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NU SKIN DISCOVER THE BEST YOU Nu Skin Enterprises Reports Record First - Quarter 2021 Results May 5 , 2021 Company announces first - quarter revenue growth of 31 % and EPS growth of 153 % , raises annual guidance PROVO , Utah , May 5 , 2021 / PRNewswire / -- Nu Skin Enterprises , Inc. ( NYSE : NUS ) today announced record first - quarter 2021 revenue and earnings per share . NU SKIN Executive Summary Q1 2021 vs. Prior - year Quarter $ 677.0 million ; + 31 % Revenue : • + 6 % fx impact or $ 29.6 million Earnings Per Share ( EPS ) : | $ 0.91 ; + 153 % Sales Leaders : 60,619 ; + 22 % Customers : 1,517,260 ; + 34 % " We are very pleased with a strong start to 2021 with our highest - ever first quarter revenue and earnings per share , " said Ritch Wood , chief executive officer . " Our innovative beauty and wellness product initiatives powered by our social commerce business model led to 34 percent growth in our customer base over the prior year and a 22 percent increase in global sales leaders . We were recognized again by Euromonitor as the world's number one beauty device systems brand . * We continue to improve our geographic balance , driven by ongoing strong performance in the West , providing a more diversified and sustainable growth profile . Our manufacturing segment also achieved record results with 69 percent year - over - year revenue growth . " Ryan Napierski , president and CEO - elect , added , " We continue to make progress toward our vision of becoming the world's leading beauty and wellness company powered by our dynamic affiliate opportunity platform . We added innovative products to our portfolio with the launch of ageLOC Boost and Nutricentials Bioadaptives , and our markets are forecasting strong demand for new product innovations being introduced in the back half of the year . These include Beauty Focus Collagen + , which is the first product in a new beauty - from - within line , and ageLOC Meta , a metabolic health supplement and our next major Pharmanex product introduction . The West markets continue to lead out in adopting our social commerce business model with triple - digit growth . Our affiliates are leveraging this model to connect with more consumers and attract people interested in building their own socially enabled affiliate marketing business . In the East , we grew 14 percent in Japan and modestly in Mainland China and anticipate increased adoption of our social commerce strategy and digital tools . " Q1 2021 Year - over - year Operating Results $ 677.0 million compared to $ 518.0 million Revenue : • + 6 % fx impact 74.8 % compared to 75.7 % Nu Skin business was 77.8 % compared to 78.1 % Impacted by growth in manufacturing segment 40.4 % compared to 39.8 % Gross Margin : • Selling Expenses : Nu Skin business was 43.4 % compared to 42.0 %