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Investor Presentation Q2 FY27 Note: Financial information has been restated to reflect the Scheme of Arrangement between the Company and Vishal Personal Care Limited (VPCL), approved by the Hon’ble NCLT on 9 April 2026 and effective from 1 May 2026, with an appointed date of 15 March 2025. 1
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Safe Harbour Statement This presentation has been prepared by Bajaj Consumer Care Limited (“BCCL”) solely for informational purposes. It does not constitute, and should not be construed as, an offer, recommendation, or invitation to purchase, subscribe to, or otherwise deal in any securities of the Company, nor shall it form the basis of or be relied upon in connection with any contract or commitment of any kind. Except for the historical information contained herein, certain statements in this presentation may be forward-looking statements. These may include terms such as “expects,” “anticipates,” “intends,” “plans,” “will,” “would,” “aims,” “estimates,” “projects,” “seeks,” “should”, and similar expressions, whether stated in the affirmative or negative, that suggest future performance or results. Such forward-looking statements are based on various assumptions, expectations and estimates, as well as broader factors including, but not limited to: fluctuations in earnings; competitive intensity; pricing dynamics; economic conditions affecting demand and supply; changes in input costs; the Company’s ability to maintain key customer relationships and supply chain arrangements; market and trade priorities; political or regulatory changes in India or globally; taxation policies; climatic conditions; natural calamities; commodity and currency volatility; litigation; and other risks beyond the Company’s control. The Company does not undertake any obligation to update forward looking statements that may be made from time to time by or on behalf of the Company to reflect the events or circumstances after the date hereof. 2
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Executive Summary Note: Financial information has been restated to reflect the Scheme of Arrangement between the Company and Vishal Personal Care Limited (VPCL), approved by the Hon’ble NCLT on 9 April 2026 and effective from 1 May 2026, with an appointed date of 15 March 2025. 3
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Executive Summary Q2 FY27- Consolidated INR 332.7 Cr. INR 199.2 Cr. EBITDA GROSS MARGINTOPLINE INR 83.3 Cr. PROFIT AFTER TAX INR 70.2 Cr. % to Sales YoY +27.3% 59.9% +27.6% 25.0% +71.0% 21.1% +66.0% 4
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Executive Summary H1 FY27- Consolidated INR 674.1 Cr. INR 410.1 Cr. EBITDA GROSS MARGINTOPLINE INR 167.6 Cr. PROFIT AFTER TAX INR 140.9 Cr. % to Sales YoY +27.8% 60.8% +33.5% 24.9% +85.0% 20.9% +74.8% 5
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Q2 FY27: Strong Growth & Margin momentum !! 38 34 27 33 42 49 57 77 84 83 242 231 231 247 266 261 306 327 341 333 0 50 100 150 200 250 300 350 0 10 20 30 40 50 60 70 80 90 100 Q1 FY 25 Q2 FY 25 Q3 FY 25 Q4 FY 25 Q1 FY 26 Q2 FY 26 Q3 FY 26 Q4 FY 26 Q1 FY 27 Q2 FY 27 EBITDA Sales 55% 53% 52% 54% 57% 60% 60% 64% 62% 60% 16% 15% 12% 13% 16% 19% 19% 24% 25% 25% 0% 5% 10% 15% 20% 25% 40% 45% 50% 55% 60% 65% 70% 75% 80% Q1 FY 25 Q2 FY 25 Q3 FY 25 Q4 FY 25 Q1 FY 26 Q2 FY 26 Q3 FY 26 Q4 FY 26 Q1 FY 27 Q2 FY 27 GM EBITDA 6
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Portfolio Performance 7
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ADHO continues it’s strong run !! ▪ Domestic business continued its robust momentum with revenue growth of 30%+ growth in Q2 FY27 and H1 FY27. ▪ This growth was delivered on back of robust double digit unit volume growth. ▪ Price Point Packs continued to outperform and remained a key growth engine, growing ahead of the portfolio growth. ▪ Introduced a new integrated campaign with revised positioning towards the end of the quarter. 8
