Hello, everyone. Thank you for joining. We have several participants still joining, so we're going to give them another moment. While we still have participants joining, we'd like to begin. Please welcome Doron Kempel, Bond Founder and CEO. Hey, friends. Thank you for joining us today. What inspired this webinar are questions that we received from you, from other investors, regarding some of our announcements, and our belief that we should explain better the significance of some of the announcements that we make, some of the progress that we experienced in the context of the life of a company that creates a new market, and that's the purpose of today's webinar. Secondly, I believe that it's always better to over-communicate other than under-communicate. With that, let me bring the presentation. Marley, let me know if you can see it. Yes, we can see. Terrific. We'll give people 20 more seconds while you all consume this title, Creation of a New Market. Let me also remind everybody of the disclaimer, whereby we may mistakenly make some forward-looking statements. So take a look, take a read. Okay. The objective of today's session, review recent news and put it and them in strategic perspective. In terms of the agenda, I'll very briefly talk about the difference between a new product or bringing a new product into an existing market and creating a new market altogether. The importance of references in each one of those situations. The importance of predictable product results in each one of those situations. Then we'll talk about the Bond status relative to everything that we touched upon in the prior three bullets, and we'll allow you to ask questions, which we will address, and Marley will keep us on time. With that, let's address the notion or the difference between a new product and creating a new product. Introduction of a new product into an existing market typically implies that there are customers that already recognize the need for the product. For instance, if you're a corporation and you're already using cloud services, you've already decided that cloud is something that you're going to use. Now you need to make choices regarding the different cloud providers. It is clear that you've accepted the fact that you need it, you're already purchasing that type of service or a product, you already have an existing budget or existing budgets, and you have procurement processes. All of these take time to develop, and they already exist in the world where we're just introducing a new product into an existing market. You're already using the product or the service, so you have practices around that measurability, and there is limited market education required. In other words, if you're already using product number one, and I believe that I'm bringing a better product to you, I'd say you're getting everything that you're getting with product number one, or you're getting with me the same thing cheaper, or the same thing faster, or the same thing bigger. In other words, you just need to make an adjustment in order to clarify what's better about Lyft as opposed to Uber. I switched to consumer markets. I think that's clear about the situation where we're introducing a product or a new product into an existing market. In a world where we create a new market altogether, that is very rare. The market education is required because nobody is used to a pattern of behavior or consumption in that new reality. Customers are not yet familiar with the consumption of such a product or a service. There are no procurement processes, and very importantly, there's no budget. In that particular world, the world of Bond, when we come to a Chief Security Officer or Head of HR and we say, "It's now possible for you to offer personal security for all your employees," there's no budget for that. They never thought that this is possible. We need to convince them why it is a good idea, and then need to go and get a budget, which sometimes means that you may get pushed to the next year unless you present to them evidence of why they should start doing it right now and get budget that was not approved. The sales cycles are typically much longer because there's much more convincing, and they say that your decision-makers, Chief of Security or Chief of HR, they need to go to finance and sometimes to the CEO and generate a new budget requisition in order to buy the new product. All that takes more time. Now, in these realities, it's very important to find references, but also, we'll talk about it momentarily to demonstrate predictable results. Let's start with the two requirements in all those situations. Number one is that companies do not buy a new product unless there is somebody else who is already using the new product. There are very few individuals and corporations who are willing to take a risk on a new product without references, and they do it because they need it. They need to generate some change, and they are willing to take the risk. But the early majority, most of the market will not buy without references, and the references need to be in their own market. In other words, if I am a bank, I will not accept a retail as a reference for me. The second requirement is that early adopters want predictable, positive results, because otherwise I may risk my job. It is a human intuition that wants predictable proofs, and also corporations want to make sure that what they are spending money on has been tested by others and they are going to get predictable results. That makes sense. Companies do not view early adopters from other markets as references. That is the point that I made earlier. A bank will not view a transportation company as a legitimate reference. Now, you may want to double-click on that and say, why does it matter? If you are offering them a service that offers security, what does it matter if it is a bank or a transportation company? You are right in most of the cases, but that is not how the psychology of it works. The bankers want to know that other bankers are using it because it is a safer decision for them. A company that brings to market a new product, even more so a company that creates a new market or category, must win references in each sector. So we need references in retail in order to get other retailers to adopt, and the same thing in banking, airlines, and so forth. Winning the first reference in a sector is very important and very difficult, and from time to time, we announce to you that we have just won the first deal, the first meaningful deal in retail. We just announced that. Or we might say we have just won the