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1Copyright©2025 Broadleaf Co.,Ltd. All rights reserved. 3Q FY12/2025 Copyright©2025 Broadleaf Co.,Ltd. All rights reserved. Business Results Briefing Material Broadleaf Co., Ltd November 12, 2025
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2 Copyright©2025 Broadleaf Co.,Ltd. All rights reserved. 2 Contents Summary Business Results for 3Q FY12/2025 Full-Year Forecast for FY12/2025 Progress on the Medium -Term Management Plan P 3 P 9 P 16 P 22
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3 Copyright©2025 Broadleaf Co.,Ltd. All rights reserved. 3 Summary
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4 Copyright©2025 Broadleaf Co.,Ltd. All rights reserved. Summary Summary Business Performance ◼ Revenue for the third quarter increased by 17.5% year over year, driven by an increase in customers for subscription-based software and strong demand for PC replacements. Initiatives Overview ◼ Operating income and profit attributable to owners of the parent rose more than fivefold. ◼ Based on progress through the third quarter and the outlook for the business environment, we have revised our full-year earnings forecast upward. ◼ Revenue initially delayed due to the timing of IT subsidy approvals has been largely recognized in the third quarter. ◼ As a result, the cloud rate continued to rise steadily by the end of the third quarter. ◼ We are actively working to mitigate risks by securing external engineering resources, primarily through our existing partner companies.
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5 Copyright©2025 Broadleaf Co.,Ltd. All rights reserved. Cloud Software: 4 KPIs and ARR Summary 2Q FY2025 5,008 million yen 32.2% 2Q FY2025 28.9% Cloud rate 99.7% 2Q FY2025 99.7% User retention rate 24,999 yen ARPL 18,672 Number of Licenses 2Q FY2025 24,921 yen 2Q FY2025 16,746 ARR 5,601 million yen NOTE: ・ARR is calculated by multiplying the MRR for the final month of the quarter by 12. MRR is calculated by excluding 1-time sales such as the initial setup fees from the total monthly sales of cloud software. ・ARPL (Average Monthly Revenue Per License) is calculated as: MRR ÷ Number of licenses ・The number of licenses refers to the total number of industry-specific and job-specific licenses as of the final month of each quarter. ・The cloud rate is calculated as: Number of cloud software customers ÷ (Number of cloud software customers + Number of packaged software customers (Cloud software to be switched has been released)) as of the final month of each quarter. ・The user retention rate is calculated as the average of the monthly retention rates over the past 12 months. (Most cancellations are due to business closures or bankruptcies.) *All indicators reflect the total figures for the entire ".c Series" cloud software, including both the Standard Edition and the Specific Major Companies Edition.
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6 Copyright©2025 Broadleaf Co.,Ltd. All rights reserved. The cloud software, a key to achieving the Medium-Term Management Plan (2022–2028), is steadily increasing in cloud rate, ARPL, and number of licenses, while maintaining a high user retention rate. Trends in the 4 KPIs Summary 9,301 10,739 12,177 14,034 15,165 16,746 18,672 1Q 2Q 3Q 4Q 1Q 2Q 3Q FY2024 FY2025 99.6% 99.6% 99.6% 99.7% 99.7% 99.7% 99.7% 1Q 2Q 3Q 4Q 1Q 2Q 3Q FY2024 FY2025FY2024 FY2025 FY2024 FY2025 23,084 23,231 23,678 24,236 24,527 24,921 24,999 1Q 2Q 3Q 4Q 1Q 2Q 3Q (yen) Number of licensesUser retention rate Cloud rate ARPL 17.3% 19.9% 22.5% 24.0% 26.4% 28.9% 32.2% 1Q 2Q 3Q 4Q 1Q 2Q 3Q (Yen)
