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Hong Kong Exchanges and Clearing Limited and The Stock Exchange of Hong Kong Limited take no responsibility for the contents of this announcement , make no representation as to its accuracy or completeness and expressly disclaim any liability whatsoever for any loss howsoever arising from or in reliance upon the whole or any part of the contents of this announcement . meitu Meitu , Inc. 美图 公司 ( Incorporated in the Cayman Islands with limited liability and carrying on business in Hong Kong as “ ☀BŻ✯ ” ) ( Stock Code : 1357 ) INTERIM RESULTS ANNOUNCEMENT FOR THE SIX MONTHS ENDED JUNE 30 , 2026 ; PAYMENT OF INTERIM DIVIDEND OUT OF SHARE PREMIUM ACCOUNT ; CLOSURE OF REGISTER OF MEMBERS ; AND APPOINTMENT OF NON - EXECUTIVE DIRECTOR The board ( " Board " ) of directors ( “ Directors ” ) of Meitu , Inc. ( the " Company " ) is pleased to announce the unaudited consolidated results of the Company , its subsidiaries and consolidated affiliates ( collectively the " Group " ) for the six months ended June 30 , 2026 . In this announcement , “ Meitu ” , “ we ” , “ us ” , and “ our ” refer to the Company ( as defined above ) and where the context otherwise requires , the Group ( as defined above ) . KEY HIGHLIGHTS Total paying subscribers exceeded 18.44 million , with the growth from markets outside of Mainland China approximately doubling that from Mainland China , showcasing the steady progress in our Globalisation strategy . Particularly , the majority of overseas paying subscriber additions came from high - ARPPU ( Average Revenue Per Paying User ) regions , including East Asia , Latin America , and Europe . For the six months ended June 30 , 2026 , Applications for Productivity showcased strong growth momentum , with monthly active users ( " MAU " ) reaching a record high of 33 million in June . In particular , markets outside of Mainland China recorded rapid growth , with MAU increasing by over 80 % year - on - year ( “ YoY ” ) . As of June 2026 , Annual Recurring Revenue ( " ARR " ) ( ) for AI - driven Productivity Applications further expanded to approximately RMB620 million . Among them , Kaipai and Vmake Labs more than doubled and tripled in ARR over the past year , respectively . In addition , users ' AI credits consumption recorded over 46 % sequential growth in both first and second quarters of 2026 , with the growth rate further accelerating in the second quarter , reflecting sustained user engagement with AI - driven visual creation workflows . With increased operating leverage , IFRS Net Profit ( 2 ) for the six months ended June 30 , 2026 increased by 40.0 % YoY and Adjusted Net Profit ( 3 ) grew by 39.5 % YoY , respectively . ( 1 ) ( 2 ) ( 3 ) 93 ARR , or Annual Recurring Revenue , is calculated by annualising monthly recurring revenue from active subscriptions and usage - based consumption . This figure excludes revenues from products and services that are non - recurring in nature . Attributable to Owners of the Company from continuing operations . For better comparability with the corresponding period last year on a consistent basis , Adjusted Net Profit Attributable to Owners of the Company includes results from discontinued operations . 1