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Royal Unibrew acquires strong Nordic growth platform COMPANY ANNOUNCEMENT NO 37/2021 - 1 JULY 2021 U ROYAL UNIBREW Royal Unibrew A / S has today entered into an agreement to acquire 100 % of Solera Beverage Group - a leading importer and distributor of beverages across Norway , Sweden and Finland . The acquired activities have a strong organization and a strong portfolio of international imported wine , beer , soft drinks and other beverages . The acquisition provides a strong platform for Royal Unibrew to expand the sales of its wide product range into Norway and Sweden in line with Royal Unibrew's multi - beverage strategy . Following the acquisition , Royal Unibrew will have a sales force covering the Nordic region and the Baltic Sea countries totalling more than 30m consumers . On top of this , Solera Beverage Group has developed strong capabilities to be the preferred importer of strong international beverage brands . Similarly , partnerships with strong international brand owners have been a part of Royal Unibrew's business for many years . The acquisition of Solera Beverage Group will add Norway and Sweden to our geographic footprint and move the portfolio towards a multi - beverage business model over time based on strong local organizations in both countries . In Finland , the acquired business will complement Hartwall's trading business ( Hartwa - Trade ) as well as establish distribution synergies . The acquired business is similar to Hartwall's trading business , being asset light with a lower margin than our average business but having a higher return on invested capital and therefore not unfamiliar to Royal Unibrew . CEO of Royal Unibrew , Lars Jensen , says " I am very pleased to announce that we have entered into an agreement to acquire Solera Group and we look forward to welcoming our new colleagues to Royal Unibrew . Solera Group has built a strong business in distributing primarily wine and spirits in Norway , Finland and Sweden , and it will provide us with a solid Nordic platform from which we can develop the Nordic market into a true multi - beverage market for Royal Unibrew . The complimentary strategic fit between Solera Group and Royal Unibrew ensures a strong foundation for future profitable growth " . Solera Beverage Group is being acquired from the private equity fund , CapMan , at an enterprise value of around DKK 770m ( NOK 1.1bn ) on a debt free basis . Solera Beverage Group has around 150 employees and generates a normalised net revenue ( excluding COVID - 19 effects ) of around DKK 1.3bn and a normalised EBITDA of around DKK 70m . On that background , the acquisition multiple ( EV / EBITDA ) pre - synergies are 11x . In the coming years , we expect to realize sales as well as distribution synergies and thereby expand the margin of the acquired business . ROYAL UNIBREW A / S , FAXE ALLÉ 1 , DK - 4640 FAXE , CVR - NR . 41956712 PAGE 1 OF 3