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7 Copyright©2025 Broadleaf Co.,Ltd. All rights reserved. As a result of addressing the risk factors* identified as of the second quarter, the cloud rate increased steadily. Meanwhile, the expansion of deployments to mid- and large-sized customers is expected to take place from the fourth quarter onward. KPI Targets Summary * ① Timing of IT subsidy approvals ② Securing external engineer resources ** Characteristics of Average Monthly Revenue Per License (ARPL): ・ARPL is calculated based on the actual result for the final month of each quarter, using the simple total of enterprise licenses and job-function licenses in that month. As such, the figure is subject to fluctuations depending on factors such as the industry, size, and optional features selected by newly onboarded customers. ・As usage of metered billing remains limited at this stage, ARPL is expected to increase from the fourth quarter onward. FY2024 Year-end FY2025 End of 1Q FY2025 End of 2Q FY2025 End of 3Q FY2025 Year-end Plan ・・・ FY2028 Year-end Plan Cloud rate 24.0% 26.4% 28.9% 32.2% 35% - 100% User retention rate 99.7% 99.7% 99.7% 99.7% 99% or more - 99% or more Number of licenses 14,034 15,165 16,746 18,672 20,000 - 57,500 (Standard version only) 12,459 13,546 14,971 16,574 18,000 - 54,000 Average Monthly Revenue Per License (ARPL)** 24,236 yen 24,527 yen 24,921 yen 24,999 yen 26,500 yen - 28,500 yen (Standard version only) 24,319 yen 24,663 yen 24,559 yen 24,804 yen 26,500 yen - 28,500 yen
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8 Copyright©2025 Broadleaf Co.,Ltd. All rights reserved. The ARPL at the point of 100% cloud conversion based on future implementation plans is 28,500 yen. At that time—planned for the end of 2028—ARR is expected to reach 19.8 billion yen. ARR Outlook Summary 2,576 2,994 3,460 4,082 4,463 5,008 5,601 1Q 2Q 3Q 4Q 1Q 2Q 3Q End of FY2028FY2024 FY2025 ARR (million yen) 19.8 billion yen ARR (End of FY2028) = ARR (FY2025 end of 3Q) × (rate of increase in cloud rate) × (rate of increase in ARPL) FY2025 End of 3Q End of FY2028 Cloud rate = 32.2% ARPL = 24,999 yen Cloud rate= 100% ARPL = 28,500 yen NOTE: The above is based on the following assumptions. 1. No change in cloud coverage (cloud conversion rate variable) ⇒ (In reality) Target industries to be expanded. 2. Net maintenance rate of the number of cloud companies = 100% (net inflow/outflow) ⇒ (In reality) Net inflow is expected to continue. 3. No change in the number of licenses per company ⇒ (In reality) Increase expected due to a higher proportion of semi-major and larger clients.
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9 Copyright©2025 Broadleaf Co.,Ltd. All rights reserved. 9 Business Results for 3Q FY12/2025
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10 Copyright©2025 Broadleaf Co.,Ltd. All rights reserved. Revenue increased by 17.5% year over year. Operating profit and Profit attributable to owners of the parent increased more than fivefold. Overview of Third Quarter Results Business Results for 3Q FY12/2025 (Millions of yen) FY2025 Cumulative 3Q FY2024 Cumulative 3Q YoY change YoY ratio Revenue 15,231 12,958 +2,273 +17.5% Cost of sales 5,374 4,549 +825 +18.1% Gross profit 9,857 8,409 +1,448 +17.2% SG&A expenses, etc. 8,365 8,121 +244 +3.0% Operating profit 1,492 288 +1,204 +418.3% Profit before tax 1,301 293 +1,008 +344.0% Profit attributable to owners of the parent 872 161 +712 +442.5% Basic earnings per share 9.71 yen 1.81 yen - -
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11 Copyright©2025 Broadleaf Co.,Ltd. All rights reserved. Since the full-scale shift to a subscription-based model in 2022, the company has maintained a steady trend of revenue and profit growth. Recurring revenue is also increasing steadily. Quarterly Performance Trends Business Results for 3Q FY12/2025 (Millions of yen) -737 -661 -465 -1,034 -536 -575 -411 -380 -109 66 331 386 353 419 720 1Q 2Q 3Q 4Q 1Q 2Q 3Q 4Q 1Q 2Q 3Q 4Q 1Q 2Q 3Q *2 FY2022 FY2023 FY2024 FY2025 (Millions of yen) 5,088 FY2022 FY2023 FY2024 FY2025 5,061*1 5,411 Operating profitRevenue 1Q 2Q 3Q 4Q 1Q 2Q 3Q 4Q 1Q 2Q 3Q 4Q 1Q 2Q 3Q Non-Ordinary Sales Ordinary Sales *1 Large non-recurring sales recorded in FY2024's 4Q *2 FY2022's 4Q impaired goodwill ( -615 million yen) (Millions of yen)(Millions of yen) 3,2543,266 3,546 3,766 3,629 3,7603,859 4,136 4,014 4,407 4,537 4,758
