Page 1

XLMEDIA Trading Update Released : 26/07/2021 07:00 RNS Number : 3673G XLMedia PLC 26 July 2021 26 July 2021 XLMedia ( AIM : XLM ) , a leading global digital performance publisher , today provides the following trading update for the six months ended 30 June 2021 . Financial update XLMedia PLC ( " XLMedia " or the " Group " or the " Company " ) Trading Update The Company continues to make good progress in the current financial year , buoyed by a consistent performance in the Personal Finance vertical , record organic growth in the European Sport vertical and a positive impact from the recently acquired US Sports vertical . However , this progress is partially offset by the Casino vertical's performance , where tail revenues continue to deteriorate and new revenue is being built from a smaller existing asset base . For the six months ended 30 June 2021 , XLMedia expects to report revenue of approximately US $ 32.0 million ( H1 2020 : US $ 27.7 million ) , EBITDA of approximately US $ 2.9 million ( H1 2020 : US $ 3.5 million ) and Adjusted EBITDA [ ¹ ] of approximately US $ 7.0 million ( H1 2020 : US $ 5.1 million ) . Cash balances remained strong and at end of June 2021 were approximately US $ 38.0 million ( 30 June 2020 : US $ 24.8 million ) . The Company therefore reaffirms guidance as previously stated on 27th May 2021 of revenue for full year 2021 of between $ 65 million and $ 70 million . Operational update The integration and commencement of a number of marketing initiatives across the Company's US sports assets continues to gather momentum , with increased levels of traffic reported across all sites since their acquisition . The US Sports vertical is well - placed to benefit from the US sports season in H2 2021 . Management is accelerating the move to reorganise the Company by vertical markets , supported by a distributed shared services model . This will allow XLMedia to better match the design of the Group with its strategic intentions and more effectively execute and deliver them . This process is particularly relevant to the Casino vertical which continues to generate lower levels of both historic and new player revenues . It is expected that this initiative will allow for a total workforce reduction of up to 15 % . Functional expertise will now be spread across multiple locations and organised in a way that , as the Group builds new capabilities and enters new markets , the business will have an agile service delivery model that can provide timely and localised support while simultaneously controlling costs . The Group continues to actively evaluate acquisition opportunities that would accelerate the Company's growth ambitions and be earnings accretive to the business . The information contained within this announcement ( the " Announcement " ) is deemed by the Company to constitute inside