus and double down on native mobile applications. This year, we will deliver a central entry point for our entire mobile portfolio across the intelligent enterprise via our SAP Mobile Start application. Our vision is to extend this into the business network to enable our customers to interact seamlessly with one touch. The next generation enterprise software is not just networked, it's not just collaborative, but it's also sustainable. Consumers are demanding ethically sourced products that are designed, manufactured, and delivered sustainably and responsibly. 45% of consumers say that they are making more sustainable choices during COVID-19 and will likely continue these habits in the long term. That's good for both the planet and the profit. Decision-makers are realizing that those dimensions are no longer contradictory, but rather mutually beneficial. Accenture 2020 research shows highly sustainable brands are growing at twice the rate of other brands. We are on the edge of reshaping how financial and business decisions are made. We are moving away from pure technical and financial definitions of success. Let's add to the top line and bottom line, also the green line. Software can support and accelerate this new definition of success. With Climate 21, we started already beginning of 2020 to start a movement, and we are embedding sustainability metrics such as CO2 emissions natively in our analytical and transactional applications. With that, customers are able to understand the impact their products and operations have on the carbon footprint, to analyze and ultimately minimize it. Transparency about the carbon footprint can also be passed down to consumers, enabling climate responsible buying and consumption. A software has an impact that goes far beyond the four walls of a company. It enables us to minimize the carbon footprint, not only of individual products and companies, but of entire supply chains. We target Scope 1, 2, but also Scope 3 of the Greenhouse Gas Protocol. Only software can have this multiplier effect in our highly interconnected world. If we imagine that our 440,000 customers limit their CO2 emissions just a little, what an impact that would have in total. We not only see us uniquely positioned with our portfolio, which goes end-to-end across the value chain, but also our obligation to help and enable each customer in this endeavor. As said, the post-pandemic won't look like pre-pandemic. The new normal today is just an interim status towards the next normal we need to master. We are in this together. We want to help you on that journey as your strategic and trusted partner. As mentioned, we will not leave anybody behind. This always has been the case, from R/2 to R/3 to ECC and to S/4HANA. We deliver continuous innovation to support the business transformation. The next generation of enterprise software is intelligent and integrated, networked, sustainable, and collaborative. Ladies and gentlemen, thank you very much for listening. I'm excited to be with you in this. Let's jointly reinvent how business is run in the next normal. Stay safe and healthy. Ladies and gentlemen, welcome to RISE with SAP. I think most of us can say we have been looking forward to 2021. During our recent SAP TechEd event last fall, I described how the SAP Business Technology Platform provides the technology for our internal teams, for our customers, and for our partners to succeed. In this session, I will bring the conversation up a level and showcase the business value that comes from it. Within every company, there are different departments that need to work together to achieve their global objectives, but they can too often become conflicted with divergent priorities. We saw this in many examples during the pandemic, where companies needed to react swiftly. We see our customers having the same challenges over and over again. They relate to integration, to getting value out of data, and to extensions. Businesses too often really become obscured with disconnected data, disconnected logic, disconnected processes. Let us take a very basic example. Imagine we set a company-wide objective to increase cash flow. Each business area might take a different approach to this. marketing might try to increase net sales through advertising, yet this could require an increase in production and therefore need additional headcount, additional material expenses, and even may require taking on debt, all of which can have the opposite effect if the right balance is not found. finance could try to delay payables, but this would affect relationships with our key suppliers we need for production. Maybe finance would sell a fixed asset to quickly increase cash flow without looking at the long-term impact on the business. The list of scenarios is endless. Teams really need to work together. How does SAP help provide the right environment to achieve company objectives, both at the macro level but also at the micro level? First, integrated systems are a precondition, and then we need to be even further by offering a consistent platform layer for both the creation and consumption of innovative scenarios. Intelligent processes such as lead to cash, source to pay, recruit to retire, and design to operate. The SAP Business Technology Platform provides this foundation with live connectivity to operational systems, built-in security, cross LOB authorization, APIs, and much more. It can dramatically reduce the need for expensive tooling required to integrate data sources, and it can simplify your IT landscape. For example, one of our customers, Eneco, a utilities company with about 3,000 employees, over EUR 4 billion in revenue, was able to cut down IT spend for their integration middleware by around 50% of their TCO in a matter of weeks. We want to empower our customers and give them choice so that they can leverage the strength of a wide range of infrastructure options with our partners, AWS, Microsoft Azure, Google Cloud, and Alibaba. In fact, our offering is constantly expanding, as you will see an increase in the number of services and locations during 2021 and beyond. Step 2 actually is to provide a singular data view for all lines of businesses in a company. Data needs to be accessed at scale and speed. Many companies today actually are trying to just move all data into a data lake. Challenges they face when doing this outside the SAP technology is that they lose out on security, on data context, on semantics, on auditability, on access control, it is hard to trigger the respective actions in transactional systems. In contrast to standard data lakes, we provide federated data access with SAP HANA Cloud. When designing and building SAP HANA Cloud, we had in mind that there will be various data sources, and we cannot move all data into one place. We can federate data or replicate it if it's really necessary, while maintaining real-time insights into all end-to-end processes, whether they run on-premise or they run in the cloud. In addition, SAP's One Domain Model enables out-of-the-box integration with consistent information on data semantics and relationships between objects. We really can have one single source of truth. We need to apply business logic and content to this one data view, because just having the data consolidated and aligned does not deliver an intelligent enterprise. To understand what will happen in the future or how we will optimally achieve our objectives, we need to understand the business logic that will drive transactions and operations in the end. Only then we can build intelligent end-to-end processes. For example, the lead to cash process runs across multiple systems, of course, and therefore requires a common understanding of the customer object, cost center, and more. The business process also changes in context of industry and country. SAP provides that out of the box with our Software as a Service solutions and no custom modifications are required. The SAP Business Technology Platform is the foundation of an intelligent enterprise. It's the engine for end-to-end processes and collaborative enterprise planning. Simply moving data into a data lake and hoping for the best that it will yield some results will not maximize the potential to turn data into real business value. The three steps that I have outlined will enable our customers to achieve their objectives far more effectively with an unprecedented alignment between all the areas of the business. We clearly see the need. Now more than ever, businesses are increasing their investment into cloud technologies to help them become more agile. For example, the market for analytics and intelligent technologies is growing at roughly 40% and is growing even faster within SAP. One customer that perfectly highlights how the SAP Business Technology Platform can transform its business is Uniper. Uniper is an innovative energy company operating in 40 countries, and Uniper is quickly transforming itself into an industry leader in the cloud. It gives me great pleasure to invite Damian Bunyan, CIO of Uniper. Damian, thank you for joining us. Before we get started, I would really like to congratulate you on being named in third place in the list of CIOs of the year by Computerwoche. I know you are very humble, but it shows how you and the team really transformed Uniper. That's quite an achievement and reflects on the changes you and the team really have been driving. Maybe you could tell us a little bit about your journey with Uniper. First of all, thank you for having me. Yes, I was flattered when my team nominated me for the award. It's important to me that it's really seen as a company achievement that the team achieved. In essence, Juergen, it's really a very simple story of how we moved our IT estate out of where it previously was as we belonged to the E.ON Group. Once we became independent, we effectively moved 100%, or almost 100%, into the cloud. That has helped us achieve more than I ever thought would've been possible and has given us the basis on which we can truly think about digitalizing Uniper and what we do. Yeah. Damian, to achieve that in a matter of years must have required a massive effort. What do you see as being the key drivers for this success? I could probably say three things. The first one, to an extent, you've already touched on. We were given, if you like, a burning platform, we had to do something. Instead of debating, do we like the cloud? Is it more secure? Is it cheaper? Is it better? We didn't have that. We just had to move. Having a deadline for an IT team is a real gift. No debates, we do it. Actually, I think if we'd even brought the deadline forward a bit, we would still have hit it. We hit the deadline that we gave ourselves. The second gift, I think, we gave ourselves was to decide at the beginning we would only move towards one public cloud. Rather than having many discussions, is it this one or is it this one, or is it this one? We chose a single cloud. If I'm honest, I don't think we've mastered that completely, but we've freed ourselves up from this hybrid world of this one, this one, this one. Thirdly, maybe it's the most critical point, is the people. You need people who are brave, they're prepared to take a risk, and they have the curiosity as technologists. What am I going to do in the future, given that there really isn't anybody around me who can tell me what it is that I need to do? They would be my three parts. Thanks a lot, Damian. I think that also resonates with other customers I have spoken to. Having a clean core, keeping TCO low, and then having a solid basis from which one can then extend. Earlier in this presentation, I have been highlighting how SAP can help our customers achieve their objectives across operational systems. What is Uniper's overall objective? Since we broke away from being part of the much larger E.ON organization, originally we were even maybe described by some in the press as the bad bank of the energy world. I don't think it's necessarily a bad thing that we produce electricity and that we help our customers keep warm with natural gas. The world is changing, and we have decided that our place in the energy space is to, what we call, empower the energy evolution. We take our skills and our people, and we enable society to deliver the energy world that's required. At that point, technology plays a central role. We can only do that by deploying the most appropriate technology to everything that we do. That is great to hear, Damian. As you know, SAP really has put sustainability at the heart of our strategy. Thanks for sharing your direction as well. What are you looking into now? Are there any innovations that we will see in the near future coming from Uniper? I see this as two things, particularly in combination with you at SAP. I haven't finished, or we haven't finished making sure that the basis is as good as it possibly can be. I do not know how a CIO can drive big data or run IT security on the kind of old infrastructure landscape that we have. If I am going to compete with new modern startups, if I'm going to protect our data properly, I need to make sure that our house is in order. Yes, we're in the cloud, but there is so much more automation that we as an IT team can benefit from if we drive those things properly. We have this continuous desire to move up and up and up in terms of our cloud ability. It's pretty much the same in our day-to-day business. We need to, as an organization, automate everything that is possible to automate, because in many instances, the computer can do the job even better than we do as humans. What that does is it frees us up as humans to start doing things with our time that we couldn't think about before. That's where the data comes in. We have two major use cases, running our power stations as effectively as possible. You might choose to call that IoT. You might choose to call that plant maintenance. Similarly, when we trade and transact around energy, we start using algorithms based on the data and the infrastructure we have to learn things that we as humans simply can't learn, and to remember them and to deploy that learning such that we give Uniper and Uniper's customers, and in that case, society, benefits that it couldn't enjoy in the past. Damian, that is great to hear. You were driving home this point of everything in order, and you had a certain sequence in mind when you started that journey. Can you share a few more sentences around that? You may flatter me that I might have had a sequence. When we started, we weren't really sure. For sure, Juergen, I can speak German. My favorite German word is Ordnung. Okay How can you possibly do big data or machine learning or IT security when you don't know what you have? To be honest, when I started our cloud journey, I asked the question, how many applications do we have? Because I need to get them all out of the data center. The answer was approximately 900. You can't use the word approximately and Ordnung in the same sentence. All the way through, even till the last day that we exited the data center, we never fully knew what we had in it. We'd lost control. Now I'm in the cloud, and I get my invoicing per minute or per second. I have much more clarity of what I have. If I let you into a secret, I have 33% fewer applications than I did when I was on-premise. When you say to people, "I need a bit of money and UAT time to move it," a number of people, 33%, said, "Oh, forget it." Again, how can I do big data if I don't know it? The next thing, which seems really silly, I have to say, the hardest thing to move out of the data center was the data. It's difficult to find an owner. You don't know who put it there, and you can't for sure find anybody who says, "Oh, you can delete that." The hardest thing to move was the data. If I go back and do it all again, there's one thing I'd probably do a little bit differently or move up the merit order, and that would be the network. I've now got different applications hosted in different places. All of my workforce is at home. The way that we communicate and get to that data from where we are to where it is, isn't what it looked like at the beginning. For sure, I feel much more comfortable as a CIO knowing what I have, where it is, and who has access to it. Thank you again, Damian, for taking the time to share your valuable insights, and stories from Uniper. We wish you and Uniper all the best for this year, and we will be there to support you also in bringing these innovations to life. Thanks again, Damian, and talk soon. You're welcome. Thank you, Georg. Thank you. As we just heard, Uniper had the opportunity to make a hard cut and take 100% cloud first strategy. Many companies and customers are not in the position to take such an approach as they have investments that are still providing a lot of value on-premise. It's clear that most innovation occurs in the cloud. That is why we are delivering the required functionality and also enabling hybrid extensions to make the transition as smooth as possible. For example, SAP HANA Cloud provides simplified integration and live use into HANA on-premise. The SAP Adaptive Server Enterprise services drive faster, more reliable online transaction processing at lower TCO while ensuring business continuity and data security. The data lake in SAP HANA brings IQ capabilities to reduce storage costs and supports extreme scale enterprise data warehousing and analytics. This means our customers can move their on-premise workloads to the cloud. SAP Analytics Cloud makes it easy to extend business objects, AI capabilities or on-premise planning functions. We even have an ABAP environment in the platform so that our customers and partners can run their existing IP directly in the cloud. Remember, across all of these solutions, we offer consistency of process and security. Let's not forget that moving to the cloud normally requires a team effort. Which leads me to the next topic that I would like to cover. For the past eight years, over 16,000 customers and partners have used the strong integration and extension capabilities available. Gartner named us a leader in both the 2020 Magic Quadrant for Enterprise Integration Platform as a Service and also for multi-experience development platforms. Our services organization now has 19,000 professionals building on the platform, as everything we will do now revolves around it. Last year, we introduced the SAP Business Technology