Slides
Page 1
1 Annual General Meeting 30th September 2025 Cooks Coffee Company Esquires Pinner
Page 2
2 1 3 4 2 Introduction Trading Update Chairman’s Address Resolutions Agenda
Page 3
3 Franchise Model Cooks promotes individual entrepreneurship and local community engagement through its franchise model. Key Operations of Esquires Coffee Focus Regions: UK and Ireland Master Franchise Countries: Bahrain, India, Indonesia, Jordan, Kuwait, Pakistan, Portugal, Saudi Arabia Listings New Zealand Stock Exchange (NZX): CCC Aquis Exchange in London: COOK Sustainability Commitment Cooks Coffee is dedicated to the highest standards of sustainability, with all coffee being organic and sourced from certified suppliers. Growth and Reach International Markets: 10 Total Outlets: 108 (as of Sep 2025) MISSION AND VALUES CooksCoffeeisbuildinganethicalcafé groupwithgreatcafésownedandrun bylocalpeople.. Company Overview Esquires Porto, Portugal
Page 4
4 UK Business Model Regional Developer System Royalty income from franchised stores is shared between the company and regional developers. Regional developers have their own staff managing the stores in their region with oversight and support from Esquires Coffee UK. ESQUIRESCOFFEEUK (77 Outlets) REGIONAL DEVELOPER 1 63 Stores London South East, East Midlands East of England REGIONAL DEVELOPER 2 8 Stores West Midlands South West South Wales REGIONAL DEVELOPER 3 6 Stores North East North West North Wales REGIONAL DEVELOPER 4 Scotland TBA REGIONAL DEVELOPER 5 Northern Ireland TBA FRANCHISEES FRANCHISEES FRANCHISEES FRANCHISEES FRANCHISEES ESQUIRES BRAND IN UK Store sales grew +26.7% 26 weeks to 28th September Store numbers +13% to 77 Esquires Clifton
Page 5
5 IRISH Business Model ESQUIRES COFFEE HOUSES (IRELAND) (19 OUTLETS) One Store – 6 Owners = 6 2 Stores -3 Owners= 6 3 Stores – 1 Owner= 3 • Royalty income from franchised stores is based on store sales. • Company managed stores provide royalties and store contribution Franchised Stores (15) Company Managed Stores (4) 4 Garden Centre Stores in Dairy Gold outlets ESQUIRES IRELAND Store sales grew 27.4% 26 weeks to 28th September vs. last year Like for Like Sales +6.4% Esquires Mallow
Page 6
FY26 NEW STORES 6 Objective Grow Existing Network Sales: Increase Like for Like sales faster than inflation Expand Market Presence: Increase footprint in the UK by opening new stores with the target of achieving >300 by 2034. Grow Ireland to 50 stores in same period. Enhance Brand Recognition: Strengthen brand identity and community engagement. “The local chain”. Sustainability Leadership: Lead with sustainability in mind and practice Franchise Support: Provide robust support to franchisees to ensure consistent quality and customer experience delivered by local people. Brand Positioning Emphasise ethical sourcing, community engagement, and local ownership Highlight sustainability credentials and certified coffee sources Food as a key differentiator with strength in breakfast & brunch segments Appeal to “premium mainstream” consumers Target Audience Urban professionals, environmentally conscious consumers, local communities • UK: Hertford, Clifton, Maidenhead, Shirley, Leighton Buzzard, Crowthorne, Camberley, Eastcote, Westerham, Buxton & Saffron Walden • Ireland: Mallow & Sligo Objectives & Brand Positioning Esquires Leighton BuzzardEsquires Hertford
Page 7
Unique Selling Points of Cooks Coffee Esquires brand Ethical café group with a strong local ownership model Commitment to sustainability with certified coffee sources Focus on community engagement and supporting local entrepreneurs Empower entrepreneurs with a proven franchise system and comprehensive support Differentiate by fostering local entrepreneurship, uniqueness and community ties Higher food content than most coffee focused chains (+40% in UK & +56% in Ireland) Outperforming overall market growth and industry leaders in 2025 7 Investment Appeal Market Opportunity: Positioned in a growing industry with increasing consumer demand for specialty coffee and sustainable practices International opportunity: Demonstrate ability to expand rapidly with a strategic focus on developing key international markets based on strength in UK & Ireland Proven Track Record: Successful expansion into new markets with a clear strategy for continued growth Revenue Diversification: Multiple revenue streams from franchise fees and store sales Management Expertise: Experienced leadership team with a strong understanding of the coffee retail sector Company Positioning Esquires Westerham