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12 Copyright©2025 Broadleaf Co.,Ltd. All rights reserved. Driven by the shift to subscription-based contracts, revenue from software services increased significantly. Meanwhile, solid replacement demand for PCs and other hardware contributed to higher revenue in the “Others” category. Sales by Service Category Business Results for 3Q FY12/2025 (Millions of yen) FY2025 Cumulative 3Q FY2024 Cumulative 3Q YoY change YoY ratio Cloud services 8,408 5,790 +2,618 +45.2% Software services 8,008 5,353 +2,655 +49.6% Software 6,997 4,614 +2,382 +51.6% Maintenance contract 461 272 +189 +69.6% Initial setup 550 466 +84 +17.9% Marketplace 400 437 -37 -8.5% Packaged system 4,412 5,444 -1,033 -19.0% Software sales 1,091 1,219 -128 -10.5% Operation and support service 3,321 4,226 -905 -21.4% Others 2,411 1,724 +687 +39.9% Hardware 1,910 1,207 +703 +58.3% Supply 501 517 -16 -3.1% Total 15,231 12,958 +2,273 +17.5% Recurring revenue* 10,779 9,112 +1,667 +18.3% Recurring revenue ratio 70.8% 70.3% - - *Recurring revenue: Total of software, support, and operations and support service.
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13 Copyright©2025 Broadleaf Co.,Ltd. All rights reserved. While growth-related costs such as cloud depreciation and IT infrastructure procurement have increased, we are actively leveraging AI to drive efficiency across administrative tasks, sales proposals, and development processes. Breakdown of the Major Cost Increases and Decreases (Millions of yen) ・Depreciation related to cloud software increased due to ongoing functionality enhancements. ・Higher hardware sales drove an increase in procurement costs. Others -41 SG&A Expenses -203 Increase in revenue +2,273 Operating profit 288 FY2025 Cumulative 3Q Operating profit 1,492 FY2024 Cumulative 3Q Cost of sales -825 Main breakdown : Increase in IT infrastructure procurement costs -123 Decrease in Administrative outsourcing fee +46 Main breakdown : Increase in amortization expense of cloud services -341 Increase in procurement cost s -562 Cost of sales SG&A expenses Breakdown of Changes in Operating Income (Loss) (Millions of yen)+ : Profit-Increasing Factor – : Profit-Decreasing Factor ・IT infrastructure procurement costs increased to support the expansion of cloud services delivery. ・By actively leveraging AI to enhance operational efficiency, we reduced costs, including administrative outsourcing expenses. Business Results for 3Q FY12/2025
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14 Copyright©2025 Broadleaf Co.,Ltd. All rights reserved. The addition of new features to our cloud software led to an increase in intangible assets. In addition to a shift toward short-term interest-bearing debt, contract liabilities also increased due to the introduction of five-year cloud software contracts. Balance Sheet Status Business Results for 3Q FY12/2025 (Millions of yen) FY2025 End of 3Q FY2024 Year-end YoY change Main breakdown Current assets 8,433 8,211 +222 Cash and cash equivalents -276 Trade and other receivables+387 Non-current assets 32,999 31,684 +1,316 Intangible assets +1,615 Total assets 41,432 39,895 +1,538 - Current liabilities 15,417 13,681 +1,736 Contract liabilities +1,187 Short-term interest-bearing debts +880 Non-current liabilities 2,138 3,071 -933 Long-term interest-bearing debts-942 Total liabilities 17,554 16,751 +803 - Total equity 23,878 23,143 +735 Quarterly profit +855 Total liabilities and equity 41,432 39,895 +1,538 - NOTE: Contract liabilities The main component consists of advance payments received under five-year cloud software contracts (paid in a lump sum). Revenue is recognized on a straight-line basis over the contract period. The availability of IT implementation subsidies is one of the key drivers behind the adoption of these five-year packages. Such long-term contracts help mitigate a common weakness of subscription models—the ease of cancellation—and contribute to higher customer retention.