Platform. We saw the need of providing a unified experience for our partners, for our customers, and for SAP, not just for integration and extension, but also for database and data management, for analytics as well as planning. The SAP Business Technology Platform is central to SAP's strategy as the platform for SAP's own cloud product like our intelligent suite and our SAP Industry Cloud. Now it is also time to sunset the SAP Cloud Platform product name to avoid confusion with the SAP Business Technology Platform brand. While the actual cloud platform capabilities are renamed, for example, from SAP Cloud Platform Integration Suite to SAP Integration Suite, the products, of course, continue to be available, and the services remain as important as ever. Also, we have a lot of partners engaging with us around the Business Technology Platform. We are elevating the entire ecosystem so that customers will have an unprecedented choice of end-to-end solutions. The platform will fundamentally change how we work together, thanks to faster innovation cycles, faster adoption, and faster implementation of new business models. Now our partners are engaged in the entire customer lifecycle as well, from development to deployment, to continuous innovation. We are very lucky to have such a vibrant ecosystem that we can rely on and that our customers can rely on. On this note, I would like to welcome Liz Fasciana. She's Global SAP Offering Leader at Deloitte. Liz, thank you for taking the time to join us today. Deloitte and SAP have a special relationship centered around customer success. What do you think has been the biggest shift in our customers' expectations over the past year? Well, Juergen, it's great to join you here today. Certainly, we get a lot of feedback from our clients about what they want. The two primary things we hear most from our clients is they really want to, in this current world we live in, to enable business agility and get speed to value. They're looking for results, right? They want to solve business problems like they always have, but the journey is a bit different in the midst of COVID-19. People are working in a different way. Automation is even more important to enable people to do their work in different ways. Of course, having everything available on the cloud is sort of a fundamental ask from those clients. They want to do more with their resources. They want to enable them by the digital platform, and they want to have automation and intelligent processes. We also find that they're asking one simple question, why change? Right? That's what we're trying to answer. The journey's going to look different for each and every client. We need to help them, and they're looking for us to help them drive that digital strategy that they have with the technology enablement that SAP and the ecosystem can provide. Maybe you could give us a brief insight into how Deloitte is leveraging the SAP Business Technology Platform to help answer the question, why change? Yes. I think it starts with the foundation, right, Juergen? At Deloitte, we have what we call the Kinetic Enterprise strategy that has four fundamental elements to it, that the architecture is intelligent, responsive, clean, and inclusive. I'm going to describe those four things in a minute, but it's important to know that SAP's Business Technology Platform is at the heart of that architecture. If we just talk about those very briefly, what does intelligent mean? It means it's an open platform where analytics, machine learning, and other technologies can be utilized against that core data platform that SAP provides. We can get rid of non-value-added work because it's being automated. The second component of that is really about responsive, which means that we need it to be cloud-enabled so that we can go up and down based on demand and the capacity that we need. Operations and the data need to be clean. We've been talking about clean for a long time, but it's a challenge to get there, as you know. We're helping clients get 90% clean in the core, and that is adding tremendous value to them by eliminating all that old technical debt. Finally, the applications need to be inclusive. Right, there is amazing technology that is in the marketplace today, and we can very easily now hook that up into the SAP platform. We're super excited about the platform being inclusive. To us, it's as simple as that it's the Kinetic Enterprise is about continuous improvement, evolving the business processes, and responding to those requests that our clients have asked us to make. Yes, that sounds great. What has been the reaction from customers so far? The reaction has been extremely positive, Juergen. It's because of two things. One is that they get to adopt the platform that brings the strength of what SAP has always brought to them as a customer. Together with that strength of all those ecosystem products and the value of the market integration and other tools that they can then enhance the overall platform. Another benefit is they can begin their Kinetic journey, right? This isn't a one-step process, right? If you're going to continue to evolve, as we say, you're going to take multiple steps on that journey. What we think about as the platform is the base for them to be able to continue to evolve that. We see that RISE with SAP will help it make easier to customer to adopt it, and together with our Kinetic services offering. True, Liz. However, we know that digital transformation is not always easy. What are the challenges that you see our customers are facing? Yes. Really the main thing is all the choices they have, right? Even within the platform and the products, as well as how that fits into what's available in the marketplace. They're really looking to us to help them navigate those choices. That's probably the first thing is, let's help them figure out how to navigate that complexity and figure out why they should transform, ultimately, right? Because if you're going to get value from this, you need to focus on the why. We have a tool called the stakeholder value map. I won't go into a detail, but really it's just an approach to take a top-down view of looking at the business, saying for each area, what is the value they can get, create the value scenarios that they can use to enable the business case and use as kinetic drivers. It also thinks about all those edge solutions, the other innovation that we can bring together with the core SAP platform. Yeah, Liz, that's a great closing point. Again, thanks for joining us today. I'm feeling very optimistic that together we can truly help our customers not only to overcome some of the setbacks of last year, but even to exceed expectations. I wish you all the best. Talk soon. Bye-bye. Thank you. We are happy that we have a growing development community and are expanding our offerings to a wider range of makers, from cloud-native developers to architects, to UX designers, to business users, and more. We provide a seamless transition from pro code to low code to no code, and there are clear advantages for developing business applications on the SAP Business Technology Platform, including development education, best practices, business content, out-of-the-box integration, reduced data movement, and the list goes on. In fact, the SAP Business Technology Platform demonstrates the lowest total cost of development for any SAP data or process-related development task. We know from many customers that the platform increases their application development productivity in double digits. You're more than welcome to check out those references yourself on sap.com. In addition to a unified product experience, a seamless commercial experience is essential as well. To provide the most flexible and simple access to SAP Business Technology Platform services, we continue to optimize our offering and pricing. Our enterprise agreement, called CPEA, is the preferred consumption-based commercial model. It provides our customers complete flexibility to turn services on and off and to switch between services as their business requires it. As part of RISE with SAP S/4HANA Cloud now includes CPEA credits, which will make our customers' transition to the cloud even easier. We have great SAP SaaS solutions that deliver best-of-breed capabilities in their respective lines of business. We know that most customers will look to extend what comes out of the box as well. That is why we are now offering the SAP Business Technology Platform with the pay-as-you-go model, in addition, with SAP Ariba, with SAP SuccessFactors, with SAP Digital Supply Chain, and SAP Customer Experience Cloud solutions. It will provide our customers access to all the business technology platform services with a highly flexible, zero-commitment model and no minimum usage requirement. For our customers, it doesn't matter where you come from. We will help you achieve your objectives. To summarize, I would like to reiterate the three most important points from my presentation today. Number one, we heard it from Damian, build on a clean and solid foundation that provides business context. Simply moving data into a data lake, for example, is not enough to build an intelligent enterprise. We can provide our customers with a clean core with business context while still having the choice of the infrastructure. They can even run a hybrid landscape. Number two, we heard it from Liz. Agility is key to thriving in this current environment. Understand what is going on today and what will happen in the future before executing on any strategy or specific process. It is possible today to effectively coordinate across lines of businesses to achieve optimal outcomes. We provide analytics for visibility and the necessary planning capabilities. Number 3, very clear business value. Our customers can achieve the lowest total cost of development while developing or adapting value-generating innovative service scenarios and services faster than ever. This is what we can achieve when we work together. The SAP Business Technology Platform is business-centric to help customers achieve their objectives. It's open to a world of possibilities and delivers a unified experience to help us succeed together. With all its capabilities, customers can easily integrate their solutions, go from data to data value, and extend applications to build intelligent end-to-end processes. I encourage you to visit sap.com/btp to learn more. To our customers, if you would like to understand which intelligent processes could be built and what the business impact would be, I encourage you to check out SAP Business Process Intelligence. The session with Luka Mucic and Rouven Morato provides a great overview of the solution. It will help you design and simulate your future processes based on the finding from your current operational data. Please make the most of your CPEA credits and request free access to the process discovery capabilities. You will quickly see the full potential of our SAP Business Technology Platform. With that, I want to wish you a healthy and successful 2021. Thank you and goodbye. A warm welcome from my side as well, and thank you for joining. Today, I'll walk you through how we're accelerating the journey to the intelligent enterprise with SAP Services in our ecosystem. We're seeing digitalization gaining speed worldwide. Societies, companies, and individuals are all demanding it. That means our customers want to realize the business value of their investments in SAP fast. At SAP, we're addressing this by focusing on creating valuable experiences and outcomes for our customers jointly with our partners. We're enabling businesses to transition to the cloud. SAP Services, in concert with the ecosystem, is our customer's trusted advisor, the red thread that holds the book together. Our ambition is to continue amplifying and enabling our ecosystem and ensure scalability of our customers so they can focus on running their business. A holistic business transformation involves reshaping the entire culture and mindset of an enterprise. It's about redesigning company's business processes and adopting new technologies to truly transform a business. Companies need a holistic offering. They need business transformation as a service. Today, you're hearing from our CEO, Christian Klein, that we're launching a new offering, RISE with SAP. It's the foundation for the intelligent enterprise. It's a single offer on a single contract that provides a path for every customer tailored exactly to their business needs. All of this with reduced TCO and fast time to value. Our customers can decide when and how they migrate to ERP to the cloud, public or private. One offer, one contract, one responsible party for SLA, operations, and issue handling. It's just not another upgrade, it's a new way of working. A simpler, easier way of doing business with SAP. It's not just about cloud, it's about business transformation as a service. We understand how mission-critical your business processes are. That's why we're investing to embed further automated services. We make the migration out of your IT landscape to the cloud happen with fast time to value, near zero downtime, and we do this by offering tools and services complementing our partner offerings to accelerate our customers' time to value. Let me explain this a little bit more in detail. The service offerings for RISE with SAP includes embedded tools with every subscription that are 100% automated and 100% self-service. This includes our SAP Learning Hub, the premium online learning platform for SAP technical and project professionals. It also includes SAP Readiness Check, best practices guidance moving legacy systems to S/4HANA, and the Custom Code Migration, a tool that performs automated checks to identify custom code that requires migration. In addition, SAP Services has bundled discrete services into three separate optional packages, each to achieve a specific outcome for our customers. These packages are optional and can be attached to the RISE with SAP offering as needed by our partners and customers. Here's what they comprise of. Firstly, the Run package. The business outcome is the movement of our install base customers to go live in the cloud. Secondly, the outcome of the Optimize package will transition our install base customers to SAP S/4HANA or enable new customers to go live on S4 adoption of the Clean Core. Lastly, the Innovate package. This drives accretive business value with innovation on SAP Business Technology Platform. SAP's embedded tools and services, as well as our SAP S/4HANA Accelerator package to get started in the cloud complement our partner first approach to RISE with SAP. The services components are designed to be discrete and non-competitive with partner offerings. Both partners and customers can purchase and consume the attached packages in the future. These can be sold through partners as well. These tools and services from SAP will support the entire journey to the cloud. The focus of SAP services is to enable our partner ecosystem by helping their capabilities to scale in the cloud and to serve our customers globally. Our ecosystem experts, together with SAP services teams, are ready to help our customers move to the cloud, regardless of size, regardless of location. We're here to serve all of our customers. With that, it's my pleasure to discuss this further today with one of our top partners, Accenture. It's my pleasure here today to be with Caspar Borggreve, Senior Managing Director and Global Lead of the SAP Business Group at Accenture. He's someone that we partner with consistently. Hey, Caspar, so excited to have you here today. How are you doing? Hey, Shane. Thanks for having me today on behalf of Accenture. Really excited to talk about RISE with SAP and what we're seeing in the marketplace right now with our clients. Kasper, you and I know each other pretty well. We're always out there in the market together. What's kind of interesting to me is Accenture's story is one that internally is probably not well-known. As you look at RISE with SAP, you guys were actually at the forefront of that, because correct me if I'm wrong, but you're already underway on that journey. Can you talk a little bit about that? You're right. Accenture itself is really quite a remarkable S/4 story and a cloud story. We run about 95% of our workloads on the public cloud. We have a multi-cloud strategy, across Azure, across AWS, around Google Cloud Platform, S/4HANA. We are about a EUR 45 billion company. We operate in over 100 countries around the world. It has proven to be amazingly resilient for us, Shane, especially under COVID-19. We discovered how quickly we were able to make changes that we need to make, the agility it provided us. We took a two-step approach. We are a legacy ECC user. We went to HANA. We went to S/4HANA, and we felt tremendous about how much flexibility the cloud and S/4HANA enabled us. I also want to add, there were some principles we followed when we took our journey to S/4HANA in the cloud. We took a cloud first journey. When we say cloud first, what we really mean is all of our applications, our services, they're designed, built, and optimized to run on the cloud. We thought about security. I've already talked about multi-cloud, portability, demand optimization, simplification, having a clean core. We also use the SAP Cloud Platform, for innovation. Finally, intelligent automation, and running as a utility. We are, I think, a great story around SAP S/4HANA on the cloud. As you walk through your story, I think it is something that is a direct parallel to many of our joint customers across many different industries. I want to hone in on one thing that you said, it's the concept of a clean core. One thing that we've done with RISE from an SAP perspective, we've actually embedded some tools. Tools for the ecosystem like yourself to use, tools for our customer. One in particular is a Custom Code Migration, and I would love to get your opinion on this as well, because what the Custom Code Migration does, it enables us to go into an ECC environment and actually take a look at where the customization lies and if it's actually being used. What I've seen in the market is about two-thirds of the customizations that have been put into systems, frankly, aren't even used. I would love to understand a little bit your perspective, what you see at customers. Ultimately, as one of the largest