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Building the Strength-Beauty link: New TVC on the proposition of strength leading to beauty !! 9
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Growth Portfolio continues to build up!! ▪ Growth Portfolio sustained strong momentum and continues to scale meaningfully and also improve its profitability. ▪ Coconut portfolio maintained its role as the key growth engine, supported by healthy consumer and trade traction. ▪ Given the deflation in Coconut prices, the volume growth were significantly ahead of the revenue growths. ▪ The tweak in the portfolio continues with revamp of few selected brands and also introduction / launch of certain new products which are being piloted in select market / channels. 10
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Growth Portfolio: Activating both ends of spectrum Mass market GT & Premium OT Seed play in OT Test Market of products Lip Balm X LUP X GT Color Shampoo X LUP X GT Revamp of existing products “Non Sticky” Amla Nourishing Body Lotion 11
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Channel Performance 12
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Channel Performance Highlights General Trade Organized Trade International Business • GT sustained strong momentum, delivering mid-twenties YoY growth in Q2; H1 growth remained in the high twenties. • Rural edged ahead of Urban this quarter, with both delivering robust and closely matched growth, reflecting broad-based demand across geographies. • OT delivered high twenties growth in Q2, building further on Q1 momentum and growing ahead of GT channel. • E-Commerce and Modern Trade continued to perform well, delivering broad-based growth across customers and sub-channels. Q – Com continued to be the fastest growing channel in this space. • IB continued its strong growth in Q2, sustaining exceptional growth momentum, growing significantly ahead of the company average. • RoW sustained its turnaround, while Nepal and GCC & Africa delivered very strong growth. • Bangladesh maintained its growth in teens despite a tough operating environment. 13
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Project Aarohan: 8-Quarter Journey PHASES & STATES COVERED Phase 1 H2 FY25 Uttar Pradesh, Madhya Pradesh Phase 2 H1 FY26 Delhi, Haryana, Rajasthan, Chhattisgarh, Maharashtra, West Bengal Phase 3 H1 FY27 Bihar, Jharkhand, Odisha, Punjab, Gujarat TOTAL IMPACT 1 Lakh+ Outlets added 1,100+ Distribution Partners appointed 670 Vans closed 14
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Aarohan 2.0: Way Forward From a one-time project to an annual growth engine H2 FY27 Complete Phase 3 Q4 FY27 Lift productivity in Phase 1–2 Q1 FY28 Annual GTM expansion ANNUAL IMPACT TARGETTED ~60K Outlet Addition ~1,000 Distribution Partner Addition All states 15
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Key Commodity Trends 16
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Key Raw Materials: Purchase Price Index Index: Q1 FY25 = 100 100 97 89 87 91 90 93 98 140 152 Q1 FY25 Q2 FY25 Q3 FY25 Q4 FY25 Q1 FY26 Q2 FY26 Q3 FY26 Q4 FY26 Q1 FY27 Q2 FY27 Light Liquid Paraffin (LLP) Index 100 109 127 129 127 139 141 138 139 155 Q1 FY25 Q2 FY25 Q3 FY25 Q4 FY25 Q1 FY26 Q2 FY26 Q3 FY26 Q4 FY26 Q1 FY27 Q2 FY27 Refined Mustard Oil (RMO) Index 100 103 121 124 162 247 218 191 149 171 Q1 FY25 Q2 FY25 Q3 FY25 Q4 FY25 Q1 FY26 Q2 FY26 Q3 FY26 Q4 FY26 Q1 FY27 Q2 FY27 Copra Index Light Liquid Paraffin (LLP) Prices remain elevated due to the ongoing West Asia conflict and higher global freight costs. Refined Mustard Oil (RMO) The Middle East conflict disrupted oilseed supply chains, lifting RMO prices in line with other edible oils. Copra Prices rose in Q2 in anticipation of El Niño impact in Q3. A broader rise in the edible oil basket also pushed rates higher. 17
