Slides
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3 September 2026 FY2026 Earnings Call
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Agenda 01 Company Background 02 FY2026 Financial Update 2 03 Business Update
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Agenda 01 Company Background 02 FY2026 Financial update 3 03 Business Update
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MC Group Public Company Limited or “MC” was listed on the Stock Exchange of Thailand (SET) in July 2013. The Group manages retailing business of apparels and lifestyle products under brands owned by the group of companies and partners. Mc Jeans brand is among the most successful house brand of the group and has been operated for more than 50 years since 1975. Mc Jeans is well acknowledged of a reliable quality craftsmanship of product, offering a wide selection of product categories including ready-to-wear denim products and other day-to-day lifestyle necessities. 4
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32% Denim Products 68% Non-denim Products FROM DENIM TO LIFESTYLE BRAND 5
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The group strongly focusses on brand management, sales and marketing management, product design, product sourcing, and warehouses and distribution channel management. -Complete Value Chain- Allow Business Flexibility Maintain High Margin In-house Design Center Strong Relationship With Supplier/Vendor Warehouse Management System In-house & Outsource Logistic Network Nationwide Point of Sale Active Customer Engagement FULLY INTEGRATED SUPPLY CHAIN 6
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Agenda 01 Company Background 02 FY2026 Financial update 7 03 Business Update
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Financial Highlight – FY26 CASH & Short-Term Investment 1,983 MB With our strong financial position with zero debt, MC has the resilience to weather future crisis THB Million Sales Revenue THB Million Gross Profit Sales and Gross Profit increased
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Online Sales % Sales YoY; Offline -5.5%, Online +61.8%, Online shift to 26% Online growth from last year Very strong online sales growth increased total contribution Offline Sales THB Million THB Million
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Gross Profit improve SG&A% increased to 44.2%Gross Profit increase +5.8% 10 Gross Profit THB Million SG&A THB Million
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EBIT and NPAT decrease from Last year NPAT% decreased to 15.7% 11 EBIT decreased -5.2% NPAT THB Million EBIT THB Million
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Strong Financial Position | Bt2.0 bn cash & Zero IBD ROA / ROE Inventory and Cash Cycle 12 THB Million FY25 FY26 Cash & Short-term Investments 1,984 1,983 Accounts Receivable 207 179 Inventory 1,109 1,053 TFRS16 1,105 1,148 Other Assets 1,095 1,152 Total Assets 5,500 5,516 Accounts Payable 209 211 Interest Bearing Debt 0 0 TFRS16 1,142 1,199 Other Liabilities 431 410 Total Liabilities 1,782 1,820 Shareholder’s Equity 3,718 3,696 Zero Debt Cash Rich
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Consistency High Dividend Yield Actual dividend payout maintain higher than dividend policy Unit: THB/share 5.48% 5.77% 4.97% 5.70% 6.45% 8.84% 5.76% 6.04% 6.35% 6.48% 8.49% 10.0% 7.59% Dividend Yield (%) Dividend/share Earning/share Normalized Payout Ratio 13
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Agenda 14 01 Company Background 02 FY2026 Financial Update 03 Business Update
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Margin Disciplines + SG&A efficiency Factory
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Key Priorities (Offline Business) Key Strategies Drive profitability a) Reduce Red/Non perf./stores; Improve Yellow to Green Stores b) Optimize store portfolio and rental costs c) Margin Discipline Drive Sales – Staff Productivity via Sales Conversion Rate a) SOP Compliance to 5 Selling Steps b) Staffing Optimization c) Service levels Drive NPD execution to achieve incremental sales a) MCJ New Products and collaborations b) Add Rain Season Collection for Mc Jeans c) Drive Jeans Sales through new Collection
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OFFLINE NETWORK UPDATE 18 Shop Chain Local Mc Outlet Mobile Unit 288 78 77 53 6 OFFLINE CHANNEL Total POS 502 285 79 77 54 6 501 277 75 56 71 6 489 289 77 55 112 6 539 292 79 52 142 6 571 292 78 52 138 6 566 FY20 FY21 FY22 FY23 FY24 FY25 -3 +1 +1 -7 -4 -18 +17 +12 +2 -1 +41 +3 +2 -3 +30 -1 -4 -1 -12 +50 +32 -5 FY26 567 5 288 77 52 145 -4 -1 +7 +1 -1
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Channel Development Plan 19 Expected SQ.M. (within FY29) Free-Standing POS Consignment POS +500 - 1,500 SQ.M. 40% Expansion 60% Enlargement 20% Expansion 80% Enlargement +4,000 - 8,500 SQ.M. POS 564 SQM 44,447 Expand (POS) 17 SQM 1,803 Enlarge / Relocate 38 SQM (+) 1,169 Closed (POS) 11 SQM (-) 944 Total SQM (+) 2,028 FY 26
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Offline New Initiatives 20 Mobile Cars & OSP Female & Gen Z Focus
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CRM FY26 21 Active Frequency ATV 48% 1.5 1,891 42% 1.64 1,875 Active Frequency ATV 1.93 1,932,087
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CRM FY27: Experience to Drive Growth 22
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Key Priorities (Online Business) Key Strategies Drive Sustainable Online Growth a) Strengthen product differentiation b) Expand new product opportunities Improve Online Profitability a) Optimize channel and platform economics b) Improve product mix and promotional efficiency c) Maintain pricing discipline Strengthen Creator Ecosystem a) Diversify creator portfolio b) Expand affiliate network c) Improve creator productivity
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Strengthening Our Direct-to-Consumer Platform 24 Building a More Balanced and Profitable Online Ecosystem Traffic “Traffic acquisition engine" • External affiliates • CRM-powered ads • Aging products allocation • Growth acceleration fund • Acquisition retargeting • Fit In Flash Price “Value leadership strategy" • Best price destination • Member special deals • Group buy offer Product “Exclusive product strategy" • Product exclusive • Bundle strategy • Seasonal gift box • Collaboration capsule CRM “Loyalty Ecosystem" • Special coupon • New member deals • Loyal member rewards • Loyalty retargeting • Pre-Order From Transaction → Relationship → Lifetime Value
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New Initiatives- mcshop.com 25 Offline Focus In-Store Try & Buy Re-activate FB page of stores PC Skills Development & Training CRM Focus Attract new members & increase frequency Special trade promotion Drive Traffic to Mcshop.com
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Q&A
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THANK YOU