SAP integrators in the world, how do you treat the concept of clean core? How do you think as customers go through Rise and go into the cloud and into S/4, how do they get back to that standard? You're making a tremendous insight around the importance and the criticality of having a clean core. When we say clean core, what do we mean? We mean getting back to a business standard, like the absolute most minimal changes to common process. Only configuration, no customizations. What we've seen over time, and with so many of our mutual clients, Shane, running SAP now for 10 years, 20 years, is that it's a matter of acquisitions, divestitures, and frankly, it's hygiene. To have that clean core allows our clients to move easier to the cloud and to really have so much more agility and lower their TCO. This notion of a clean core is critical, and it's critical also to, as you were saying, agility and innovation. We absolutely believe that SAP's Business Technology Platform, SAP Cloud Platform, SAP Analytics Cloud, are the places to innovate. That's what we're seeing. You mentioned, Shane, yourself, you're seeing similar things. What's SAP's view on the clean core? Yeah. It's kind of interesting. When we go and work with customers, we're seeing a desire to go back to standard. Going back to that tool, that Custom Code Migration, it's just an empirical way to sit down and have that conversation. They can sit there and go, "Well, why do we have this customization when there's something standard in the system?" When you think about moving from a legacy environment into S/4HANA, it's not about boiling the ocean. It's about being hyper-specific about what matters. Effectively what customers are doing is they're saying, "Okay, why don't I go through, and we can use, let's say, SAP Cloud Platform, and take our customizations and move them there. We can actually create a very standard interface in and out. We can go back to standard within the core. Effectively, we have a strategy now where you can keep your core very clean, upgrade ready, rapid deployments, reduces all your cost of ownership, cost to serve your internal customers as well as the P&L as a whole, and then you have all of your customizations in a very standard environment on the cloud platform. Ultimately, it takes a little bit of time in the sense that you go and take a look at the customizations, you get them on the platform where you need them. Ultimately, overarching, it's a cheaper way, a more effective way to get to market with S/4. As I take a look at RISE with SAP, and Caspar, you hit a very important point around total cost of ownership, and that is one key tenet of what RISE can do. As I look to Accenture, where I admire what you do with our customers, our joint customers every day, it's the industry knowledge. How do you think that RISE is actually going to be a boon to the entire customer base to allow them to rapidly adopt more industry input and industry functionality? I would love to get your point of view on that. I think what's special and what I am excited about, and I know that the ecosystem is going to be excited about with RISE with SAP is what it is really, which is packaging SAP's flagship S/4HANA clean core with world-class infrastructure from the hyperscalers, plus some of the other tools and products that you were just mentioning, including the code analyzer. At the end of the day, Shane, it's not just about TCO, as you said, it's about business value. For our clients, the currency is always industry. It's the lens that we apply to all of our S/4 business transformations. We talk a lot about the cloud, we talk a lot about technology, but at the end of the day, we're seeking to drive differentiated capabilities on the cloud. When we think about the cloud, it's not just technology. There's a value strategy there. There's an application strategy. There's DevOps strategy. There's an operating model strategy. There's a true business value focus as we're thinking about new ways of working and the new capabilities that we're going to light up in S/4. Whether you're a consumer goods company, a retailer, a chemicals company, oil and gas, defense, utilities, that is, I think, what is absolutely different and relevant about S/4 and the Business Technology Platform and the new set of Industry Clouds that we're co-innovating and co-developing together. I think you hit the nail on the head. Industry is what matters. That functionality is the differentiation point, and it is exactly the sweet spot of SAP and Accenture. One thing that I've been thinking about, I would like you to take your Accenture hat off for a moment. Think about RISE as it is, but talk from the position of just the ecosystem at large. What do you see as the value of RISE for the entire ecosystem? Not only just the Accentures of the world, but think about the smaller boutique shops or even the tier 2, tier 3. To me, I look at this and I go, This is going to unlock immense value for the entire ecosystem. It's going to unlock immense value for all of our customers. Can you speak as an ecosystem partner what this means to you? What I think is new and interesting about Rise is exactly what you said, which is SAP really opening up its environment, and the network effect that I know will be generated and already has been generated. I think that Rise is really going to be instrumental. What's something that you would advise, not just an SAP customer, but any customer through 2021, based on all the learnings that you took away from last year? What good advice do you have for all of our customers? If 2020 proved anything, it's that we need to be prepared, and better prepared. I think a lot of our mutual clients and customers found themselves not as prepared as they would like for the humanitarian and economic crisis and business crisis that COVID-19 imposed upon all of us. Looking back at 2020 and what we can learn into 2021, it's about having a plan and being ready and being prepared to address. Moving to S/4HANA, moving to the cloud, it can be done incrementally as well. Taking some first step actions, creating a roadmap, creating a benefits case, a value case, creating a step-wise approach about the journey to a modern architecture, a clean core. That's the one hack, which is it doesn't have to be a long, protracted, multi-year investment. In fact, some of the commercial aspects that RISE is also going to provide our clients, it's really, I think we need to think about being more portable, more segmented, more rapid to value. We encourage our clients to think about how to get going and get moving in a really pragmatic way. I think that's really sage advice. If I was to think about the same, I think about our experience together, right? You and I are the executive sponsors at a large apparel company, and if I was to share one hack, I think it's the power of us together, whether it's SAP services in the ecosystem. I look at some of the technical expertise that we bring to bear, paired together with your industry knowledge, it's a win-win for customers. If you take that pairing and put it on what you just shared, which is a bite-sized approach, being measured in what you do, focused on the main thing, then I think it's a win-win scenario for the customer, and that's what matters. I love that hack. I couldn't agree with you more, Shane. I've enjoyed working with you personally, and you know this, our partnership now with SAP goes back over 40 years. It's built on authentic trust, co-innovation, co-development, co-go to market. What I've seen working with you personally is it's always about the client. Yeah. It's always about the customer, right? That mutual and shared, I guess, desire. Your hack is awesome. I love your hack. Kasper, I will say that, at the end of the day, the customer is all that matters, and every time that we work hand in hand with our entire ecosystem and Accenture, specifically, positive experiences across the board. I just really would like to take the time to thank you for this opportunity today. I think that it's been very valuable for our customers, and I wish you and Accenture and our customers an amazing 2021 with RISE. Thank you so much, Shane. Again, it was a pleasure to be here. It's always good to see you. On behalf of Accenture and our 65,000 women and men who wake up every day and think about our SAP clients, thanks. Hello, everyone, and welcome to this deep dive of the RISE with SAP event. This session will be about reinventing the way you run your business, in particular, your business processes. Companies do face a steady stream of challenges these days, starting with market and customer requirements that continuously evolve, to employee expectations that change as well. Obviously, most recently, the COVID-19 pandemic has added yet another layer to these challenges. The speed of change is accelerating now more than ever, and as a result, companies are under increasing pressure to reinvent not just what they do, but also how they do it. Adapting to constant change is at the core of every business transformation. Where exactly can companies best realize their transformation potential to rise above their status quo? This session will look at how to tap into the potential of business process transformation, because this is where the value creation happens. Why? Well, simply put, processes are at the very core of every business. They span across the different departments of the organization. In our and SAP's vision of an intelligent enterprise, these processes are not set in stone. Instead, they evolve with market conditions. Feedback from various sides is translated into processes that run smoothly along the entire end-to-end business chain. They are also highly automated by utilizing intelligent technology. Of course, they are continuously assessed for further improvement opportunities based on data analysis. As a result of all of this, companies can deploy their resources more effectively. These processes allow them to focus on high-value tasks and on driving innovation. Let's be honest to ourselves, today's reality paints a very different picture, and I'm sure you can relate to what I'm about to say. Today, honestly, processes are often fragmented and span across various user interfaces. This can lead to repetitive manual work for the business users. Processes are also set up in a rather static way, which makes it very hard to adjust them and master upcoming changes. Ultimately, today's processes can therefore result in lower customer, supplier, and employee satisfaction. As a consequence, companies do see the need to compensate these effects with increasing costs. This is exactly where Business Process Intelligence comes into play. As Christian already briefly pointed out in his keynote, we are very excited to announce today our plans to acquire Signavio. Signavio is a leader in the business process transformation segment. They are bringing a thorough understanding of the potential that lies within transforming business processes on all levels within a company. Very clearly, Signavio is no stranger to SAP. We have previously successfully partnered up with them to help our joint customers, such as PricewaterhouseCoopers and Zalando, transform their businesses successfully. From process mining and data analysis, all the way to modeling, execution, and benchmarking of improved processes, their portfolio complements the current SAP BPI portfolio. Underpinned by our own expertise as well as external know-how, we can now offer a unique set of holistic end-to-end process transformation capabilities. No matter where you currently are, our business transformation suite will allow you to assess which changes drive the greatest value for your business, your customers, and your financials. BPI will help you identify process gaps and bottlenecks based on real-time insights, such as process KPIs. The analysis also relies on process and user behavior mining and helps you understand improvement opportunities. BPI then will allow you to design and compare your current process with the planned future state. This will enable you to simulate the benefits. Next, you will be able to receive recommendations for tangible improvements and act accordingly. For example, you can seamlessly close the loop using intelligent robotic process automation, or in short, IRPA, as well as workflows and other services of SAP Business Technology Platform. Finally, BPI will enable you to roll out the changes. It helps you educate your employees on the changes and embed them in your business. You can monitor the generated business value and explore further improvement potential. Last but not least, as this is a continuous cycle, you will be able to model your process landscape and benchmark it against industry standards on a regular recurring basis. Rouven Morato, our General Manager of BPI, will provide more in-depth insights into how BPI helps you navigate your digital transformation. He will also outline the new capabilities that we are already delivering with the offering that is launched today, as well as its future potential. How can business process intelligence be applied in a real-life situation? Let me give you an example of how we ourselves at SAP use BPI to elevate our digital transformation to the next level. One of the most strategic processes for us is the order-to-invoice process. We wanted to streamline and automate this process as much as possible. The plan was for customers to enjoy a smooth experience from purchasing all the way to payment. In order to achieve that, we analyzed the process with user behavior mining to understand how exactly users are actually working with the system. Then we benchmarked our analysis to industry-standard KPIs. In doing so, we found that inconsistencies in the systems resulted from unnecessary input fields and repetitive manual work. Specifically, the mapping of the sales order to the customer's purchase order in our CRM system, and then reflecting this in the invoice generated in our ERP system, required significant manual effort. With this finding, we were then able to automate these steps using IRPA. This significantly improved the experience for users and customers and ultimately accelerated our cash collection times. In closing, today, we are very excited to extend this experience to you, our customers. We take on our responsibility to unlock your transformation potential by optimizing, automating, and continuously improving your business processes. No matter where you are on your journey, BPI will continuously be at your side and accelerate your transformation towards becoming an intelligent enterprise. Thanks, Luka, for sharing your strategic perspective on BPI. Obviously, it's great to see that we are leveraging BPI for our internal transformation. As you heard from Luka, we as SAP really feel responsible to help you drive your transformation holistically. In order to provide you with the support you need to really succeed with your transformation journey, we want to be your trusted partner of choice in the Business Process Intelligence space. My name is Rouven Morato, and I'm the General Manager for the strategic topic of Business Process Intelligence, in short, BPI. You know that we love acronyms at SAP. Let me add a bit more color to our BPI portfolio to show you how it helps transforming your processes. At the end of the day, business processes are the lifeblood of every company and what a business transformation is all about, right? Making your processes more efficient, automated, and intelligent. Let me start with illustrating the overall vision that we have with BPI and how you will benefit with regards to your process transformation. I will then explain where we stand today on this road and how we plan to accomplish the full vision. When it comes to your process transformation, we clearly want to help you end to end. That means it is not enough to just help you analyze your processes and generate insights into what is going wrong. We also need to help you to design and simulate the to-be state of your processes, to give you a sense of how things should look like. It's not enough to just leave you with the ability to imagine the future. We need to help you to translate the future into actions and what it means to actually execute the improvement of the process. Also here, it doesn't end with just introducing a better process. It also needs to reach the people operationally executing it, so the ones carrying out the process steps. Beyond improving the process, we need to help you make sure the improvement gets rolled out and governed into the operational usage. Last but not least, it is critical to ensure we help you to monitor whether the improvement actually resulted in the impact that you were targeting at. Only then it's a real end-to-end process. However, one important element for real process transformation is still missing because we have to ensure that this is not happening as just a one-off project. We need to continuously iterate it, that requires what we would call the home base, which is the place that you always come back to, where the knowledge of process management is modeled and managed in your company, your process repository. To round up our end-to-end offering, we leverage SAP's unique data assets to provide relevant benchmarking across the full end-to-end process, always checking the different steps against our huge benchmarking insights. Let's now dive deeper into these parts, let me start with the last one I just talked about, that is spanning across all of them, the home base. With the acquisition of Signavio that we announced today, we now have a market leading business process transformation suite that enables you to model, design, and manage your processes end to end. It gives you a strong process repository, your single source of truth for all operations of an organization. The home base allows you, your process community, but also everybody else in your organization, to come back and continuously manage your processes. This makes it a continuous journey as opposed to one-off optimization projects. The home base is also the place for collaboration on processes, be it during the design phase, when you change your processes, or when you define the implementation of business processes with your IT department. This collaboration on processes is absolutely crucial because at the end of the day, transformation is about change, and change is