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1H2026 EARNINGS PRESENTATION 6 AUGUST 2026 • TEKNOSA TEKNOSA extra v3 Serial 4 YIL V30 Seris 4 YIL 4 YIL
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With the Capital Markets Board of Turkey’s Bulletin dated 28.12.2023 numbered 2023/81, CMB announced that issuers and capital market institutions shall prepare their annual financial statements ending on 31.12.2023 or later, in accordance with IAS 29 inflationary accounting provisions. Accordingly, this presentation on the First Half 2026 Financial Results contain the Company’s financial information prepared according to Turkish Accounting / Financial Reporting Standards by application of IAS 29 inflation accounting provisions, in accordance with CMB’s decision dated 28.12.2023. The information and opinions contained in this document have been compiled by Teknosa İç ve Dış Ticaret A.Ş. (“Teknosa”) from sources believed to be reliable and in good faith, but no representation or warranty, expressed or implied, is made as to their accuracy, completeness or correctness. No undue reliance may be placed for any purposes whatsoever on the information contained in this presentation or on its completeness, accuracy or fairness. This document contains forward-looking statements by using such words as "may", "will", "expect", "believe", "plan" and other similar terminology that reflect the Teknosa management’s current views, expectations, assumptions and forecasts with respect to certain future events. As the actual performance of the companies may be affected by risks and uncertainties, all opinions, information and estimates contained in this document constitute the Teknosa’s current judgement and are subject to change, update, amend, supplement or otherwise alter without notice. Although it is believed that the information and analysis are correct and expectations reflected in this document are reasonable, they may be affected by a variety of variables and changes in underlying assumptions that could cause actual results to differ materially. Teknosa does not undertake any obligation, and disclaims any duty to update or revise any forward looking statements, whether as a result of new information or future events. Neither this document nor the information contained within can construe any investment advice, invitation or an offer to buy or sell Teknosa. Teknosa cannot guarantee that the securities described in this document constitute a suitable investment for all investors and nothing shall be taken as an inducement to any person to invest in or otherwise deal with any shares of Teknosa. The information contained in this document is published for the assistance of recipients, but is not to be relied upon as authoritative or taken in substitution for the exercise of judgment by any recipient. You must not distribute the information in this document to, or cause it to be used by, any person or entity in a place where its distribution or use would be unlawful. Neither Teknosa, its board of directors, directors, managers, nor any of Its employees shall have any liability whatsoever for any direct or consequential loss arising from any use of this document or its contents. Disclaimer 22
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137 Stores 684m2 Average Net Sales Area ~303K SKU 1463 Merchants 11% E-Commerce Revenue Share 70 NPS score ~ 5.5M TeknoClub members 1H’26 Key Highlights • Macroeconomic environment remained challenging: High interest rates continued to pressure consumer demand and financing costs, while inflation and geopolitical tensions kept households cautious in discretionary spending despite signs of gradual stabilization. • Technology market supported by strong growth in the IT & CE categories: While the panel market declined slightly, mainly driven by the MDA category, the decline was partially offset by strong growth in the IT category. The techonline market delivered growth, with the IT and CE categories contributing the most to overall growth. • Teknosa continued to outperform the market driven by the strength of its omnichannel business: Despite a soft market environment, we continued to outperfom the market, supported by strong omnichannel execution, expansion into new pure-player platforms and ongoing improvements in digital traffic, conversion and customer reach. • Operational profitability remained under pressure from gross margin: EBITDA margin improved quarter-on-quarter, supported by disciplined cost management and ongoing efficiency initiatives. However, gross margin remained under pressure due to intensified competition. • Financing expenses continued to weigh on the bottomline: High interest rates, increased borrowing needs and seasonal working capital requirements continued to pressure net profitability, despite diversified funding sources and successful bond issuances at competitive rates. • Strategic transformation remains a key driver of long-term value creation: Operational efficiency, digitalization and profitability-focused initiatives remain on track, with further contribution expected in the second half of the year.