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International Business Performance Consolidated Q3 Q2 Q3 Growth Growth FY25 FY26 FY26 YoY % QoQ % GCC & Africa 6.9 6.3 6.5 -6% 2% Nepal 2.3 1.9 3.0 32% 56% Bangladesh 4.3 3.5 3.9 -11% 11% RoW 3.4 1.5 3.0 -12% 100% Total 16.9 13.3 16.3 -3% 23% IGAAP (INR Crore) 8th consecutive year as a GPTW Certified workplace (2026) 2nd consecutive year among India’s Best Workplaces in FMCG (2026) 89 Trust Index score in FY26, the highest to date #63 among India’s Top 100 Mid-size Workplaces BCCL - Great Place To Work !! 18
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Financials Note: Financial information has been restated to reflect the Scheme of Arrangement between the Company and Vishal Personal Care Limited (VPCL), approved by the Hon’ble NCLT on 9 April 2026 and effective from 1 May 2026, with an appointed date of 15 March 2025. 19
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International Business Performance Consolidated Q3 Q2 Q3 Growth Growth FY25 FY26 FY26 YoY % QoQ % GCC & Africa 6.9 6.3 6.5 -6% 2% Nepal 2.3 1.9 3.0 32% 56% Bangladesh 4.3 3.5 3.9 -11% 11% RoW 3.4 1.5 3.0 -12% 100% Total 16.9 13.3 16.3 -3% 23% IGAAP (INR Crore) Consolidated – Margin & Expenses to Sales Trend % Q2 59.9 59.7 61.8 Q2 FY27 Q2 FY26 Q1 FY27 Gross Margin (in %) 12.5 14.9 14.6 Q2 FY27 Q2 FY26 Q1 FY27 ASP (in %) 10.3 13.1 10.5 Q2 FY27 Q2 FY26 Q1 FY27 Employee Cost (in %) 12.0 14.6 12.0 Q2 FY27 Q2 FY26 Q1 FY27 Other Expenses (in %) 20
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International Business Performance Consolidated Q3 Q2 Q3 Growth Growth FY25 FY26 FY26 YoY % QoQ % GCC & Africa 6.9 6.3 6.5 -6% 2% Nepal 2.3 1.9 3.0 32% 56% Bangladesh 4.3 3.5 3.9 -11% 11% RoW 3.4 1.5 3.0 -12% 100% Total 16.9 13.3 16.3 -3% 23% IGAAP (INR Crore) Consolidated – Margin & Expenses to Sales Trend % H1 60.8 58.2 H1 FY27 H1 FY26 Gross Margin (in %) 13.6 14.7 H1 FY27 H1 FY26 ASP (in %) 10.4 13.4 H1 FY27 H1 FY26 Employee Cost (in %) 12.0 15.0 H1 FY27 H1 FY26 Other Expenses (in %) 21
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International Business Performance Consolidated Q3 Q2 Q3 Growth Growth FY25 FY26 FY26 YoY % QoQ % GCC & Africa 6.9 6.3 6.5 -6% 2% Nepal 2.3 1.9 3.0 32% 56% Bangladesh 4.3 3.5 3.9 -11% 11% RoW 3.4 1.5 3.0 -12% 100% Total 16.9 13.3 16.3 -3% 23% IGAAP (INR Crore) Financial Performance - Consolidated (in INR Crore) Particulars Q2 FY27 Q2 FY26 YoY% H1FY27 H1 FY26 YoY% Net Sales Value 332.7 261.4 27.3% 674.1 527.6 27.8% Other Operating Income 0.1 3.9 0.2 11.0 Total Operating Income 332.8 265.3 25.4% 674.3 538.6 25.2% Cost of Goods sold 133.5 105.3 26.8% 264.0 220.5 19.7% Contribution 199.2 156.1 27.6% 410.1 307.1 33.5% % of Sales 59.9% 59.7% 60.8% 58.2% Employees Cost 34.3 34.2 0.3% 70.0 70.8 -1.1% Advertisement & Sales Prom. 41.7 38.9 7.2% 91.7 77.8 17.9% Other Expenses 40.0 38.2 4.8% 81.0 78.9 2.7% EBITDA 83.3 48.7 71.0% 167.6 90.6 85.0% % of Sales 25.0% 18.6% 24.9% 17.2% Other Income 8.6 7.9 16.6 15.8 Finance Cost 0.3 0.4 0.7 0.8 Depreciation and Amortisation 3.8 3.9 7.6 6.3 Corporate Social Responsibility 1.0 0.9 1.9 1.7 Profit Before Tax (PBT) 86.8 51.4 68.9% 174.0 97.6 78.3% Tax Expenses 16.6 9.1 33.1 17.0 Profit After Tax (PAT) 70.2 42.3 66.0% 140.9 80.6 74.8% % of Sales 21.1% 16.2% 20.9% 15.3% 22
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Thank You Investor Relations Contact: Mr. Aakash Gupta (Head - Finance) gupta.aakash@bajajconsumer.com 23