first city that funds the service for all of their residents. That is tremendously important and equally as hard to do. It is also very meaningful and potentially very valuable. We are not going to announce to you that we want a first reference or a first customer in a market that means nothing. What we are trying to do is we are trying to win deals and set references in large markets, and we have been announcing that of late. Now, Bond gradually has been winning reference customers in key verticals. The largest companies in the world already offer Bond to all types of employees. This is incredibly important and for all of you investors, incredibly reassuring. And you know that we have been sharing you some of this datasets regarding the type of customers that we have. In other words, when we say that we have a retailer, as in row four here, it is not a retailer. It is one of the three largest retailers in the world. When we say that we have a reference in media and entertainment, it is not just a media entertainment company, it is one of the three largest in the world, and so forth. What does not appear here is that our customers now include one of the three largest private equity companies in the world, one of the three largest venture capital companies in the world, and so on. You know that we have other wins in other categories. They are not one of the three largest companies in the world. That is not necessary, though it helps. We have great references, and we are now making inroads and making progress in those sectors. Recently, Bond secured new customers in important new verticals. We recently announced that we have won a city that purchased the service for all residents. That is a great precedent. Just recently today, we announced that Jerusalem, a city of about 1 million residents, has purchased the Bond service for all 10,000 city workers. You could say that there is overlap between the two, and indeed, but when we speak with cities, we want to tell them, "Hey, you can start by offering Bond to all of your city workers, and you can also offer it to all the residents." Two possible services that they can consume. We also announced the fact that we have a new, meaningful real estate brokerage that is buying the Bond service, has bought the Bond service for all of their agents. This is very meaningful because real estate brokerages do not view the agents as their employees. There is a different relationship that they have, and they have shied away from offering security to their agents. We think we now broke that ceiling, and we are going to see more of them adopt, and there are a few million realtors, that is agents in the U.S., and far more globally. Now, early majority customers need to be confident that they will get predictable, positive results. That is the second very important condition. In order to trust that results are predictable, they need to either speak with various references, and those references need to report to them and say, "Yes, that reduced my cost by 20%," or, "Now I can get this done 20% faster." Or they need to see a credible third-party report. Credible third parties could be Gartner, if you are in the IT, or in the world of Bond, as you know, we have chosen EY, Ernst & Young, and you are familiar with the fact that Ernst & Young ran a research study for about four and a half months speaking with our customers and doing more analyses, speaking with various security agencies, with academia. They have concluded that corporations should expect $180- $280 of savings per end user who receives Bond per year. This is very meaningful, and that means that we are now satisfying the second condition. A, we have references in key markets. Secondly, we have predictable results promised by a company that is even better known than Gartner. Reminder of what we have announced of late, just so you get the perspective. In terms of customer references, we've announced that a city of 270,000 has signed a contract to offer Bond services to all residents. I've also updated you just recently, I think it was about two weeks ago, that we're seeing about 60% adoption rate within that city from residents who are informed about Bond. This is very good sign and indication. We announced today that the City of Jerusalem signed a contract to offer Bond services to all 10,000 city workers. Very important because Jerusalem is a renowned city, everybody knows that they have security problems, because they're in Israel and because it's a highly diversified cities. By the way, they're not being political about it. They say, "We have security problems," and they love the service that we offer to them. I think that I also commented about the fact that Jerusalem held a very serious pilot that covered both the city workers and the residents, and they've decided to start with city workers. That's this particular point. I also mentioned an international university that signed a contract with us. We notified you of that a couple of weeks ago. The leading real estate brokerage signed a contract to offer Bond services to all agents, which is also very important. On the predictable results side, of course, we mentioned the EY research. All of these news, I believe, are just about a month old, and they're very meaningful in the context of a life of a relatively young company, right? We're not talking about Apple here, where if they have accomplished any one of those aspects that I'm presenting here, it wouldn't be too meaningful to them. This is incredibly meaningful to us and to all of you. About 15 minutes remaining. Thank you. I constantly talk about this theory of Crossing the Chasm, and I remind all of you that everything that we just discussed on the prior slide, aligned with the fact that we're now in the process of Crossing the Chasm, should propel this inflection point that I believe we're feeling. It's not a one-day event. It takes months, and we're in that particular phase. We also announced today that we're going to be featuring Bond at the most important global security trade show in the world. It's going to run from the September 13th to September 16th, and I'm just sharing you a press release that went out this morning, and we're going to have a significant booth in Atlanta. If any of you are in Atlanta and you want to come visit us, just send us a message, and we'll arrange a path for you. In addition, importantly, and one of the things that we're doing, we're co-sponsoring with Amazon, you see that on the top here, an award for women in security and next gen. So we're doing all of that in order to call attention to