a team sport. The need of collaboration across different functions is absolutely key and makes things work. In the end-to-end process transformation, the first step into transforming your processes is to analyze and discover them. Who would be better positioned to analyze, understand your business processes than the software provider with the broadest business application portfolio in the market, running the business processes of the world, SAP. Leveraging this unique knowhow on how your processes run in our applications, BPI offers analysis with predefined process KPIs and process flows. Based on your own data, you can then identify process areas that need your attention when moving into your transformation. Our broad customer base allows us to provide unique benchmarking insights to help you understand where you are compared to your peers. Out of that, we derive tailored recommendations for your way forward. Next to the quick time to value analysis, with Signavio, we also bring leading and state-of-the-art process mining capabilities that allow us to really dig deep into a process. This will become an integral part of our overall integrated process analysis portfolio. Understanding process flows, different variants, and slicing and dicing the way your process is run will be easy to do with the Signavio mining capabilities. Because Signavio is also the leader in business process modeling, we can even relate and blend the process mining flows with the model flows, a really strong value proposition. Another component in this portfolio will be our user behavior mining, that some of you may already know as Spotlight by SAP. With that, we can combine the back-end process mining insights with the front-end user behavior. We see what is happening in the system, and we see what the users are doing within the process. The combination of both is extremely powerful, since not everything that slows down a process can be seen in the system data. The analysis piece becomes very much complete and compelling with Signavio also adding the capability of a 360-degree view to the process by bringing the experience data of Qualtrics into the equation. Sometimes process problems can be identified best by understanding customer satisfaction, or also by asking end users of a process of their experience. Having all that together, standardized out-of-the-box data, back-end mining, user behavior, and the process experience data, that gives us the real 360-degree view on a process and enables you to truly understand the business processes and their shortcoming. Analyzing and understanding business processes is the basis for designing and simulating the future. Here comes the home base again. With the mined data, you can compare the current process reality with the planned future state. Let me give you an example. You are a customer that wants to migrate to S/4 and wants to find out where you can get business value from. With the mined data, you could blend it with the processes in your home base, and then you can see, for example, that the credit management and functionality in S/4 is way more capable and richer compared to how you currently do it. This change would lead to massive improvements when moving to S/4. Based on your data, we would identify potential improvement areas for you, such as those in S/4, where the respective manual steps are already highly automated in an intelligent way. In addition, we then enable you to simulate the new process and see how automation contributes to your process performance. For example, to reduce cycle times, like in the credit management example, which is a real business benefit in monetary terms. This is actually a pretty cool step, as it brings the repository of process models to life with real data. As you can see, this is clearly not just a pure reduction of total cost of ownership on a technical level. By using Process Insights, you are able to analyze and transform your whole business and the business processes within that to deliver true business value. Of course, it's very important for us to not leave you alone with the findings of process problems. We want to help you to jointly realize the improvement right away. The recommendation for that can be manifold. For example, instead of an improvement already existing in S/4, like in the credit management example before, we can identify issues that would be solved via automating certain steps with RPA or other automations like low-code, no-code. We are working on integrating these automation services running on our Business Technology Platform with our BPI offering to help your business user easily trigger and execute the improvement immediately. Coming back to our home base, we will then use Signavio to document the changes that happened via the improvement in the process. Out of our own internal experience, it is absolutely crucial for the transformational success to ensure that the change in the process are being rolled out to all end users. If you don't focus on this aspect, your corporate people believe the problem is fixed, but the ones on the ground do not benefit from the improvement. The home base is your place where you then document your changes and improvements, and that you use to collaborate with the end users to make sure the changes hit the ground. Absolutely crucial. Let me take your imagination one step further here. In combining the Signavio model process world with our core applications, we as SAP will be able to closely tie the process together with the application. Imagine an end user working through his business process using S/4. Imagine we could notify the end user whenever he deviates from the ideal process as defined in the models in Signavio, or the system could identify that the end user is running into bottlenecks and even predict these bottlenecks for the end user based on the modeled processes and the mined data, and by that, help him to make his work much more efficient. This is what we call the intelligent enterprise on a process level. Last, certainly not least, we offer monitoring capabilities right on top of your systems with predefined KPIs and process flow, and the ability, again, to blend the live system process data with the models and see deviation. This allows us to turn one-off process improvement projects into continued process excellence journeys and gives your process community the perfect toolset to holistically manage their processes. As you've just seen, we are really going big on helping you transforming your process landscapes, and Signavio is perfectly complementing our portfolio. Of course, with the acquisition announced today, not everything will be readily available in the aspired integrated manner with immediate effect. Let me share with you high level, what you can expect now and how the availability will evolve over time. First of all, it is important to understand that for the time being, we have three product lines within our BPI portfolio: BPI Insight, BPI Improvement, and BPI Signavio. BPI Insight part is addressing the analyze step I already mentioned in our end-to-end flow. As part of RISE with SAP, you will get what we call process discovery as a free of charge offering. This will allow you to get first insights based on your system data on which areas to focus on in your transformation. Based on predefined KPIs and process flows, we offer unique benchmarking capabilities that will allow you to compare your business to your industry peers. We already have more than 3,000 benchmarking data sets from customers of all key industries, sizes, and geographies. Based on your own data and the benchmarks, you will receive tailored recommendations on how S/4 and other applications can help you improve your process outcomes. Great insights with quick time to value. This is the perfect start for your RISE with SAP journey. Mid-2021, we will expand the process discovery and launch the full BPI Insights product. This will include user behavior mining, many more process KPIs and process flows, and analytics capabilities with a quick time to value for your transformation. As part of the RISE with SAP offering, we will provide you with a starter kit to the full BPI Insights product once it is launched. This will allow you to use key features for a limited time to get going with your transformation. Our second offering, BPI Improvement, is powered by the SAP Business Technology Platform and covers the process improvement action part. We are working on integrating BPI Improvement tightly into our process transformation suite and will enable you to immediately execute on the identified issues with services such as workflows, integration services, low-code, no-code application extensions, and robotic process automation in a seamless way. RISE with SAP will grant you credits for using the Business Technology Platform. You can then use these kind of credits for implementing BPI improvement technologies. For example, you could identify via the user behavior mining that your employees are carrying out plenty of manual steps in their business process. Via the tight integration, you can leverage the data out of that to immediately build a RPA bot to automate the process. Besides BPI Insight and BPI Improvement, the third BPI product line is BPI Signavio, a very well-established process management and intelligence suite. I mentioned some elements during the vision part already, but why don't we have the CEO of Signavio join us and briefly let him share the Signavio world within SAP? Welcome on stage, Gero Decker. Hey, Gero. How's it going. Hey, Rouven. Good, man. Yeah, great to be here. Thanks. This is exciting news indeed. SAP is establishing itself as a true process champion. At Signavio, we've always been passionate about helping customers understand, improve, and transform all of their business processes. More than 2 million processes in almost 2,000 organizations have already been optimized or reinvented through Signavio, in many cases supporting large-scale S/4HANA transformations. More than 1 million users are already using Signavio today, making it one of the largest process excellence communities on the planet. Now, I'm excited that we're joining the SAP family. Together, we will have the strongest process management and intelligence offering on the market. We will be able to help you manage SAP and non-SAP processes like never before. SAP is a fantastic platform to bring operational and customer excellence to life. In many cases, we're already jointly helping customers transforming through S4, like at PwC and at Zalando. Now, I can't wait to see our joint offering used by all of you, and I'm looking forward to working with you on your transformation journeys. Great. Thanks, Gero. I'm really looking forward to drive BPI together with you. Likewise. Thank you. Of course, down the road, the three product lines will merge into one process transformation suite, but of course, with the seamless transition of your then existing contracts. We will share more details with you soon on that. With this portfolio, we will cover your end-to-end process transformation journey. Additionally, BPI will be complemented with the offerings of both the business transformation services from SAP and our partners and ecosystem in order to get the best out of RISE with SAP and the Intelligent Suite. To sum it all up for you, with SAP's BPI portfolio, we will help you transform your business processes holistically. Our process transformation suite will enable you to analyze, simulate, and see how the recommended improvement contribute to your process performance. You will be enabled to execute certain improvement actions, ensure the changes hit the ground via a structured rollout, and monitor all of that for a continuous process excellence approach, all supported by the home base. The three components of the BPI family are BPI Insight, BPI Improvement, and BPI Signavio, which will merge over time into one holistic process transformation suite. In the context of RISE with SAP, you will get certain elements like the process discovery and the Business Technology Platform credits for kickstarting your process transformation journey. SAP services and our vibrant ecosystem will round up the offering to help you entering your process transformation journey in the context of RISE with SAP towards the intelligent enterprise. BPI overall will ensure that your transformation is a true business transformation with clear ROI instead of a TCO-driven system transformation. Let me close in sharing some information on how you can start your transformation journey now. Request your free of charge process discovery report. Make best use of your credits for the Business Technology Platform and work with your sales representatives on getting going on these topics. You can also visit our website for further information on BPI. I know you are as excited as I am about Business Process Intelligence, and I very much look forward on working with you on that. Thank you very much for your attention. These are exciting times for SAP and for our customers, particularly in light of the unprecedented business environment we face. We're especially eager to help each and every one of our customers become an intelligent enterprise, and we invite you to do so by leveraging our holistic business transformation as a service offering. RISE with SAP is your concierge service to the intelligent enterprise. With it, SAP offers our customers all the tools that you need to embark on your journey to the intelligent enterprise. You're likely asking yourself, "What next? How do I bring RISE with SAP to life in my organization? Not conceptually, but practically." Hi, my name is Robyn Manherz, and as Chief Performance Officer at SAP, I'm responsible for ensuring that SAP delivers practical business outcomes to our internal customers, our external customers, our partners, and our shareholders. Business outcomes are precisely what we had in mind when we designed RISE with SAP. We designed RISE with SAP for our customers, with our customers. To be clear, RISE with SAP is a vision for our customers, but it's also an explicit commercial offer. When you buy RISE with SAP, you receive a comprehensive set of services from across SAP's solution portfolio, and they're all bundled together to provide you with the tools you need to embark on your journey to the intelligent enterprise, all according to your business requirements and your business timeline. Let's take a look at what's included in RISE with SAP. First, we include discovery reports from our business process intelligence solution capability. With these reports, you can assess your current business processes and identify potential areas for business process improvement. We also include a set of automated tools where you can analyze your custom code and assess your migration readiness throughout your transformation journey. RISE with SAP also offers cloud infrastructure as a service. We deliver this infrastructure according to your business requirements, whether they're related to performance, data residency or location, or otherwise. To be clear, cloud infrastructure is provided by all hyperscalers and in SAP data centers. The choice is yours. We also include consumption credits for SAP's Business Technology Platform. The number of consumption credits that you receive will vary according to the number of users that you have RISE with SAP. You can use these consumption credits to purchase any service that's governed by our platform enterprise agreement. Right away, you can use these tools to begin building custom integrations and cloud extensions. Furthermore, RISE with SAP includes an SAP Business Network starter pack. This allows you to start digitally collaborating with your trading partners worldwide. The business network starter pack includes functionality from the SAP Business Network, known as the Ariba Network, and also SAP's Asset Intelligence Network and our SAP Logistics Business Network. At the nucleus of it all is SAP S/4HANA Cloud. With RISE with SAP, you can choose to deploy it however you wish, in a public cloud or in a private cloud. All of this is delivered as one offer, with one contract at an aggressive and competitive price point. Furthermore, SAP holds singular accountability for SLAs, operations, and issue handling. This is RISE with SAP. It's a first of its kind cloud subscription commercial offer for holistic business transformation as a service. A key tenet of RISE with SAP is that our customers can choose to move their ERP to the cloud in a deployment model of their choice, public or private. The public cloud has been our North Star architecture, and now SAP S/4HANA Cloud is included in RISE with the other RISE entitlements that I mentioned before. You can also purchase SAP S/4HANA Cloud with experience management in a bundled SKU that includes Qualtrics EmployeeXM for IT support. S/4 deployed on the private cloud is a new offer in RISE. We piloted it in over 100 successful business transformations in seven geographies in 2020. The private cloud edition is a simple subscription offer. It allows you to have an on-premise commercial experience in the cloud. Your subscription includes software and support, migration services, and infrastructure, as well as all of the other RISE entitlements. It truly is a tremendous offer for SAP's customers. In all cases, RISE with SAP is a customer-centric, partner-first offering. We are deeply committed with our partners to supporting you on your personal business transformation journey. Managed services in RISE are provided by SAP. Advisory and implementation services are provided by our partners. Of course, you can always choose the service partner that best fits your organization's needs. To conclude, RISE with SAP is a commercial comprehensive offer to deliver you what you need to embark on your business transformation to the intelligent enterprise. Together with our ecosystem of partners and customers, we are delivering a cost savings, speed enabling, business transformation achieving solution for you. Together, you can join the rest of SAP's customers as we lead the next era of innovation and growth worldwide. Let's get you started on your concierge service to the Intelligent Enterprise, and together, we'll make the world run better and improve people's lives. At SAP, we have been helping customers run their businesses efficiently and adapt to the changing market conditions for over 