Earnings release
Page 1
1 Press release – 21/05/2025 – 17:45 Q1, ended 31 March 2025 Consolidated revenue of €122.5M in Q1 2025 Performance under control in a wait-and-see market environment Further diversification of offerings, sustained growth on social media In €M Q1 2025 Q1 2024 Change (€M) Change (%) BtoB 70.7 74.3 (3.6) -4.8% BtoC 51.8 54.9 (3.1) -5.6% Total 122.5 129.2 (6.7) -5.2% Reworld Media (ALREW) , France's leading thematic media publisher and a leader in adtech in Europe, recorded consolidated revenue of €122.5M in Q1 2025, down 5.2% compared with Q1 2024. In a sluggish advertising environment marked by weak economic growth and persistent geopolitical uncertainties, Reworld Media posted a solid performance, driven by the strength of its audiences, the diversity of its formats and the momentum of its digital levers , particularly on social media and performance. The Group generates 37% of its business internationally, reflecting its growing European footprint. The BtoB division posted revenue of €70.7M, down 4.8%, mainly due to the decline in premium offerings, while social media continued its strong momentum with double-digit growth . The BtoC division posted revenue of €51.8M, down slightly by 5.6%, in a still challenging consumer environment, with subscription services holding up well and editorial initiatives continuing. With a portfolio of more than 80 proprietary brands and offerings covering the entire communication cycle , Reworld Media is maintaining its strategic course and confidently pursuing its targeted deployment of the most promising content, formats and monetisation levers in France and internationally. BtoB division: contained decline, continued momentum on social media Revenue for the BtoB division amounted to €70.7M in Q1 2025, down 4.8% (-€3.6M) compared to Q1 2024. Over the quarter, nearly 20% of the decline in revenue (-€0.7M) was related to the discontinuation or disposal of non- strategic digital activities (Try & Review, Singapore, Nov-2024). At the same time, the streamlining in the exchange of goods accounted for 47% of the decline (-€1.7M), with no impact on the division's margin. Excluding these two items, revenue for the BtoB division declined by only 1.7% (-€1.2M) on a like-for-like basis. Digital activities, which account for nearly 90% of the division's revenue, saw a stabilisation in performance-based offerings, which are more resilient, and a moderate decline in premium offerings. Against this backdrop, social media confirmed its role as a strategic growth driver : whether in influence marketing (performance) or media campaigns (premium), it was the most dynamic lever over the quarter, with growth rates still above 20%. The Group continues to benefit from a large digital audience , with 32.8 million unique visitors 1 per month in Q1 2025 (+4.2% year-on-year) and more than 80 million followers2 on social media. This growth is driven by sustained production of native content and format diversification. Reworld Media is the third-largest media group on the internet and the leading social media group in France. 1 Médiamétrie Médiamétrie//Netratings, Global Internet Audience in France, average for Q1 2025. 2 Total number of unique subscribers to Meta, Instagram, X, Pinterest, TikTok, YouTube, Snapchat, and Twitch platforms.
Page 2
2 The power of these audiences, combined with a diversified portfolio of offerings covering a broad spectrum of the communications market, fuels the development potential of the BtoB division. The quarter was marked by several initiatives that enriched the BtoB offering: the launch of LA DALLE !, a consulting agency specialising in the food sector, strengthening the vertical ‘Food’ offering; the creation of the cultural event ‘Classiquicime’ in Megève, supported by the Diapason brand in partnership with Hopscotch Groupe, showcasing the Group's expertise in event activation, and the creation of a new automotive section dedicated to female drivers on Aufeminin.com, offering advertisers a unique editorial environment. BtoC division: improving trend, pricing and innovation strategy maintained Revenue for the BtoC division amounted to €51.8M in Q1 2025, down 5.6% (-€3.1M) compared with Q1 2024. In a consumer environment that remained tense despite the slowdown in inflation, pay-per-view sales (54% of BtoC revenue) fell by 7.5%, in line with market trends. Subscription-based offerings (46% of BtoC revenue) proved resilient, with a limited decline of -3.3%, supported by customer loyalty initiatives launched in 2024. In France, the Group has 1.5 million paid subscriptions , 20% of which are from diversified offerings (TV, services). The average basket per subscription rose by 4.1% to €5.59. As France's leading publisher of consumer content , the Group is pursuing a strategy combining targeted price adjustments and revenue diversification, aimed at partially offsetting the decline in volumes while maintaining its competitiveness and profitability. International development is also continuing, driven by the growing influence of its Grazia and ICON brands. The quarter saw a number of editorial initiatives. These included the launch of new international editions of ICON magazine in the United States and Serbia, the arrival on newsstands of the new biannual format of Grazia, the revamping of Science & Vie Découvertes with engaging content tailored to 7 -10 year olds, the return of the iconic programme ‘V6’ on Auto Plus TV , and the launch of new podcasts such as ‘La Boîte à rêves’ by Psychologies and ‘L'Update’ by Les Numériques. These initiatives are part of the Group's strategy, which capitalises on the strength of its brands to offer content and services that meet the expectations of its audiences. This press release presents unaudited consolidated revenue figures, which have been drawn up as per French regulations govern ing consolidated financial statements. To join Reworld Media’s Shareholder Club and enjoy its benefits, click here! About Reworld Media: Reworld Media is a developing Group operating on two markets, BtoC and BtoB. − The BtoC market through the deployment of content, services and products attuned to consumers' interests, available on a subs cription or pay -per- view basis, to a captive audience of over 37 million French people, whom it supports in the digitalisation of their uses and consumption patterns. − The BtoB market through the monetisation of its own audiences and the coverage of all the communication drivers of the compan ies it supports in the creation and execution of their communication and commercial strategy. The Group has to its name more than 80 multimedia multi-format media brands (print, digital, video, audio, TV, events) that generate audiences in 12 thematic areas (Maison & Travaux, Marie France, Grazia, Auto Plus, Science & Vie, Marmiton, Gourmand, Top Santé, Doctissimo, Télé Magazine, etc.). It also integrates its own technological performance platform, in particular as a marketing partner with 180,000 affiliated sites worldwide. Founded in 2012, Reworld Media posted annual revenues of €5 34,7m in 2024, operates in 11 countries and has 1,356 employees. Euronext Growth Paris – ALREW - ISIN code: FR0010820274 - www.reworldmedia.com Euronext Growth Paris – ALREW - Code ISIN : FR0010820274 - www.reworldmedia.com Contacts – investisseurs@reworldmedia.com / Ségolène de St Martin, 33-(0)6 16 40 90 73, sdestmartin@p-c-e.fr