Bond, call attention to our accomplishments, engage with these customers. This is a very large, multi-thousand people are going to be there, and all of that is going to generate leads that we hope are going to mature and turn into revenues in 2027. That takes time, but we need to start somewhere, and I keep on saying, took us time in 2025 to go public. We went public in February this year, and now we've started investing much more in sales and marketing in order to propel this Crossing the Chasm, this inflection point that is happening. You know what we're doing, and now we'll open it to questions. Go ahead, Marley. Great. We have some questions that have come in in advance. The first one is: What is the strategic reason you chose Jerusalem to be one of the first cities in which you launched this use case of offering the service to all city workers? Okay. To be clear, what we're trying to do is get wins, and preferably get wins with very noticeable cities. In the case of Jerusalem, we went after them because we thought that they have a problem. They're not being political about it. They're saying, "We have a problem. We don't have a solution for it." They engaged with us. They did their pilot. They very quickly arranged a budget from the Mayor. The Mayor signed the deal. We pursued Jerusalem because we thought that there's a chance of winning. Otherwise, it would be a waste of time because most buyers are not early adopters. You need to find the early adopters, and you get a sense of that very early on in the first meeting. We targeted Jerusalem because it's a very large city. Everybody knows it. Everybody knows that they have security challenges, hence the reason. Thank you. Great. Our next question. We realize it's not easy to name customers because it often requires permission, especially when we're speaking about matters related to security. What made it possible to name Jerusalem as a customer? Thank you for recognizing the difficulty. We would like the world to know, and you've probably heard the media say that our customers include Apple. You didn't hear me say that, but Fox Business said that Apple is a customer, that Walmart is a customer, that Verizon is a customer, that Disney is a customer, that Nike is a customer. I am not the one making those statements. The media has, and they're right. They probably did their research. The Bond service is going in the hands of the employees of these companies. It's not something that they can hide. But in the world of security, and in the world of dealing with very large companies, from my experience, you don't want to be the one bragging about that when you're speaking with the media or with investors. You want somebody else to talk about it, and you can reference it. In the case of Jerusalem, they boast about it themselves inside the city, which gives us the legitimacy to talk about it ourselves. By the way, not all companies treat that matter of confidentiality with the same level of sensitivity. For instance, Ralph Lauren, already three years ago, once they've decided to give Bond to all of their store employees in North America, they also do it now in Europe, they've announced it in their financial statements, as a public company, which allow us to talk about Ralph Lauren. Thank you for the question. Great. Our next question, this person says, "Congrats on the deal with Jerusalem. Thank you. Can you tell us a bit more about the sales pipeline? Are you in active dialogue with other cities? Thank you. Most of the focus on cities is currently in France, in Israel, and we're now starting also in Mexico and in the U.S. For whatever reason, sometimes hard to understand the differences within different countries that lend themselves to various avenues of sales. I would say that we are in early dialogues with about 20 cities, which means that we've presented to Chief Security Officers or the mayors. The truth is that I try to get to the mayors, because I think that the mayor has other reasons to adopt Bond. For instance, the mayor wants to be reelected, whereas the head of security thinks about Bond in a narrower fashion and says to themselves, "Wait a second, we don't have budget for that." I say to them, "Don't worry about the budget. Present it to the mayor, the mayor will get you the budget." We're in dialogue with about 20 cities around those countries. I would say that with some of those cities, we're at the level of decision-making. In other words, they've heard us, I think that they're taking it very seriously, and they need to decide if and which deal they want to structure with us. Hopefully in the next few months, I'll have more to say about that. We have been focusing on that particular market that I think has great potential. The reason it has great potential is, think about it, there are cities around the world that have 10 million residents. The largest company in the world has 2.1 million employees. Cities basically address a much larger population that we're trying to reach out to than corporations. If these dominoes start to fall, I think that that is going to be very meaningful for us. Great. We have one more question that says, "This is great news. Do you see the City of Jerusalem offering Bond to city residents, as you announced in a different city of about 250,000 people? Yes. Jerusalem was very satisfied with the results of the pilot relative to their residents. Why were they satisfied? Because the residents liked it, and they voiced their satisfaction, which is important to a city and also important to a mayor. If any one of us on this call are mayors, we probably want to get reelected, and we would like the residents to be pleased with our performance. Jerusalem was happy with the results. What they wanted to do is, they wanted to get more experience and first of all, take care of their city workers. My estimation is that in a matter of months, they will reevaluate whether now to also offer it to their residents. It is a larger bill for them to pay. Right now, they are paying for 10,000. Paying for 1 million is a bigger bill for them. I hope this is the direction it is heading. I cannot predict. No more questions at this time. Great. We are 23 minutes in, and I appreciate you continuing to follow Bond, supporting Bond, showing up to these webinars. Keep the questions coming. If any of you is in Atlanta or in Atlanta around the September 13th to the September 16th, let us know. We would love to have you over. If you have additional questions, of course, you can visit investors.ourbond.com or email investorrelations@ourbond.com. Terrific. Thank you, friends.