50 years. After a year like 2020, the stakes have never been higher and the urgency to shift to the cloud has never been more immediate. At SAP, we are rising to that challenge with an offering that allows every single one of our ERP customers, if you are on ECC or if you're on S/4, to move to the cloud and to experience ERP in the cloud. With this solution, we are bringing together the strength of SAP and the entire ecosystem as well. I'm thrilled that today we have joining us both a customer and a partner, Elie Girard, the CEO of Atos. Elie, great to have you with us. Thank you, Brian. Thank you for inviting me. Thank you to Christian as well. Thank you the entire SAP team. Very happy to be here with you as a very long-standing partner, 35 years of partnership. Thank you for the opportunity to share this conversation with you. Let me get started by asking you, Atos is going through a business and a technology transformation currently. Maybe you could share with everybody where Atos currently is in terms of that transformation. We have been experiencing over the last 12 to 18 months, with quite recent, very powerful, what we call digital breakthrough. They have been accelerating. Here I'm talking for Atos, I'm talking for our entire vast customer base. We see seven of them. First of all, full stack cloud. We're going to come back to this, and this is the topic of the day. Obviously, there is a massive migration to the cloud, which is happening as we speak, which has been accelerating incredibly in COVID times where we are still now. Business critical applications we talk about as well. SAP is the big business critical application landscape. This is also undergoing at the moment in full acceleration. Digital platforms is also a very strong trend. You have customer experience, employee experience, especially with the COVID-19, which is more now the new name for the digital workplace, employee experience. You've got two other digital breakthroughs we're all going through, which are the cybersecurity is exploding, as we all know. Last but not least, decarbonization. We got those seven digital breakthroughs we're all experiencing, Atos, yourself, I'm sure at SAP and all our customers. At Atos, what we've been doing as a transformation, a year ago, we decided to verticalize the company. Meaning to build, reorganize both our portfolio of offerings, our go-to market, and our organization itself into industries, six industries to better serve our customers. I think that in those times, and to address properly those digital breakthroughs, we need to be industry relevant. We need to build offerings which are answering the business needs of our customers. Not just the technical or even digital, but the business needs of our customers, and that's why we went vertical. We went industrialized. That is really the transformation we have undergone in the last year. Obviously, you're going through a lot, like lots of our customers are currently, but what excites you most about the opportunity that cloud actually represents for Atos? Well, I think the motivation to accelerating the move to the cloud for Atos is the same as for any of our customers or yourself. We want more flexibility. We want more modularity, we want more scale, and we want to be able to innovate once and to expand the innovations extremely quickly in terms of time to market. This is what the cloud has been allowing us. Cloud is not new. Cloud is existing for what? 15 years now. Cloud now is not just a nice-to-have, it has become a must-have. You cannot talk about any digital transformation, even more about any business transformation for a large company without moving to the cloud. It is a must-have. I talked about flexibility because it's very important when you move to the cloud, and especially when it comes to business critical applications, not to worry about on which architecture you're moving to. With RISE with SAP, we are able to move to any type of architecture. Still parts on-premise, private, public, we can move on any type of architecture. I talked about modularity because it's also important when you move to the cloud to be able to move progressively your applications and decide to add some add-ons, some additional applications as we did at Atos, for example, with Ariba and SuccessFactors, where it went very seamlessly thanks to this. You need also this modularity. The projections that we see is that at the moment, if you look worldwide into the cloud, you've got 10% of the applications currently into the cloud are business critical applications. That will be close to 30% of the total applications in the cloud being business critical applications in 2024. This is moving super fast. As you said, obviously, there are nice-to-have applications to move to the cloud, and now there are the business critical applications. Your SAP instances that are going to be moving to the cloud and, I know that Atos is live on S/4, which is great. Earlier in 2020, we started working together, for you to embark on a journey with RISE with SAP to allow you to move all of those ERP applications to the cloud. This gives us the ability to work with you and help you orchestrate that move. At the same time, I think it's important to stress to our customers, you are on S/4, so you can make that move, but also for other customers who are running on ECC, the move to the cloud is still possible. Can you explain to me what you see as the benefits that SAP brings to the table with RISE with SAP for Atos specifically? Well, I think that RISE with SAP is a fantastic offer, and a fantastic announcement today because it's a really holistic approach. The other aspect, which I think is just a must-have as well, is that RISE with SAP allows a migration onto any type of infrastructure. What's very important to understand for the cloud migration is that it's not just a technical migration. Yes, there is a technical migration, that's for sure. It's also a business transformation, we talked about it. It's also a real culture change. It's very important to all customers who are listening, to clearly have in mind that a cloud migration project has to embed and embrace a very strong culture change management stream. This is what we're doing at Atos, making sure that all users internally can get the best of the cloud. If you move to the cloud and you don't have your people familiar with it and really leveraging on it, capitalizing on it, and really get the maximum benefit out of the cloud in terms of speed, in terms of scalability, in terms of innovation, you're missing something. This cultural change that you need to work on, in fact, not after, but in parallel of your technical migration, for me is a key success factor that we're working very hard on at Atos and at our customers. Yeah. I think, building on that, Alain, I think what's our opportunity here at SAP is obviously, like I said at the outset, we've been supporting customers for 50 years, and now the opportunity we have is to actually embark with them on a new journey, and to help them either move to S/4 potentially, or help them move their ECC estate so that they can become S/4 ready in the future. Let's face it, we at SAP, we own that ERP space, as you know, and we are extremely strong at it. Really and truly, what we're doing here is actually pulling together the best of the ecosystem, from SAP, from the hyperscalers, and from our partners as well, like Atos and other partners. Maybe if we switch gears a little, move from the customer side to the partner side. Obviously, you support a lot of customers and SAP customers in the market. The great thing I believe with RISE with SAP is that we're orchestrating for our customers a move to the cloud. Rather than me sharing with everybody what I'm hearing from customers, maybe you could share what you're hearing from SAP customers in the market. This is the central question, obviously. I think what I'm going to tell you is exactly what you see with your customer, and we have in common many of them, by the way, so we're seeing the same thing. I think as we said earlier, we are in the time of the migration of the business critical applications. That's one. Again, the SAP landscape is very much a business critical application landscape. Companies now want to move SAP into the cloud because they have understood, and again, especially that has been accelerated during the COVID-19 period. It is true, that has been accelerated. They have understood the criticality of doing this for their own business transformation. The first applications moved to the cloud did not allow a full business transformation. You have to move the business critical application. The second element is what I would call the large instances. Moving large instances of applications was requiring so far a lot of processing power, memory in the cloud, whatever the type of cloud, by the way, to be able to have very low latency, great efficiency, and a user experience in the end, which would be at the top. Now we have built together, by the way, bare metal solutions that really allow to have the best of both worlds. To be in the cloud with SAP, with RISE with SAP, and to have the best latency, the best SLAs, because we have a real, what we call bare metal solution. We get that way the best of both worlds, and that's exactly what the customers are asking. I think what you bring up there is that what cloud allows and what RISE with SAP allows is for us to work with our customers wherever they are. Firstly, if they are on ECC and they want to move to the cloud, we can work with you, and we can get you S/4 ready in terms of your move to become an intelligent enterprise. As you also bring up, if there are customers who have very large applications, for example, and instances, and they need to look at bare metal, there is an option for us to look at that with Atos as they move towards the cloud as well. Maybe if we build a little bit in terms of you as a partner, how are you seeing things evolve now as we move from 2020 into 2021 and hopefully to brighter days with COVID hopefully going to be behind us soon? How are you seeing the market evolve and change here? Well, I think what you're announcing today, just like our Atos OneCloud offering we announced in November together with our partners, among which of course yourself, SAP. I think these are the ingredients for the rebound that we are all expecting for 2021. Companies will rebound in a different way, in a different normality as we've been hearing a lot in those months, than before. This new normality will happen only further to a very strong and deep business transformation. This business transformation, in turn, will be able only with a strong cloud migration. When I say a strong cloud migration, again, I mean a cloud migration of business critical applications. That's why I think with RISE with SAP on your side, very holistic offering. On our side, the Atos OneCloud offering that we announced back in November, we have two very holistic offering which are echoing each other and which are gathering everything our customers needs, whatever the architecture, exactly as you said earlier, whatever their needs, whatever their needs linked to their own business, to their own industry. Well, Elie, I wanted to firstly thank you, as a partner for helping us launch RISE with SAP. You played a pivotal role earlier in 2020. I wanted to also thank you for the journey that you and everybody at Atos is on with SAP in terms of moving to the cloud with us. At the same time, I wanted to thank all of our customers for joining us as well, and we really look forward to building a lot of momentum in the market, both with our customers and with our partners as well. Elie, thank you very much. Good luck with RISE with SAP. We'll be there and remain a very strong and happy partner, SAP. You can count on us. Great. Thank you, Elie. Thank you to you, Brian. Welcome to this very special RISE with SAP session for partners. I'm Diane Pereira, and I'll be your host. Today we're going to look at what RISE with SAP means for you, the opportunity, the engagement strategy, and the elements needed to simplify that transformation journey that CEO Christian Klein talked about in today's announcements. Keep in mind, today's session is just an introduction, but at the end of the session, you'll have a good baseline understanding of the opportunity for partners and how we'll go to market together with this package. To get started, let's first recap the offering from the customer perspective. In a nutshell, RISE with SAP is business transformation as a service. It's a complete package that helps customers make Intelligent Enterprise a reality. As Christian said, RISE with SAP is the concierge to the Intelligent Enterprise. It's a bundle that includes free Business Process Intelligence, cloud infrastructure of choice, SAP Business Technology Platform, free access to our Business Network, and of course, our market leading ERP solution, SAP S/4HANA Cloud. I had the chance to sit down with SAP Chief Partner Officer, Karl Fahrbach, to get his reaction to RISE with SAP and how it fits into our plans for the partner business. Karl, welcome. Happy New Year. I hope 2021 is treating you well so far. Thank you. What are your initial reactions to RISE with SAP, and what are you most excited about? Today is a very big day for our customers. RISE with SAP brings everything customer needs to transform the business and to build the intelligent enterprise at the pace that work best for the customers. Once the customer has gone through the transition to SAP S/4HANA, there will be great opportunities also for partners to continue driving business transformation for our joint customers. We expect partners to help continue that conversation. They really have an elevated role in all of this. Is that right? Absolutely. We will lead always with the partner service. That means that we will position the services of the partners up front. This is why we need to work very closely together, SAP sales and the partners, to ensure that we can position the services of the partners properly, that will open a big opportunity for the partners to sell more services. In other words, we're really pivoting our strategy in terms of SAP services. We're in a position now where we're no longer competing with the partner, right? Partners get first dibs. Right. I have to say that it has never been a better time to be part of our ecosystem. Number one, the partner strategy has become a key pillar of our overall SAP strategy. Partners are at the very center. Number two, partners play a key role in the entire customer life cycle. Customer success cannot happen without partner success. Number three, partner innovation is a key part of the product strategy and roadmap, and it is essential to deliver the intelligent enterprise. With the acceleration to the cloud as the new strategic direction, our new and strong ecosystem mindset, everything falls into place along now with this super exciting RISE with SAP offer. Clearly, this is a great opportunity for SAP services partners and for value-added resellers. This is also an opportunity even for solution partners, isn't that right? Since innovation and Business Technology Platform are really at the core of RISE. For the services partners, it's a big opportunity. We are really expanding the role of them, and we're going to go always partner-centric with the partner services up front. For our value-added resellers, we're going to go to market with them as well. It's going to be a partner-centric, a go-to market when we go to segments like, for example, the mid-market. If you look at the innovation partners, so those solution partners that build IP, it's going to be as well a big opportunity for them because the IP that they will be building, it will complement the Intelligent Enterprise and will make sure that we deliver the Intelligent Enterprise to our joint customers. This technology platform is really sort of that unified platform where we keep the core ERP clean and there's no modification. For the customers, it's going to be easier to move to the cloud if we keep that core clean and we build on the SAP Business Technology Platform as the nexus of all the integrations. One of the key components to make it easier for them is to really get rid of touching the core. We need to keep the core clean, so we need to avoid as many customizations as we were doing in the past. For that, the answer and the solution is the SAP Business Technology Platform. If you look at the industry, if you look at the world and the speed of innovation, we believe that moving into the cloud is not enough. We need to continue that journey, and that's what RISE with SAP allows the customers and the partners to do. RISE is really one complete package that combines the software and the services. How is that different than it was in the past, say, with on-premise? The key premise of Rise with SAP is, number 1, to simplify the move to the customer to the cloud. Number 2 as well is to deliver continuous innovation throughout the transformation journey of the customer. It's actually a journey, this is what Rise with SAP is. We really will deliver continuous innovation to the customer to make sure that when the customer goes through the transformation, we are there for them. No more selling software today, implementing later. Essentially, it's the partner is with us from the get-go. Correct. Let's talk about the kind of customers that really can take advantage of this. This is for large customers, but also for the mid-market, the mid-size as well, right? The RISE with SAP offering has a strong value proposition for customers of all sizes and types. Very important, if you look at this offer, it is equally attractive for existing ERP customers as it is for net new customers. It's worth mentioning, too, most of SAP's customers are mid-size customers, and most of those customers, or a large majority of them, are serviced by partners. If you think the mid-market, as we go to market today, it's partner-led. We go with the partners not only from a services perspective, but as well from a go-to-market perspective. I think that's the biggest opportunity for them. Karl, looking ahead, when you think of RISE with SAP, our acceleration to the cloud that was announced last fall, and the SAP partner strategy, how do those three things interlock? You look at the roles of the partners, and the role of the