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21 October 2021 AJ Bell plc AJBell Year - end trading update AJ Bell plc ( " AJ Bell ” or the “ Company ” ) , one of the UK's largest investment platforms , today issues a trading update in respect of its financial year ended 30 September 2021 . Performance overview Total customer numbers increased by 30 % in the year to 382,754 , with total net inflows in the year up 52 % to £ 6.4 billion ( FY20 : £ 4.2 billion ) . Total assets under administration ( " AUA " ) increased by 29 % in the year to close at £ 72.8 billion ( FY20 : £ 56.5 billion ) . In comparison , the FTSE All - Share Index rose by 24 % and the MSCI World Index rose by 27 % in the year . Platform business AJ Bell's platform business once again delivered strong organic growth in customers , net inflows and AUA during the year : • • Total platform customers increased by 86,871 to close at 367,965 , up 31 % in the year о Advised customers increased by 18,009 to close at 126,920 , up 17 % in the year о D2C customers increased by 68,862 to close at 241,045 , up 40 % in the year Platform net inflows increased by 43 % on the prior year to £ 7.0 billion ( FY20 : £ 4.9 billion ) о Advised net inflows of £ 3.8 billion , up 36 % on the prior year ( FY20 : £ 2.8 billion ) D2C net inflows of £ 3.2 billion , up 52 % on the prior year ( FY20 : £ 2.1 billion ) Platform AUA closed at £ 65.3 billion , up 31 % in the year ( FY20 : £ 49.7 billion ) AJ Bell Investments • Assets under management ( " AUM " ) increased by 175 % to £ 2.2 billion ( FY20 : £ 0.8 billion ) • • Total net inflows in the year were £ 1,175 million , including the one - off inflow of £ 253 million reported in Q3 , up 185 % on the prior year ( FY20 : £ 412 million ) The one - off inflow noted above relates to a short - term investment management agreement ahead of a bulk annuity purchase . This agreement is expected to conclude in the quarter ending 31 December 2021 , which will result in a one - off outflow Andy Bell , Chief Executive Officer at AJ Bell , commented : " We have delivered another year of strong organic growth with total net inflows up 52 % , AUA up 29 % and customer numbers up 30 % , compared to the previous year . " Our award - winning platform propositions , serving both the advised and D2C markets , enable us to capitalise on strong customer demand for long - term investment products , whether that be advised or self - managed .