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Harley - Davidson delivers strong second quarter financial results → investor.harley-davidson.com/news-releases/news-release-details/harley-davidson-delivers-strong-second-quarter-financial-results MILWAUKEE , July 21 , 2021 / PRNewswire / -- Harley - Davidson , Inc. ( " Harley - Davidson " ) ( NYSE : HOG ) today reported second quarter results . " I'm pleased with the pace of improvements and with the strong quarter that we have delivered , " said Jochen Zeitz , Chairman , President and CEO , Harley - Davidson . " We are starting to see the initial proof points as we execute our Hardwire Strategy , as demonstrated by the positive financial results today . We are encouraged by the signs of consumer positivity in the market ; however , we remain mindful of the significant supply chain challenges that we expect to continue to impact the sector . " Second Quarter 2021 Highlights and Results , and Recent Announcements • Delivered Q2 GAAP diluted EPS of $ 1.33 , up $ 1.93 over Q2 2020 • Q2 H - D , Inc. total revenue up 77 percent over Q2 2020 North America Q2 retail sales up 43 % over Q2 2020 and up 5 % over Q2 2019 • Delivered strong Motorcycles and Related Products ( Motorcycles ) segment gross margin and operating margin driven by the Rewire product portfolio adjustments • Delivered Financial Services segment Q2 2021 operating income growth of $ 90 million over Q2 2020 driven by a lower provision for credit losses ● • Launched LiveWire as a standalone brand and introduced LiveWire ONE ™ - the electric motorcycle built for the urban experience , with the power and range to take you beyond • Revealed Sportster® S , the all - new Sportster motorcycle built on the Revolution Max platform • Launched H - D1 ™ Marketplace today , the ultimate online destination for pre - owned Harley - Davidson motorcycles in North America . Second Quarter 2021 Results Harley - Davidson , Inc. Consolidated Financial Results $ in millions ( except EPS ) 2nd quarter Revenue Net Income ( Loss ) GAAP Diluted EPS Adjusted Diluted EPS North America EMEA Asia Pacific $ 1,532 $ 865 77 % Harley - Davidson Retail Motorcycle Sales Latin America 2021 2020 Change 2021 $ 206 ( $ 92 ) nm Motorcycles ( thousands ) 2nd quarter Worldwide Total $ 1.33 ( $ 0.60 ) nm $ 1.41 ( $ 0.38 ) nm Q2 consolidated revenue was up 77 percent versus Q2 2020 driven by strong growth in the Motorcycles and Related Products segment . Bottom - line results reflect significant operating income improvement with strong results in both the Motorcycles and the Financial Services segments . 48.2 33.6 43 % 10.2 11.0 ( 7 ) % 6.0 6.9 ( 13 ) % 0.9 1.2 nm - not meaningful 65.3 52.7 6 months 24 % 2021 2020 Change 2021 2020 Change 2020 $ 2,955 $ 2,163 37 % ( 31 ) % 1.6 $ 465 ( $ 23 ) nm $ 3.01 ( $ 0.15 ) nm 6 months $ 3.11 $ 0.13 nm 81.0 58.8 38 % Change 15.2 18.7 ( 19 ) % 11.8 12.6 ( 7 ) % 3.0 ( 47 ) % 109.5 93.2 18 % 1/10