partner as well has evolved and really covers now the entire customer life cycle. If you take the innovation piece as well, we see as well the partners as a key component to help us augment our portfolio and improve as well the quality of our portfolio and our products. Karl, as we come to a close here, what's your key takeaway for the partners today? My key takeaway is it has been a big day for our customers, for our partners, and for SAP. As we take this new offering, RISE with SAP, to the market, what I'm super proud and very happy about and very excited is to see that the partners are at the very front and center of the SAP strategy. We lead with partners. We are going to be partner-centric when we take this offering to the market. As always, big opportunities come as well with responsibility, and responsibility is what I mentioned before. We need to make sure that we keep the core of the customer clean to make sure that the customers have a smooth transition to the cloud. Thank you so much for your time. I really appreciate it. Thank you very much. As we heard from Karl, the partner ecosystem is really important to the success of RISE with SAP. This offer represents a big opportunity for partners. Here to talk about it is Marc Rolfe, who leads Strategic Partner Business Development at SAP. He played a key role in developing this offer. When you spoke to the partners that you pre-briefed, what sort of a reaction did you get? I think the partners overall have been pretty excited. I think they're excited mostly with this solution and our company overall. This is a different engagement model. Typically, we haven't engaged them end-to-end in the customer life cycle. With this solution, we're able to work with them early in the sales cycle all the way through delivery. It's really about partnership and driving real value around the Intelligent Enterprise. Did partners ask for some sort of a package like this? A lot of the partners in the past have really launched cloud practices, digital practices, and really what they've been waiting for from SAP is to be able to meet where they are in the market. We're playing a little bit of catch up with them, and they're ahead. That brings a lot of knowledge as well as understanding of the market that we'll be able to leverage. RISE with SAP, business transformation as a service, is not complete without our ecosystem. There's a lot of value that they bring to the table that really aligns to what our package offering brings and really provides the utmost value to our customers. Could you provide a little more detail in terms of how it's going to be different than the kinds of solutions that we've offered in the past? As SAP moves to the cloud, we're evolving our strategy around the intelligent enterprise. With RISE with SAP, this is really looking at a business transformation as a service offering that provides much more flexibility and agility and intelligence for our customers to react to changing market conditions. This is not just a migration to the cloud. This is not just infrastructure as a service or software as a service. This is really about a holistic solution that provides the beginning of the journey to the intelligent enterprise and allows a customer to evolve towards that, innovate towards that with our ecosystem and with SAP as their partner. A lot of customers have given us every indication that they want to use hyperscalers as a key piece of their infrastructure. Does our strategy support that direction? Part of the bundle that we're offering today with RISE with SAP includes the infrastructure from the hyperscalers. Combining that with the relationships that our large services partners already have with the hyperscalers, they understand how to work with them, they understand how to leverage their infrastructure, and they understand how to leverage SAP's capabilities together. This will make us even stronger. The ecosystem's an integral part of the business transformation as a service opportunity with RISE, it packages all the different components from software to infrastructure to services that really allow this to be a powerful solution in the market. Marc, you've said, when we've been discussing RISE with SAP that we have this package that we call RISE with SAP, but we don't have RISE with SAP for XYZ industry. Sounds like that's pretty important. What we're bringing is a transformative solution for our customers, and that's not just about a commercial model. That's not just about a bundle of capabilities that enable that. It also depends on industry knowledge and differentiation that can transform the customer's business processes by industry. Working with our partners, and specifically our global strategic partners around their key knowledge differentiators and know-how in the industry realm, brings that into the solution and allows us to effectively create even more differentiation for a combined solution between our services partners, our infrastructure providers, and SAP. All right, lots more to come on the industry front. Absolutely. It will be a key differentiator for us in the market. With RISE with SAP, how does the way that we engage with our customers change? We really are starting a different type of engagement with our customers and our ecosystem. It starts with pre-sales. It starts with a common message. We don't want to walk in one day and give one message, and our partners walk in the next day and give a different message about how to move to the cloud. We need to have a consolidated and concise message together, and that's the first part. That hasn't been done in the past. A lot of times it's more sequential, where we sell our software, they sell their services afterwards. We need to be working together upfront with that single message to the customer so we don't cause confusion. That kind of collaboration will last throughout the customer life cycle as we deploy solutions, and then as we innovate and continue to evolve the solutions for our customers on that journey to the Intelligent Enterprise. What do you see as the main go-to-market activities that partners need to be thinking about when it comes to RISE with SAP? I think there's a huge opportunity to really engage early in sales cycles to start to position what the value could be, what the journey will be long term for this endeavor to get to the Intelligent Enterprise, implementing this package and this offering for customers, and innovating all the way through the entire life cycle. It's a consistent engagement, not only with our ecosystem, but with our customers to make sure that we are driving the value as markets continue to move. Looking ahead, how important is it for partners to take a leadership role in terms of how we're working with customers with RISE with SAP? I think it's really about how we work together to make sure that we provide that leadership to our customers with a consistent message. In the past, a lot of the conversation has been in silos. We may have helped them position their services. They may have helped us position our software. With RISE with SAP, this is about a single opportunity to come together with a common message and an end-to-end solution that will help them realize their goal and start them on their journey to the Intelligent Enterprise. Marc, thank you. This was really terrific. Thank you for walking us through it. We appreciate your time. Thank you very much. Appreciate it. Let's turn our attention now to solutions developed on the Business Technology Platform, the unified platform that's central to the RISE with SAP offering. Business Technology Platform is where innovation happens. It's what makes it easy to complement, extend, and integrate with any other solution, whether it's SAP, partner, or third party. My next conversation is with the Chief Technology Officer for the Global Partner Organization, Jagdish Sahasrabudhe. Jagdish, welcome. Thanks, Diane. Happy to be here. Let's get right into it. How does RISE with SAP fit into the big picture innovation story at SAP? It all starts with customer success, right? The business environment these days is changing so fast that customers need to be agile to thrive in such an environment, and our partners fully understand this. RISE with SAP is all about is to help customers transform to an agile, intelligent enterprise, one which is flexible, resilient, and really built for continuous innovation. RISE will actually change the way SAP and partners will jointly innovate for customer success. Key word there, change. What kind of change are we going to see in terms of the way that partners and SAP deliver all this innovation? First of all, SAP has delivered package software for decades. What happens is when this package solution gets implemented at a customer, it is subjected to modifications. My first rule for innovation is to not modify SAP package software. What this allows you to do is periodically, as SAP releases newer functionality, customers are able to upgrade very easily with a non-modified system, and these upgrades bring in the required innovation to customers. Extensions brings in the second change in how you innovate. What you do is you say, "Well, customers need maybe some screen tweaking, maybe some fields need to be added to the database. Maybe SAP is not doing pricing logic correctly, and so that needs to be implemented." Now you can take extensions to a whole new level, making them future-proof as well. Let's say customers want to implement intelligence in their business processes. Maybe they want to extend their supply chains to their suppliers and customers. All of these things can be done with side-by-side major innovations. Finally, you can bring all this together using integration, because at the end of the day, an agile, intelligent business process is really what makes an integrated enterprise. What about the Business Technology Platform? We haven't spoken about that, but that's key to all of this, right? Right, Diane. All the innovation we spoke about needs to be done on the basis of a unified technology platform, and that's really what SAP's Business Technology Platform offers. It is part of the RISE offering. For example, there is a full Business Technology Platform extensibility suite offering various things like ABAP language extensions, Java, Cloud Foundry, many other extensibility options that partners can use to help customers bridge those gaps between what SAP solution is offering and what the customer's business requirements are. Following on to that, we have the Business Technology Platform integration suite, keeping all the different silos together in an end-to-end business process. There's also Business Technology Platform data and intelligent technologies. There's a lot of innovation that can be driven with data orchestration, data domains, data models, and then really bringing it all together to have analytics on top of it. If you really look at the different innovations that we spoke about, the platform is where partners can bring all those innovations to the customer's business process. What's the impact for partners with Business Technology Platform as it applies to RISE with SAP? That's a great question, because at the heart of it is really how do partners innovate and how do partners leverage this opportunity, right? The first thing we spoke about was the no modification policy or rule. Every time a customer upgrades, somebody has to implement that new functionality. Partners can actually help customers periodically implement this new functionality that SAP is releasing to customers. Instead of modifying the systems, they can actually make revenue by implementation of these new innovative features. The second aspect is the extensions themselves. Partners use Business Technology Platform to implement these extensions. These extensions could be implemented as a one-time kind of services, custom job for the customer, or they can actually be packaged into repeatable intellectual property by the partner themselves. Partners can actually then take the business process and develop many more solutions for the customers. Finally, integration, so partners can be there with the customer, keeping it all together. All right. That leads me to my next question, which is, does RISE help services partners become solution partners with SAP? What we see in our discussions with partners in the market, Diane, is that the lines between a services partner, solution partner, these are really blurring. Services partners implement these custom extensions at customers, right? One by one. They could do it as a one-time custom job. What happens is they start seeing a pattern. What the services partner can do in this case is take the same thing that they've been doing with these multiple customers and really bring that all together as a packaged IP solution. As soon as they do that, they kind of become a solution partner because now they have a packaged solution which fits not just that one customer's requirement, but a broader industry requirement. That gives them the opportunity to then sell that to many more customers. It starts with services, and perhaps gradually that becomes a solution. We recently had a solid partnership that we signed as an endorsed partnership with a company called TeamViewer. Let's say the utilities industry, there are assets that are much more remotely located. What TeamViewer does is performs remote asset management. They take that and hook it back into the SAP solution to the maintenance module. It ultimately brings it back into an integrated business process with the SAP solution as well. TeamViewer really helps with customer innovation. It helps them accelerate the digitization of their industrial workplaces, empowering their frontline workers with augmented reality. TeamViewer is just one example. What's the one thing you'd really like partners to take away from this discussion today? What's the bottom line? Look, the bottom line is that RISE with SAP is really a journey. Let's not have modifications. Build extensions as a way to create a flexible, resilient customer solution. Then really look at integration and continued innovation, all of it on this one unified technology platform, which is the Business Technology Platform. Jayesh, thank you so much. We really appreciate your time. Thanks for the conversation, Diane. It was really awesome. If you'd like more information about innovation and Business Technology Platform, see the URL on your screen. To sum it all up, RISE with SAP brings together everything customers need to transform their business in a way that works best for them. It simplifies the transition to the cloud with the right solutions, innovations on a unifying platform, and services from our partner ecosystem. RISE with SAP is already GA. We invite you to be part of this journey and get started right away. Visit our special RISE with SAP area on sappartneredge.com, where we'll provide continual updates. Be sure to check back often to hear the latest. Together, let's rise to the occasion and reinvent how business is run. Thank you for joining us. Hi, Jodi. Hi, Kees. It's great to have you here today. LIVEKINDLY Collective is a short but very impressive success story. Jodi, to kick it off, tell us a bit more about LIVEKINDLY. How did it become the front runner in the plant-based lifestyle? Thank you for the question. Yeah, LIVEKINDLY was founded about four years ago, and this is back when plant-based really wasn't mainstream at all. It was often covered quite negatively in the media and still to this day kind of is. There's a lot of misconceptions about it, but it's becoming much more mainstream. My goal when I created LIVEKINDLY was to really create a community that was based on creating solution-focused content, meeting people where they're at in their journey, whether they're adopting a plant-based lifestyle for health reasons, wanting to reduce their intake of meat to help save the planet and combat climate change. To really make this community based on inspiring solution-focused content that really spoke to people and was non-judgmental, inclusive, and kind of welcomes people in all walks of life. Something that's attainable but yet still aspirational. This is kind of where we've seen a lot of growth because not everyone wants to identify with a vegan or plant-based lifestyle, but a lot of people do want to associate with living a more kinder lifestyle. This is something which wasn't really done before in the media, and I think that this has really shown why we've grown so much today, is that people do really want to make a positive impact on the world. This is a great and pioneering story. Creating such a big community and help people make a positive impact in the world is very impressive. Operating in an increasingly digitized environment, what are the main challenges you are facing? Yeah. That's interesting. I think the age of consumer access to information is obviously changed a lot over the years. Increasing the access to information that we have is just something that is driving consumer change and consumer habits. Consumers are demanding more visibility and transparency of a brand. Whether that's food brands or media, it's really affecting us all. It means the brands are held to a much higher standard. You can't get away with greenwashing so much anymore. People vote with their dollar. As we develop content, we want to be a voice for the consumer. It's important for us to really talk about what are the important things that are driving change in the food system and all of the other kind of industries that are going through this more sustainable kind of change in their systems. I think that this is going to continue to grow as the Gen Z population are really demanding more visibility, more transparency over into where they're spending their money. This has also affected the plant-based food industry as well. People just want to know that they are buying something that is good and has positive impact. This also is something that impacts us as a content creator, too. We're also held to that higher standard, and we need to create content that is the voice of the consumer, which is exactly what we do. This is actually a trend, Jodi, we see in many, many industries. Consumers really want to understand what kind of products they are buying, and therefore are demanding more visibility and transparency. Thanks a lot, Jodi. Kees, LIVEKINDLY Collective was founded just less than a year ago, but is growing rapidly. I just talked about the importance of a holistic business transformation. What is your take on that? Why did you choose SAP to support you on that journey? Yeah, Christian, great to be here, thank you for that. Our mission is to make plant-based living the new norm, and that is obviously a very big transformation. Like a digital transformation, this is the protein transformation. To be able to do that, because we start from scratch, we can build it fundamentally right, built to last. What are the key elements of that? The first one is culture and values. The second one is to be able to really, from the beginning, you think big, you start small, and you act fast. In the think big, you need to create a total IT infrastructure, which has the ability to go through all the different stages, from startup to scale-up to a global multibillion business. For sure, that is where SAP came in. S/4HANA was absolutely critical to be able to, from the beginning, said we are born digital and data at the core. To be able to set that up, that is where SAP became our ultimate critical partner to build the global spine. Thanks a lot. Kees, this is a perfect example of a beautiful business transformation and for growing the business at global scale. Kees, tell us, please, a bit more about how SAP solutions, and especially SAP S/4HANA Cloud, support you here. Global skill and expertise and local intimacy. To be able to be both in Germany, in the rest of Europe, in the U.K., in the U.S., everywhere around the world. This notion about how you set up the business with discipline, with ability to scale, and to build it so is that you have flexibility, is absolutely fundamental. Just think about the critical business processes and how we do that from global procurement all the way to local support of EDEKA or Walmart or Alibabas of this world. That is how we have built this up. I must say is that, the S/4HANA part is that the flexibility which it now has was really part of the ability to say, "This is how we want to do it." We will always look at IT, not to own it, not to, in any way, to have the platform ourselves, but to leverage the IT. That we use our strategic partners to be able to really have the ability to scale it, and that is why and where we use S/4HANA. That's definitely the way to go, Kees. What are your plans for 2021 and beyond, despite the pandemic? 