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1. Source: GFK, YoY%, adjusted for inflation indexation. 2. Online sales of all channels in the Panel market constitute the Techonline market. 4 Both the panel and techonline markets were supported by the IT and CE categories, with the techonline market delivering positive growth in the first half 1H25 1H26 -6% -1% 10% 1% 1% 0% -6% Home Appliances (SDA) White Goods (MDA) (incl. A/C) TelecomConsumer Electronics Information Technologies Panel Market 17% 9% 4% 3% -3% Techonline Market2 Market Revenue Growth1 (Real, Y-o-y%) Demand Growth by Categories - YTD1 (Real, Y-o-y%) 1H25 1H26 -1% +5% Home Appliances (SDA) White Goods (MDA) (incl. A/C) TelecomConsumer Electronics Information Technologies
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5 Outperformed market growth, supported by strong e-commerce momentum and an increased focus on higher-margin products and marketplace profitability Revenues (Mn TL) • Due to intense competition and optimization of our store network, our revenues remained flat in real terms during the first half of the year, while we continued to slightly outperform the market. • Strong growth in our online channel remained a key driver of overall performance. • At the same time, we remained focused on expanding our focus on higher-margin complementary products and services while further improving the profitability of our marketplace business. 1Q26 2Q26 1H25 1H26 11.5% 11.9% 13.5% 11.7% +%0.4 -1.8% Gross Profit Margin • In the first half, intensified competition, and promotional activities on the gross profit margin. • We remain focused on complementary products, higher- margin services and improving marketplace profitability, all of which remain key pillars of our profitability strategy. • Accordingly, gross margin declined to 11.7% during in the first half vs. last year but on a quarter basis, it increased to 11.9%. 5 * In the first half, like-for-like (LFL) sales grew by 6% year-on-year, significantly above overall market performance. ** The above figures are indexed to June 2026, according to purchasing power parity. 22,603 1Q26 2Q26 1H25 1H26 23,799** 46,455 46,402-%5 Flat* Panel market: -%4 Panel market: -%1
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Online channel growth continued to contribute overall topline performance, driven by omnichannel capabilities and presence in leading pure-player platforms • We remain focused on accelerating growth across both our 1P and marketplace businesses. • Our presence on leading pure-play platforms continued to participate throughout the first half and and strengthened our online presence. 14 Categories 1463 Merchants (+13% vs PY) ~303K SKU (+41% vs PY) ₺8.0bn E-commerce GMV 17% Share in Retail GMV 11% Share in Total Revenues Marketplace Scale & Reach E-Commerce Value & Impact E-Commerce Growth (Mn TL) 2,280 2,681 1Q26 2Q26 1H25 1H26 4,372 4,961+18% +13% * The above figures are indexed to June 2026, according to purchasing power parity. Techonline: flat Techonline: +5% 6
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Despite continued gross margin pressure, operational profitability supported by lower operating expenses Opex Margin EBITDA Margin 7 1Q26 2Q26 1H25 1H2026 2.9% 3.4% 4.0% 3.1% +0.5% -0.9% 1Q26 2Q26 1H25 1H2026 11.6% 11.2% 12.2% 11.4% -0.4% -0.8% • OPEX declined in nominal terms in the second quarter compared to both the previous quarter and the same period last year, reflecting the positive impact of our ongoing efficiency and strategic initiatives. • As a result, our first-half OPEX margin improved year-over-year. • EBITDA margin in the second quarter improved compared to the previous quarter, supported by lower OPEX and continued cost discipline. • However, our first-half EBITDA margin declined year-over-year due to continued pressure on gross margin.
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8 Credit card commission expenses declined year-over-year in the first half, mainly driven by the higher share of non-credit card payments 1Q26 1H26 4.0% 4.3% 2Q26 1H25 4.5% 4.6% 8 Initiatives to Decrease Credit Card Costs • Credit card commission expenses continued to be affected by the higher share of installment sales within the current interest rate environment. • Diversified payment methods while reducing dependence on credit card collections. • Renegotiated commission rates with banks whenever market conditions allow. • Further expanded alternative payment solutions, such as cash collections and consumer finance solutions with better commercial terms and higher supplier participation • As a result of these initiatives, non-credit card payment methods share increased by approximately 6 percentage points year-over-year, decreasing the financial costs. Credit Card Commissions- To-Revenues Ratio • While the credit card cost ratio increased quarter-on- quarter, it remained below the prior-year YTD level. • This reflects our continued efforts to diversify payment methods while reducing dependence on credit card collections.
