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HONEST The Honest Company Reports First Quarter 2021 Financial Results June 16 , 2021 Record first quarter revenue of $ 81.0 million , 12 % revenue growth over first quarter of 2020 LOS ANGELES , June 16 , 2021 ( GLOBE NEWSWIRE ) -- The Honest Company ( NASDAQ : HNST ) , a digitally native , mission - driven brand focused on leading the clean lifestyle movement , reported first quarter 2021 financial results for the period which ended March 31 , 2021 . " We had a strong start to 2021 , reporting double - digit sales growth . This growth reflects the ongoing success of our strategic initiatives focused on Content , Community and Commerce , powerful innovation and category expansion , " said Nick Vlahos , Chief Executive Officer of The Honest Company . " Honest is dedicated to providing safe , clean and effective products to consumers around the world and we are confident our strategy will help drive our mission of inspiring everyone to love living consciously . " " Since our founding , we have been laser - focused on listening to the wants and needs of our consumers . As a result , over the last several years , we have doubled down on expanding our business into new areas , including skincare and beauty , " said Jessica Alba , Founder and Chief Creative Officer of The Honest Company . " It is energizing to see the success of our daily use skincare and beauty products in the first quarter of 2021 , driving strong growth in our Skin and Personal Care product category . As we look to the future , we will continue to use consumer insights to drive our focus on current and future trends in self - care , clean beauty , and skincare as well as our key product categories of Diapers and Wipes , Household and Wellness . " First Quarter 2021 Financial Results & Business Highlights ( In thousands , except percentages ) By Product Category Diapers and Wipes Skin and Personal Care Household and Wellness Total Revenue By Channel Digital Retail Total Revenue $ $ $ $ 2021 49,574 $ 26,245 5,213 81,032 $ 42,461 $ 38,571 81,032 $ For the three months ended March 31 , 2021 vs 2020 2020 50,483 $ 18,482 3,407 72,372 $ 2019 37,402 11,373 4,523 53,298 33,751 41,496 $ 30,876 72,372 $ 53,298 19,548 ( 2 ) % 42 % 53 % 12 % 2 % 25 % 12 % 2020 vs 2019 35 % 63 % ( 25 ) % 36 % 23 % 58 % 36 % Revenue increased 12 % to $ 81.0 million compared to the first quarter of 2020 with strong double - digit growth even as compared to a strong first quarter of 2020 , when sales increased 36 % to $ 72.4 million compared to the first quarter of 2019. The first quarter of 2020 included the impact of consumer stock - up activity related to COVID - 19 . The increase in revenue for the first quarter of 2021 compared to the first quarter of 2020 was primarily a result of strong volume growth in the Company's Skin and Personal Care products and in the Company's sanitization and disinfecting products introduced in Household and Wellness in the second half of 2020 . Revenue by product category for the first quarter of 2021 compared to the first quarter of 2020 was as follows : • Diapers and Wipes : Revenue was slightly down as the Company transitioned to its Clean Conscious Diaper and compared against a strong first quarter of 2020 when sales increased 35 % compared to the first quarter of 2019 , driven by higher diapers and wipes consumption and stock - up during the initial stages of the COVID - 19 pandemic . In the first quarter of 2021 , the Company introduced its breakthrough Clean Conscious Diaper which features a new wetness indicator , better absorption , sustainably - harvested totally - chlorine free fluff pulp and a 100 % plant - based backsheet . • Skin and Personal Care : Revenue increased 42 % driven by strong volume growth across the Company's Digital and Retail channels due to continued investment in marketing innovation and our Content , Community , Commerce marketing strategy . During the first quarter of 2021 , we sold $ 3.4 million of legacy beauty inventory in exchange for future marketing and transportation credits to support the transition to our beauty re - stage launching in the third quarter of 2021. Skin and Personal Care saw strong growth even as compared to the first quarter of 2020 when revenue grew 63 % as compared to the first quarter of 2019 . • Household and Wellness : Revenue increased 53 % , driven by sales from the Company's sanitization and disinfecting products that it introduced in the second half of 2020. Household and Wellness revenue significantly grew as compared to the first quarter of 2020 when revenue declined 25 % compared to the first quarter of 2019 , driven by the discontinuation of non - core products in this product category such as infant formula .