2021 will be our year from startup into scale-up. We will accelerate the growth in the businesses which we have acquired to become part of the collective, and we will accelerate that growth. We will go into the U.S. and into China as new markets, and we will continue to actually acquire and do more M&A. Again, once we have created this global spine, new businesses can actually plug and play on the back end and be part of the global part. That is the first part. The second is that we will implement the SAP not only in our launch in the U.S., which we've already done, but we will go from Germany, DACH, into Nordics, U.K., into the Benelux, into South Africa. All parts, whether it is the front end or the factories, will all be within the first half of this year, will all be on the platform. A big agenda, but ultimately, we will grow the business, and we will grow the business for more impact. Every part which we are selling more, we're getting from animal to plant-based, positive impact for humanity, our home, which is our planet, and those who share it with us, which is our animals. This is amazing, Kees. I'm really excited about the future of LIVEKINDLY Collective, and you can rest assured that SAP will be on your side and support you in creating exactly that impact. Thank you, Jodi. Thank you, Kees, for being my guests today. I wish you all the best, and of course, stay healthy. Thank you. Thank you. Hi, Roland. Great to see you again, also many thanks for joining us today. Let's start our conversation about why the digital transformation has become so imperative for our customers in response to this crisis. How do you see this progressing in 2021 and beyond? What does it mean for our joint customers? Well, that's a good question. Actually, it goes back even before the pandemic crisis was starting, when we saw that there's a digital transformation ongoing, in all our markets. It's the demand for higher productivity, for taking more advantage out of assets. The computing power and the data available, they make it possible now to really make this transformation. Again, it's amazing, it happens in all our markets. From energy through infrastructure to industry and the healthcare sector. The pandemic crisis was accelerating the whole thing because you obviously saw that whenever you have a digital solution where you can work remotely, things are still running and keep going. Whenever you have a chance to run your manufacturing site remotely, the high level of automation, you can keep on going. Therefore, there's a combination of technology, maybe also new business models and pandemic crisis, which really accelerates the whole thing. This will not stop after 2021 or 2022. We do believe this is sustainable, and it will definitely support all our industries for the next level of productivity. I couldn't agree more, Roland. Digital technologies are key to overcome the crisis and, of course, to emerge stronger. How do you see the role of SAP in this context? Well, I do believe that Siemens, SAP, we have very much in common. What we are doing, we are enabling our customers with technology to really make them staying relevant and make their transformation happening. You do it with your mission-critical business processes support, where SAP is a leading company. This connects very nicely also to what Siemens does. We have a similar approach, in different areas. In total, I do believe that SAP has a great chance coming as a pure play digital company, sitting on so many fundamental processes along the value chain to really help industry transformation along with your ecosystem. Indeed, Roland. I mean, the two of us, our teams, had a lot of sessions last year to really figure out how can we provide more value to our customers. It's fantastic how complementary the portfolios of Siemens and SAP are. This leads to the question: how can companies like Siemens and SAP help customers with their digital transformation? It starts always at the customer and to understand what's the need of the customer. What are their pain points? What hinders them for leveraging their assets better for driving productivity, reducing quality failures and so on. I do believe that this is something where both companies have something in common. We do have a certain level of domain know-how, yet coming from different areas. We are more on the OT space, the operating technology space, the automation for manufacturing lines, or is it on the ground if it comes to grid control. You are more on the level of ERP, controlling the value chain, supply chain, and logistics, and the asset management. It's a nice combination. What I'm always saying is the whole transformation starts with very narrow applications. I'll give you an example. When somebody wants to optimize the manufacturing side, they come and say, "I would like to make my optical inspection better." Now you're sitting on a very narrow application. You're working with data and draw conclusions and improve productivity. Very quickly, these applications become broader. That means once you see it as a failure, the question is it design related? You get all the way up the value chain, and to the suppliers, if there's maybe a faulty supply part. This is where SAP comes into place. The moment we go broader, we need, this is what I call the ecosystem, different players coming from different areas playing together. We are very strong in the PLM area. You're very strong in the ERP system. Together we can really connect the full value chain and make something really magic happen with our customers. I say with our customers because this is important that, in very, many cases, we are serving with our high market share in certain industries, we are serving the same customers. There is an ideal starting position to say, "Let's bring the value together for the sake of improving our customers' operations. Just to build on that, Roland, it's great to see that our partnership is already delivering great outcomes for our customers by bringing our products closer together, which we have already seen in the first month after we announced this partnership. Roland, having been in the market for more than 170 years, share with us, how does Siemens stay innovative and competitive? I do believe this is a kind of constant change a company has to make, also accepting failures. We had our issues in the past too, where we were really losing out on businesses where we have been in a market leading position, and then you have to really constantly change. Yet also, to be very clear, you also have to think about what your strengths are and build on it. This is, in the case of a Siemens company, for example, technology. That you always remind yourselves where are your roots, where you're really good at. Stay tuned, because technology is changing so fast, which is, just one more thing is, this is the challenge about this transformation. Digital technologies have a shorter cycle time than, for example, developing a new train or gas turbine or SIMATIC. This is a lead time of 5 years, or 3, 4 years, 5 years. Now we are talking about cycle time of month. Therefore, we have to, also change the way how we are running our company in a different way. Stay always tuned. Last point is, it is, at the end of the day, really, it's about people. If you have the right people in place, empower them, and if you foster this kind of what we call growth mindset, that people are always open and honest, thinking about where are we good, where are weaknesses. Be honest to ourselves, and then go for it, and put all the effort into it to change it. You have a high chance to survive also after 170 years. This is exactly right, Roland. Every transformation starts and ends with the people, with the end users. Actually today, it's all about how SAP can help with the business transformation of our customers. As a longstanding partner, how can SAP help with the transformation of Siemens? Well, I think it goes along the line of what I described before when we talked about any customer who is using SAP technology, who has a manufacturing footprint. Siemens is one of those. We have a long, I think 27 years partnership where we're using your products, always. Now we are at the point where we also want to move our ERP system to the cloud. We want to do that together. Since we have also 27-year grown ERP system with all the legacy behind, I tell you, I told my people, "I don't want to make a copy/paste what we have to the cloud." We are working on processes. This is where SAP can bring a lot of expertise, because you see it from other customers too. What can we learn? Adapt it, then make the move to the cloud with the benefit of having then shorter innovation cycles, sitting on your shorter innovation cycles. I think if we do that together, we can definitively improve Siemens operations, run a leaner, less complex system, but also eventually along the line, create some new innovations together. That sounds exciting, Roland. Count on us, SAP will be on your side. Indeed, transformation is key and opens up many new business opportunities. I'm thrilled that in 2021, Siemens and SAP will continue to embrace these new opportunities together. Thank you, Roland, so much for joining us today. I'm looking forward to talking to you soon again. Thank you, Christian, for having us. I'm very much looking forward to the next chapter of the partnership between Siemens and SAP. Take care, and all the best, Roland. Take care, Christian. Hello, welcome everyone to the investor update on our new cloud offering, RISE with SAP. Earlier today, our CEO, Christian Klein, kicked off the launch event with a keynote. If you haven't seen it so far, I strongly recommend you do that first to get the big picture and also understand how we position this offering with our customers and our partners. Now, in a minute, I'll have the great pleasure to chat with our Chief Financial Officer, Luka Mucic, about this new offering and what it means from an investor perspective. Before getting started, as you all know, I quickly visit my favorite topic, which is the safe harbor statement. Matters discussed during today's presentation may contain forward-looking statements, which are subject to various risks and uncertainties that could cause actual results to differ materially from expectations. The factors that could affect SAP's future financial results are discussed more fully in SAP's most recent filings with Securities and Exchange Commission. Now, with that out of the way, I think we can move into our fireside chat. First of all, welcome, Luka, and thanks for taking the time today. In our Q3 earnings call in October, you explained SAP's updated strategy and our accelerated move to the cloud and our intent to reinvent how businesses run. Clearly, an important part of that is to accelerate the move of the customer base or our customer base to the cloud. Today you announced a new offering called RISE with SAP. Before we move into more detail, could you please briefly explain how this new offering fits into our overall strategy? Yeah, thanks, Stefan. I'd be very happy to do so. First, I need to get two things out of my way. One is a question, why is it that you always get to sit right next to the fireside? I think that's really unfair. More importantly, and more seriously, a warm welcome everybody also from my side, and thanks a lot for your interest in SAP. Now to turn back to your question around our strategy. In a nutshell and at a high level, I think it was pretty consistent for a long time now. We want to help our customers become intelligent enterprises. That really has three key aspects. First, to deliver a powerful modular, homogeneous, and tightly integrated suite. Second, to enrich that suite with intelligent technologies. Third, to move our customers to the cloud, not for the cloud's sake, but to increase their operational efficiency, their agility, resiliency, and more importantly even, the frequency and the speed at which they can adopt new innovations. RISE with SAP ultimately drives all three of those aspects. It has a strong focus on enabling a holistic business transformation for our customers, including an accelerated move of core ERP processes to the cloud. It therefore builds on our highly successful cloud market entry during the last decade, which was more based on specific lines of businesses like talent management or travel and expense management, or procurement for that matter. If I understand you correctly, this is now about accelerating the move of our core ERP processes to the cloud. These core ERP processes, they make up the biggest part of SAP solutions portfolio. Isn't this very different from our lines of business applications when they move to the cloud? Yeah, you're making a good point here, Stefan. That is certainly true. It's not surprising that cloud solutions first emerged in business areas that are less complex and non-differentiating in nature, and therefore exhibit higher levels of standardization. Now we are indeed moving the heart of company operations to the cloud. With that, yes, we are talking about a different animal. We're talking about processes that need to run 24 by seven, that are clearly mission critical for our customers. They can be very complex. In many cases, they also have industry specific flavors to them. These are processes that certainly allow our customers to differentiate themselves from their competition. That's why customers, admittedly, historically, have often modified their systems in those areas and tailored them exactly to their needs. The good news is that we clearly understand how mission critical these processes and systems are, and we also know very well how to run them in the cloud. S/4HANA Cloud is our core ERP offering in the cloud, and it actually already has close to 3,000 customers. That was the state at the end of Q3. At that same point in time, it had already a cloud revenue run rate of more than EUR 700 million, growing in steep double digits. We offer it from single tenant to multi-tenant. We provide monthly updates, and it already covers around 80% of the S/4HANA on-premise functionality this year. Also clearly, so far, it has been mainly deployed by net new greenfield customers, also by midsize companies or their subsidiaries, and by global enterprises from our installed base, who are coming from industries that have less complex process requirements. Let's say like professional services. All of this is already going extremely well, but we feel very confident that we are now in a position to further accelerate this transition to the cloud. Okay, this is where RISE with SAP comes into play. Does that now also help existing customers with more complex, more customized core ERP processes to move into the cloud? Yeah, exactly, Stefan. That's actually the essence. That's what RISE with SAP is all about. Now, to be clear, RISE with SAP is an offering for customers at all departure points, whether they currently have lean and simple or deeper and more complex landscapes. The offering will be in particular, and especially of interest for our larger multinational and longer term ERP customers. Customers that are in verticals with a higher process complexity, let's say like in discrete manufacturing or in process industries. Customers that have invested into the customization of their on-premise SAP solutions by inserting custom code into their applications. That frankly, in many cases, are not ready to make that move to the public cloud solution just yet in the very short term. With them, we are now taking a much more proactive role in supporting their transition to the cloud than perhaps in the past. That is actually the key change. With RISE with SAP, we're now providing a holistic transformation offering to our customers to run and transform their businesses in the cloud. This is mainly relating to core ERP processes, but not entirely. Simply put, we take the customer landscape into the cloud, basically the way it is currently set up. Typically, this will initially reside in a hybrid