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15 Copyright©2025 Broadleaf Co.,Ltd. All rights reserved. While the growth in contract liabilities has moderated, operating cash flow increased on the back of higher revenue. Excluding one-time factors, investment is trending downward, resulting in a year-on- year doubling of free cash flow. Cash flow situation Business Results for 3Q FY12/2025 NOTE: Adoption Rate of 5-Year Contracts 3Q FY2024: 44% (1H: 36%) 3Q FY2025: 28% (1H: 15%) (Millions of yen) FY2025 Cumulative 3Q FY2024 Cumulative 3Q YoY change Main breakdown Cash flow from operating activities 4,045 3,542 +502 Increase in profit before tax +1,008 Decrease in contract liabilities -582 Decrease in long -term prepaid expenses +1 30 Cash flow from investment activities -3,337 -3,200 -137 Decrease in proceeds from sales and redemption of investments-320 Decrease in expenditure s for acquisition of intangible assets +81 Cash flow from financing activities -1,003 -476 -526 Net increase in short -term borrowings +4,187 Decrease in proceeds from long -term debt -4,204 Free cash flow 707 342 +365 - Cash and cash equivalents at the end of the period 4,030 3,782 +248 -
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16 Copyright©2025 Broadleaf Co.,Ltd. All rights reserved. 16 Full-Year Forecast for FY12/2025
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17 Copyright©2025 Broadleaf Co.,Ltd. All rights reserved. Based on progress through the third quarter, we have updated the sales forecast for each segment and raised the overall sales outlook. Full-year Sales Forecast by Service Category Full-Year Forecast for FY12/2025 (Millions of yen) FY2025 Current forecast for the Full-year FY2025 Previous forecast for the Full-year* Change FY2024 Full-year YoY change YoY ratio Cloud services 11,530 11,520 +10 8,210 +3,320 +40.4% Software services 11,000 11,000 ±0 7,626 +3,374 +44.2% Marketplace 530 520 +10 584 -54 -9.3% Packaged system 5,700 6,000 -300 7,450 -1,750 -23.5% Software sales 1,400 1,600 -200 1,941 -541 -27.9% Operation and support service 4,300 4,400 -100 5,508 -1,208 -21.9% Others 3,170 2,580 +590 2,386 +784 +32.9% Hardware 2,500 1,900 +600 1,689 +811 +48.0% Supply 670 680 -10 697 -27 -3.8% Total 20,400 20,100 +300 18,045 +2,355 +13.0% *FY2025 Previous forecast for the Full-year was announced on August 6, 2025.