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9 As of end-of June, working capital requirements were higher year-over-year but improved quarterly, while high financial expenses continued to drive higher borrowing needs 9 * The above figures are indexed to June 2026, according to purchasing power parity. ** Excluding IFRS 16 adjustments +1,983 -24 1Q26 2Q26 1H25 1H26 6.4% 8.0% 5.9% 7.2% Total Net Financial Expenses **- to-Revenues Ratio • Despite benefiting from successfully issued bond at favorable rates, the net financial expenses-to-revenue ratio increased led to an increase in our net financial expenses-to-revenue ratio during the first half. • . > 2,556 2,371 Jun 25* 1,988 Dec 25* 2,114 Mar 26* 1,660 Jun 26* -31 410 3,714 2,680 14,547 17,134 14,729 16,307 15,234 13,634 16,519 15,499 Sep 25* -1,233 19,297 15,693 Inventories Trade Receivables Trade Payables Net Working Capital (Mn TL)
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10 The strategic initiatives are expected to be rolled out during Q3 2026, with positive effects on net working capital expected from Q4 2026 onwards 2 41 DYNAMIC PRICING PAYMENT TERM OPTIMIZATION DEMAND PLANNING 3 LOCALIZED ASSORTMENT • Improve forecast accuracy through AI-driven demand planning • Reduce overstock and aged inventory • Leverage customer and location insights • Optimize SKU-store alignment using AI • Optimize inventory levels and stock allocation • Adjust prices dynamically based on demand and inventory • Optimize margin level • Accelerate inventory turnover • Extend trade payable turnover relative to inventory turnover • Strengthen working capital discipline > > > Higher sales, better inventory efficiency and lower markdown risk Transition to a negative net working capital position and reduce net debt Margin optimization, higher conversion and faster stock turnover speed > Inventory turnover optimization Live since Q2 2026 Live since Q2 2026 Go-Live planned for2027 Live since Q2 2026
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Intense competition, high financing costs, and our higher borrowing requirements continued to constrain net profitability 11 Mn TL * Other Operational Income/Expenses: Calculated as the total of depreciation and amortization, net Income/(expenses) from investing activities, other operating income/(expense), including operational discounts and FX income. -1,295 -1,496 H1’25 Net Loss 64 EBITDA & Other Operational Income/ Expenses Difference* 615 Net Credit Card Costs & Interest Income/ Expenses 516 Monetary Gain Difference 38 Tax Difference H1’26 Net Loss -201 Mn TL
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Cash Flow & Working Capital Optimization AI-Powered Digital Initiatives Driving Stock Management & Efficiency Maintaining Alternative Payment Performance Continued Focus on Sustainable Value Creation Revenue Growth & Online Expansion Opportunity Cost Discipline & Efficiency GainsSustained Focus Areas for 2H’26 We remain focused on delivering sustainable operational profitability, disciplined working capital management and better financial resilience.
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Q&A TEKNOSA INVESTOR RELATIONS Investor Relations e-mail: yatirimciiliskileri@teknosa.com Ümit Kocagil CFO Dilek Aktaş Head of Finance & IR Sibel Turhan IR Manager
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Teknosa | Genel (Halka Açık) | Public APPENDIX
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15 Revenues (Mn TL) 1H 2026 Key Financials 46,455 46,402 1H25 1H26 flat Net Loss (Mn TL) 1,845 1,460 1H25 1H26 -21% EBITDA (Mn TL) -1,295 -1,496 1H25 1H26 +16% 15 4.0% 3.1%-0.9 ppts FAVÖK Margin
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16 Summary Income Statement 16 2Q26 2Q25 Change (%) 1H26 1H25 Change (%) Net Sales (Mn TL) 22,603 23,340 -3.2% 46,402 46,455 -0.1% Gross Profit (Mn TL) 2,700 3,363 -20% 5,447 6,294 -13% Gross Profit Margin (%) 11.9% 14.4% -2.5% 11.7% 13.5% -1.8% Opex/Sales (%) 11.2% 11.6% -0.4% 11.4% 12.2% -0.8% EBITDA (Mn TL) 771 1,228 -37% 1,460 1,845 -21% EBITDA Margin (%) 3.4% 5.3% -1.9% 3.1% 4.0% -0.9% Other Income (Expense) (Mn TL) -942 -1,162 -19% -1,776 -2,265 -22% Financing Income (Expense) (Mn TL) -1,813 -1,433 27% -3,339 -2,724 23% Net Monetary Gain (Loss) (Mn TL) 1,392 1,067 30% 3,247 2,731 19% Profit Before Tax (Mn TL) -1,234 -876 -41% -1,792 -1,629 -10% Tax (Mn TL) 248 160 55% 296 334 -11% Net Profit (Loss) (Mn TL) -986 -716 38% -1,496 -1,295 16% Net Profit (Loss) Margin (%) -4.4% -3.1% -1.3% -3.2% -2.8% -0.4%
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17 Summary Balance Sheet 17 Jun 26 Dec 25 Assets (Mn TL) Current Assets 19,080 19,924 Cash and Cash Equivalents 609 2,913 Trade Receivables 1,660 1,988 Inventories 16,519 14,729 Other Current Assets 291 293 Non-current Assets 6,016 6,314 Property, Plant and Equipment 1,107 1,404 Intangible Assets 1,436 1,445 Investment Property 344 405 Right of Use Assets 2,077 2,214 Other Non-current Assets 1,052 845 Total Assets 25,095 26,237 Liabilities (Mn TL) Current Liabilities 24,535 24,004 Short-term Loans and Borrowings 7,063 5,430 Short-term Portion of Long-term Finance Lease Liabilities 682 676 Trade Payables 15,499 16,307 Deferred Income 482 693 Other Current Liabilities 808 899 Long Term Liabilities 1,209 1,383 Long-term Lease Liabilities 993 1,122 Other Long Term Liabilities 216 261 Equity (Mn TL) -648 850 Total Liabilities and Equity (Mn TL) 25,095 26,237