cloud landscape with a significant share of private cloud. In doing so, however, SAP takes holistic responsibility for all of the key elements of a solution. The applications and support, obviously, but also management services and the provision of infrastructure as the sole responsible vendor and contractual partner for our customers. Delivery, though, of those elements will be supported not only by SAP itself, but also by our partners who will supply a share of the required capacities. Very importantly, we work with our customers to modernize and simplify their landscape, so over time, these customers can shift all or at least major parts of their landscape to our public cloud ERP solutions as they then progressively adopt our intelligent enterprise architecture. Thank you. That's a very helpful overview. I suggest we walk through that in a little bit more detail, maybe using a sample customer, and maybe you can elaborate a bit on what are the steps of this process and what are the elements of the new offering? I think an example should be helpful here. Let's assume a long-term customer of SAP, a multinational, quite substantial enterprise, let's say in the discrete manufacturing or high tech or process industry. Today, this customer typically will run SAP ECC in their own data center. On top of that, maybe they have a few SaaS solutions like Ariba or SuccessFactors or Commerce that they're running already. Over time, they have certainly highly modified and customized their on-premise landscape to fit the specific needs of this customer, and that's their point of departure. Now this customer wants to increase their resiliency, but also their agility and speed, and transform into an intelligent enterprise. The first step and element of how RISE with SAP will help them on that journey, will typically be a business process review, and potentially a redesign of their existing business processes. This is where our Business Process Intelligence solutions can be of great help. Business Process Intelligence includes discovering, mapping, and analyzing their processes, benchmarking them against best practice, providing actual and concrete recommendations how to adapt and automate them with immediate links to our workflows, to RPA and other AI services, but also the already readily available functionalities of SAP S/4HANA, and then basically adapt the corresponding business processes on the journey to S/4. Now, building on that comes then the technical migration as a second element of the offering. This is the migration of the existing landscape into the cloud. As we are talking mission-critical processes, this migration will be highly automated and will have to be performed at near zero downtimes. Building on the results of the business process redesign and the tools and services that we are offering through SAP and partners as part of RISE, the landscape will already move a lot closer to the standard, as customers can get progressively rid of modifications and custom code and clean up the data layer. In our example, the conversion from ECC to S/4HANA would also happen as part of that migration step. That makes sense. To be clear, the status achieved then would typically be the starting point to building the intelligent enterprise. What are the elements that come into play to get there? Yeah, you're absolutely right. RISE with SAP goes far beyond the two steps that we have covered so far. The next step is obviously that we are exchanging the infrastructure layer for the customer. After the migration is completed, their landscape will run on a public cloud infrastructure. This will have great benefits in terms of resiliency, TCO, but also scalability and flexibility. This is the third element of the offering. Customers here have really a maximum flexibility. They can leave the provider selection to SAP, or they can opt for their provider of choice, be it SAP itself or one of our hyperscaler partners. No matter which infrastructure operations partner they chose, SAP will be and remain their single point of contact. Moving up to the platform layer, the fourth element of Rise is the Business Technology Platform, which is the transformation engine, if you will, for our customers. On this open platform, our customer and their respective partners from our ecosystem can quickly develop innovations to complement SAP solutions. The Business Technology Platform is also the place to access all of SAP's main solutions, whether it's cloud or any remaining on-premise solutions, which all now share One Domain Model, one AI and analytics layer, one security, identity, and authorization concept, as well as the same application business services, such as one workflow management. You've heard me talking about this a lot already in the past. Put simply, it was never easier to build differentiating capabilities in order to enable new business models and run processes end to end. That is hugely important as it helps our customers remove the historically grown custom code modifications and turn them into platform-based extensions that sit next to the main code, which in turn is a prerequisite to move to a standard code-based public cloud solution. Then, as the fifth element, we're including within RISE with SAP access to our SAP Business Network. This is the world's largest network by a wide margin, and it allows our customer to digitize their business processes that run across their entire supply chain ecosystem or connect with their downstream business customers. That finally then takes us to the sixth and last element, which is the cut over to our public SAP S/4HANA Cloud with embedded AI, machine learning, and advanced analytics. This is the driver for agile and responsive organizations, not just at the edges, but at the core. By the way, it will also have sustainability embedded as a new dimension of success. Right into transactional and analytical applications. Sustainability will become a dimension of corporate decision-making, just like cost or growth. That's the holistic journey that we're taking this customer on with us. Okay. The total of this is then the business transformation in the cloud you've talked about. If we stick to this sample customer you talked about earlier, do you really expect them to move completely to public cloud ERP in the very near future? First off, I truly believe that our customers have been very clear with us and with the market on what they truly want these days. They're not looking for maximum customization at all costs any longer. Instead, they are increasingly looking for maximum operational efficiency, as well as the ability to consume high rates of innovation. This is exactly what we will offer, a clean core, a truly clean core that can be easily expanded through our SAP Business Technology Platform. Nevertheless, I want to turn back to your question because quite frankly, the answer to that depends a lot on the specifics of the customer's point of departure. For some customers, this can certainly be achieved within a year. If we are talking about a global company with heavily customized systems, as in our example that we covered just before, that process will probably take several years. Will such a company ever run in a purely public ERP cloud? Probably not, as the need for competitive differentiation in a few areas will likely be too high. In that category, we'll certainly see a lot of hybrid landscapes, and we will see that for a longer period of time. Even here, I'm sure that we can get the vast majority of the ERP processes to public cloud over time. Always remember this, one of our strategies paradigms is to leave no customer behind. This is extremely important, has been all the time for me. We are giving them choice how to best run their landscape, depending on their specific situation and requirements, but also clear recommendations from SAP, of course. This will also continue to include the option of classical on-premise licensing and deployment, even though I'm very confident that for the lion's share of our customers, the vast majority, RISE with SAP will easily prove as the superior solution. Totally understood. I think based on this very comprehensive scope of RISE with SAP, I immediately understand why this offering is so interesting for customers. You talked about the increased customer lifetime value. Does it make economic sense for them as well? Or in other words, why would customers be willing to pay more for this? Well, it does, absolutely. If it didn't, we would be not well-served to establish this offering. We have tested it and piloted it extensively with customers, we have a good view of what customers can achieve. Customers will be able to significantly reduce their total cost of ownership as compared to operating their solutions on-premise on their own infrastructure. Remember that next to software and support under RISE, we also provide the infrastructure and services to the customer. We ourselves expand our role and thus our share of wallet, customers as well get a lot more from SAP. At the same time, they have the opportunity to turn CapEx into OpEx as a welcome side effect for many customers. If you, on the other hand, compare our offering to the customer option of deploying directly on hyperscaler infrastructure and just hire a system integrator to manage the landscape, we believe that we can match the economics of this alternative value proposition. We can add the transformation aspect on top in a way that only SAP can. Just cloudifying the status quo on a hyperscaler infrastructure is simply not enough. That's not a true business transformation. Plus, that's also an important aspect with RISE, customers get one contract from one responsible vendor for one price across their entire landscape. That is simple and more attractive as well than staying in the old fragmented approach with multiple vendors for the different pieces of the stack, where nobody is truly responsible for the overall outcome for the customer. As you explained, you will increase SAP's share of wallet over time. What does it mean for your ecosystem, for the partners, the hyperscalers, and the system integrators? Don't you compete more with them now going forward? No, absolutely not. I would say on the contrary, RISE with SAP makes partnering actually way more important than ever before. It opens up new great opportunities to jointly amplify the value that we can bring to each other between our ecosystem and SAP. That's why we talk to our partners first, actually, even before engaging with customers. Let me start with the hyperscalers and emphasize that I consider all of them very strong and extremely important strategic partners to SAP. Yes, as we have discussed on previous occasions, there is certainly also an element of competition here. That's frankly not new. That has been around in our industry as well as with these partners in some cases for 20 years. The joint opportunity that we have in front of us actually far outweighs this aspect. What is that opportunity? Well, it is simply the shared goal of bringing our customers to a public cloud infrastructure. From a hyperscaler's perspective, those are clearly some of the chunkiest workloads they could ask for that are out there in the industry. The potential is truly considerable. Remember, we are talking about an estimated market of more than EUR 10 billion for the infrastructure workloads of our customer base that can move to the cloud. We are all well-served in collaborating to accelerate that move to the cloud. The hyperscalers, by the way, share this view as well, as you can tell from the expanded strategic partnership announcements that Christian talked about today. As to Microsoft specifically, for example, Christian has already explained our Embrace 2.0 partnership, which is centered around the interoperability of SAP solutions with Microsoft Teams. Nevertheless, what we have to ensure and what we will ensure, and that is clearly understood by our partners, is that our customers continue to follow the path of becoming an intelligent enterprise with SAP, meaning that they continue to turn to us as their primary partner, not only for ERP and applications, but also for innovation and holistic business transformation. This happens mainly on the platform or the path layer. That's why this is an integral part of RISE with SAP. What about the system integrators and the value-added resellers? They typically work with your customers to implement, to extend, and to customize SAP solutions. What role do you foresee for them in the future? Yeah, that's actually very straightforward, Stefan. Look, service and VAR partners have always been of paramount importance to SAP, and nothing changes here. They continue to play a key role in the transformation, with actually a few positive changes as compared to the on-premise world. Under RISE with SAP, as I've said before, we take a more active role towards the customer, but we also work much more closely with our sell and service partners. They will continue to support transformations, and they are imperative, not only for high-quality projects, but also for ensuring customer success through the entire customer life cycle. When you think about the transformation phase of the customer journey that I've gone through before, partners will leverage their industry domain and technical expertise to transition customers to become an intelligent enterprise with S/4 as the digital core. When you then turn to the innovate phase, the SAP Business Technology Platform is not only our platform for innovation, but it's also an integration and development platform for our entire ecosystem. Partners can build extensions on top of our enterprise applications based on their business process knowledge and their technical know-how. 3, when we come to the continuous run and optimize phase, business transformation as a service means that SAP and our ecosystem will be able to enable next generation intelligent end-to-end business processes by tightly integrating both SAP as well as partner offerings. In addition, and very importantly, and that's a great business opportunity, our partners will be able to contribute application management services for our RISE customers, and this represents a massive opportunity where they can also scale very fast, also compared to if they would go one single project by one single project. They can become really an application management service provider together with us for a large share of customers in a very short timeframe. It's no surprise that actually our most strategic VAR and service partners have joined us already. They are part of the announcements that we're making, and they have been enabled to immediately get on the road with us. We discussed a lot the customer benefits and the role of the ecosystem, but I think we should now move to the investor perspective. On the Q3 earnings call in October last year, you provided a lot of detail around the financial impact of this new strategy for SAP. Could you please briefly outline again why this shift in strategy makes financial sense for SAP? Absolutely, I will be happy to do that. Again, first and most importantly, this shift makes sense for us because it is strategically the right thing to do, because this is where the market is turning, where our customer needs and preferences are turning. It provides an important option for our customers and helps them to be more successful. In the long run, and I've seen that many times during my career, the best recipe for long-term sustainable financial success is really follow your customers and their preferences and needs, and that is what we are actually doing. Nevertheless, I'm also very happy to explain the financial benefits for SAP for sure. After all, this should be a win-win-win situation for our customers, our ecosystem partners, but also obviously ourselves. We can do so, I am very confident, because we remove inefficiencies from the system that come from the current fragmentation. For us, it is most important that this move allows us to scale faster and reach more users through the quicker transformation of our installed base to S/4. Second, we can also maximize the reach of the Business Technology Platform as an innovation platform, and hence drive platform-as-a-service revenues. Third, I am also very confident that RISE with SAP will allow us to upsell more easily into adjacent areas of our portfolio, let us say like SuccessFactors, Ariba, Concur, and Fieldglass, Experience management, our CX customer experience solutions, and others. On top of that, almost as a side effect, we are also expanding our role from a software vendor to a holistic cloud provider for a significant part of our portfolio. This means that we not only deliver software and support services, but also the required IT infrastructure, operational services such as application management and the platform as a service layer, as well as access to the SAP Business Network and the Business Process Intelligence services that I've been talking about. We are effectively expanding our share of wallet. With that, we will obviously also increase customer lifetime revenue and value. We have been mentioning this already. At a steady state, we expect to see a like-for-like uplift from our on-premise situation to the RISE with SAP state of a bit more than twice the amount of support revenues that we have been getting from the same customer in a like-for-like situation to cloud revenue. In combination, these effects that I just outlined make us very confident that we will achieve our target of more than EUR 22 billion in cloud revenues in 2025, which is actually a 21% plus CAGR over the next five years. If I may add, a 2025 cloud cross margin of approximately 80% across the entire portfolio. That's a very important addition. Thanks for mentioning this. Absolutely, we're more than committed to delivering this target as well. Very good. Thanks, Luka, a lot for taking the time today, for providing all the background. In two days, on the 29th of January, we'll be disclosing our full set of Q4 earnings. I'm looking forward to that event. We'll have a detailed discussion around the Q4 performance and our 2021 outlook. Of course, we'll provide more color on our strategy of the accelerated move to the cloud. Thanks a lot, Luka. Yeah, sure. My pleasure. Have a great day, everyone. Thanks so much for joining us for this session, and I look forward to seeing you back at earnings.