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18 Copyright©2025 Broadleaf Co.,Ltd. All rights reserved. The operating profit forecast has been revised upward, reflecting both higher revenue and cost conditions. All profit levels are expected to significantly exceed the results of the previous year. Full-Year Forecast Full-Year Forecast for FY12/2025 (Millions of yen) FY2025 Current forecast for the Full-year FY2025 Previous forecast for the Full-year* Change FY2024 Full-year YoY change YoY ratio Revenue 20,400 20,100 +300 18,045 +2,355 +13.0% Cost of sales 7,300 7,000 +300 6,334 +966 +15.3% Gross profit 13,100 13,100 ±0 11,712 +1,388 +11.9% SG&A expenses, etc. 11,400 11,500 -100 11,038 +362 +3.3% Operating profit 1,700 1,600 +100 674 +1,026 +152.2% Profit before-tax 1,450 1,450 ±0 545 +905 +166.1% Profit attributable to owners of the parent 1,000 1,000 ±0 343 +657 +191.3% Basic earnings per share 11.13 yen 11.13 yen - 3.85 yen - - *FY2025 Previous forecast for the Full-year was announced on August 6, 2025.
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19 Copyright©2025 Broadleaf Co.,Ltd. All rights reserved. While we anticipate higher growth investment costs, including IT infrastructure procurement, we continue to improve business processes across sales, administrative, and development functions by actively leveraging AI. Breakdown of the Major Cost Increases and Decreases Full-Year Forecast for FY12/2025 Operating profit 1,700 SG&A Expenses -290 Cost of sales -966 Increase in revenue +2,355 FY2024 Operating profit 674 FY2025 forecast Main breakdown : Increase in amortization expense of cloud services -440 Main breakdown : Increase in IT infrastructure procurement costs -208 Increase in security measures costs -50 Others -72 Breakdown of Changes in Operating Income (Loss) Cost of sales SG&A expenses (Millions of yen)+ : Profit-Increasing Factor – : Profit-Decreasing Factor ・ Depreciation related to cloud software increased due to ongoing functionality enhancements. ・IT infrastructure procurement costs increased to support the delivery of cloud services. ・Implemented enhanced security measures aimed at improving service quality. ・Actively leveraging AI to continuously improve operational processes
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20 Copyright©2025 Broadleaf Co.,Ltd. All rights reserved. Ongoing initiatives Full-Year Forecast for FY12/2025 Number of licenses ・Naturally accumulating as cloud migration progresses ・Cloud migration for mid- to large-sized customers is being implemented as planned × ARPL ・Increase driven by changes customer composition (Increase in proportion of mid- to large-sized customers) ・Strengthen promotion of optional features ・Promote adoption of usage-based menu. ・Strengthen cross-selling proposals (e.g., website creation services) ※ In conjunction with promoting usage-based services to cloud users Cloud collaboration ・Optimized cloud infrastructure configuration based on analysis of system utilization. ・Reduced procurement costs by reviewing contract structures, such as extending contract periods. IT infrastructure Salaries Labor costs Outsourcing costs ・Reduce administrative outsourcing costs by improving business processes using generative AI, such as automating the creation of sales materials and quotations, and streamlining back-office operations. ・Enhance development efficiency and mitigate the risk of relying on external engineers through code auto-generation powered by generative AI. Cloud software Other services Cost Sales Up
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21 Copyright©2025 Broadleaf Co.,Ltd. All rights reserved. Shareholder return is positioned as an important management issue, and the policy is to appropriately consider dividend policies from a comprehensive perspective, including stock liquidity. Dividends forecast Full-Year Forecast for FY12/2025 • We position shareholder returns as a key management priority, with a basic policy of maintaining a consolidated dividend payout ratio of 35% or higher. • We aim to enhance shareholder value by implementing an optimal shareholder return policy in a flexible and agile manner, based on a comprehensive perspective. FY2025 (Forecast) FY2024 Interim dividend 2.50 yen (Implemented ) 0.00 yen Year-end dividend 2.50 yen 2.00 yen Annual dividend 5.00 yen 2.00 yen Consolidated dividend pay out ratio 44.9% 51.9% Dividend per share Shareholder Return Policy
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22 Copyright©2025 Broadleaf Co.,Ltd. All rights reserved. 22 Progress on the Medium-Term Management Plan