Page 8
8 Keith Jackson Executive Chairman Michael Ambrose Independent Director (M&A, Audit) Gareth Lloyd-Jones Independent Director (M&A) Peihuan Wang Director Gordon Robinson Independent Director (Audit & ESG) Aiden Keegan Group CEO, Managing Director (UK) Katie Scott Chief Financial Officer Board of Directors and Management Elena Garside Independent Director (ESG)
Page 9
9Listing Listed on the New Zealand Stock Exchange (NZX: CCC) and Aquis Exchange in London (AQSE: COOK). Market Presence 108 outlets across 9 international markets, with a strategic focus on the UK and Ireland. First Indian store planned for H2 FY26. Value Proposition Ethical and Sustainable: Committed to ethical sourcing and sustainability practices Strong Community Focus: Supports local entrepreneurship and community initiatives Experienced Management: Led by seasoned industry professionals with a proven track record Strong New Store Pipeline: 36% of sales in first 26 weeks of FY26 are from stores opened since 1st April 2025 Market Opportunity: Positioned in a growing industry with strong consumer demand for premium coffee and sustainability Summary Esquires Buxton
Page 10
10 Store Locations UK and Ireland UK - North East Darlington Middlesbrough Sunderland UK - North West Ambleside Stockton Heath UK - Yorkshire & The Humber Doncaster Wakefield UK - East Midlands Brackley Buxton Clifton Corby Leicester Leicester Wullcomb Market Harborough Northampton Uppingham UK - West Midlands Hanley Shirley UK - East of England Basildon Chesterwell Hertford Hethersett Hitchin Hoddesdon Houghton Regis Kettering Letchworth Luton Melton Mowbray Southend-on-Sea Stevenage St Neots Sudbury UK - London Balham Colliers Wood Eastcote Greenford Quays Pinner Ruislip Twickenham UK - South East Alton Aylesbury Aylesbury Central Aylesbury Kingsbrook Aylesbury Lucas Bicester Buckingham Camberley Crawley Mall Crayford Crowthorne Dartford Dorking Egham Esher Godalming Guildford Guilford Boxgrove Horsham Leighton Buzzard Maidenhead Maidstone Mursley Farm Newbury Saffron Walden Southsea Walton-on-Thames Westerham Windsor Worthing Ireland Carrick-on-Shannon Carrigaline Clonmel Dublin – The Custom House Dublin – Ilac Shopping Centre Dublin – O’ConnellStreet Dublin – TallaghtShopping Centre Galway – Eyre Square Galway - Wellpark Limerick Longford Mallow Midleton Mullingar Navan Raheen Roscommon Sligo Swords UK – South West Boscombe Bournemouth Cranbrook Yate UK - Wales Caerphilly Newport UK – Scotland UK – Northern Ireland
Page 11
11 Cooks Coffee Company Continuing Business Financials FY24 – FY25 Statement of Consolidated Profit & Loss NZ$000 FY25 FY24 Revenue from Operations 6728 4703 Operating Profit 1101 179 Profit / (Loss) before Tax 813 -356 Earnings per Share (cents) 1.3 -0.61 Stores at Year End FY25 FY24 UK 71 60 Ireland 18 15 Rest of World 20 27 Total 109 102 Esquires Longford Esquires Saffron Walden
Page 12
12 Trading Update 26 weeks to 28th September 2025 +26.9% UK & Ireland Store Sales 36% Sales Contributed by Stores Opened Since April 2024 in first 26 weeks FY26 YTD $1.9M Weekly Sales Record +26.7% UK Store Sales +11 New Stores in UK + 3.5% Like for Like Sales Growth UK 77 Current Stores in UK +6.4% Like for Like Sales Growth Ireland 20 Current Stores in Ireland +27.4% Ireland Store Sales +2 New Stores in Ireland
Page 13
13 Awards in FY2025 Best Ethical Coffee Enterprise Welsh Enterprise Awards 2024
Page 14
14 Q&A Esquires Westerham
Page 15
15 RESOLUTIONS & PROXIES Esquires Camberly
Page 16
Resolutions To consider and, if thought fit, to pass the following Ordinary Resolutions: 1. Re-election of Michael Ambrose 2. Confirm election of Aiden Keegan 3. Confirm election of Katherine Scott 4. Re-election of Peihuan Wang 5. Auditors' remuneration 16 Resolutions