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LiveWire FOR IMMEDIATE RELEASE ● LiveWire to Become the First Publicly Traded EV Motorcycle Company in the U.S. Through Merger with AEA - Bridges Impact Corp. Transaction net proceeds of $ 545 million * will fund Live Wire's strategic plan to accelerate its go - to market model , invest in new product development , and enhance global manufacturing & distribution capabilities LiveWire will benefit from industry - leading strategic partners - Harley - Davidson and KYMCO , a leading global powersports company headquartered in Taiwan - by leveraging their engineering expertise , manufacturing footprint , distribution , supply chain infrastructure and global logistics capabilities LiveWire pro forma enterprise value of approximately $ 1.77 billion Harley - Davidson and ABIC to Host a Joint Conference Call Today at 8:30 AM ET MILWAUKEE , NEW YORK and LONDON , December 13 , 2021 - Harley - Davidson , Inc. ( " Harley Davidson " ) ( NYSE : HOG ) , the world's most desirable motorcycle company , and AEA - Bridges Impact Corp. ( " ABIC " ) ( NYSE : IMPX ) , a special purpose acquisition company with a dedicated sustainability focus , sponsored by executives of AEA Investors and Bridges Fund Management , today announced that they have entered into a definitive business combination agreement under which ABIC will combine with LiveWire ( the " Company " ) , Harley - Davidson's electric motorcycle division , to create a new publicly traded company . Its common stock is expected to be listed on the New York Stock Exchange under the symbol " LVW " . LiveWire plans to redefine motorcycling as the industry - leading , all - electric motorcycle company , with a focus on the urban market and beyond . As a strong and desirable brand with growing global recognition , LiveWire plans to develop the technology of the future and to invest in the capabilities needed to lead the transformation of motorcycling . LiveWire will draw on its DNA as an agile disruptor from the lineage of Harley Davidson , capitalizing on a decade of learnings in the EV sector and the iconic heritage of the most desirable motorcycle brand in the world . Jochen Zeitz , Chairman , President and CEO of Harley - Davidson : " Today's announcement is a historic milestone with LiveWire set to become the first publicly traded EV motorcycle company in the U.S. By building on Harley - Davidson's 118 - year lineage , LiveWire's mission is to be the most desirable electric motorcycle brand in the world , leading the electrification of the sport . This transaction will give LiveWire the freedom to fund new product development and accelerate its go - to - market model . LiveWire will be able to operate as an agile and innovative public company while benefitting from the at - scale manufacturing and distribution capabilities of its strategic partners , Harley - Davidson and KYMCO . " John Garcia , Chairman and Co - CEO of AEA - Bridges Impact Corp : " We are at the confluence of two seminal shifts impacting the industry - vehicle electrification and sustainability . LiveWire well - positioned to become the premier sustainable electric motorcycle brand and redefine the industry by leveraging the manufacturing and distribution expertise of Harley - Davidson and KYMCO . We're excited to partner with Harley - Davidson and the LiveWire team to help define the future of electric motorcycles as the industry continues its rapid transformation . "