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23 Copyright©2025 Broadleaf Co.,Ltd. All rights reserved. Cost Sales plan Key Points of the Business Plan 2026-2028 Progress on the Medium-Term Management Plan As the proportion of mid- to large-sized customers among those transitioning to the cloud increases through 2026, ARPL is expected to rise accordingly. Revenue is expected to remain in line with historical averages, supported by continued software renewals from non-mobility industry customers. From 2026 onward, the shift of customers to cloud-based software is expected to accelerate, resulting in a greater portion of revenue being recorded under software services. In addition to the organizational flattening carried out in 2025, we plan to step up investment in talent development from 2026 onward to drive further growth. At the same time, we will continue actively leveraging automation tools, including AI, to enhance business processes and optimize costs. As hardware replacements such as PCs are primarily tied to cloud software migration, revenue is expected to remain in line with historical averages. From 2027 onward, transaction volume is expected to increase at an accelerated pace, driven by deeper cloud adoption among large-scale buyers and sellers, along with the anticipated participation of parts dealers affiliated with automobile manufacturers. Software services Package software sales Operation and support service Hardware, supply Marketplace
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24 Copyright©2025 Broadleaf Co.,Ltd. All rights reserved. Migrating package software customers to the cloud is a key initiative in our medium-term plan. As this shift can be implemented without significantly increasing service provision costs,we expect profit margins to continue improving. Business Plan Progress on the Medium-Term Management Plan Sales plan by service category will be disclosed on the announcement date of the full-year financial results for the fiscal year ending December 2025, in conjunction with the update of the medium-term business plan. (Millions of yen) FY2022 FY2023 FY2024 FY2025 Forecast※ FY2026 Plan ※ FY2027 Plan ※ FY2028 Plan ※ Revenue 13,833 15,385 18,045 20,400 23,500 27,500 31,500 Operating profit* -2,897 -1,902 674 1,700 4,800 9,000 13,000 Operating profit rate - - 3.7% 8.3% 20.4% 32.7% 41.3% Profit attributable to owners of the parent* -2,431 -1,487 343 1,000 3,200 6,000 8,000 Return on revenue - - 1.9% 4.9% 13.6% 21.8% 25.4% *- indicates a loss ※FY2025 forecasts announced on November 12, 2025, plans after FY2026 announced on February 7, 2025.
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25 Copyright©2025 Broadleaf Co.,Ltd. All rights reserved. More than 40 years of digital data accumulated through business software evolves into a platform that can be used by all players in the Mobility sector. Image of Broadleaf Economic Zone Expansion Progress on the Medium-Term Management Plan Automotive Digital Data × AI Broadleaf Cloud Platform(BCP) Auto maintenance shops, auto body shops Local auto parts dealers New mobility Personal Mobility, Autonomous deliveryvehicles, Automated driving bus, Drone Service Sharing Car, Remote maintenance, Digital payments <Strengthening of development> Major car sales, inspection chains, Automaker-affiliated accessory shops Automaker-affiliated dealerships Service stations Sector size approx. 10 trillion yen Sector size Several hundred trillion yen
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26 Copyright©2025 Broadleaf Co.,Ltd. All rights reserved. Data Exchanger Digital Transformation & 2DX In Progress Being Promoted Being Strengthened *Coexistence/Complementary Relationship Strategic Direction for Service Expansion Industry-specific SaaS* Industry-specific AI Service* In the Mobility Industry network ( Platform ) Progress on the Medium-Term Management Plan Not only SaaS, but also for various players involved in the mobility industry, we are promoting the strengthening of platform services and AI services.
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27 27 Disclaimer Copyright©2025 Broadleaf Co.,Ltd. All rights reserved. Statements contained in these materials regarding operating results and future projections, These are estimates based on information available to the Company at the time the materials were prepared, Which are subject to potential risks and uncertainties. Accordingly, due to a variety of factors, actual results may differ materially. Please note that these forecasts may differ from the forecasts. Contact Information Broadleaf Co., Ltd Investor Relations Office E-mail: bl-ir@broadleaf.co.jp