Greetings, and welcome to the Simply Good Foods Company fiscal fourth quarter 2023 conference call. At this time, all participants are in a listen-only mode. A question-and-answer session will follow the formal presentation. If anyone should require operator assistance during the conference, please press star zero on your telephone keypad. As a reminder, this conference is being recorded. I would now like to turn the conference over to your host, Mr. Mark Pogharian, Vice President, Investor Relations for Simply Good Foods Company. Thank you. You may begin. Thank you, operator. Good morning. I'm pleased to welcome you to The Simply Good Foods Company earnings call for the fiscal fourth quarter and full year ended August 26, 2023. Geoff Tanner, President and CEO, and Shaun Mara, CFO, will provide you with an overview of the results, which will then be followed by a Q&A session. The company issued its earnings release this morning at approximately 7 A.M. Eastern. A copy of the release and accompanying presentation are available under the Investors section of the company's website at www.thesimplygoodfoodscompany.com. This call is being webcast, and an archive of today's remarks will also be available. During the course of today's call, management will make forward-looking statements that are subject to various risks and uncertainties that may cause actual results to differ materially. The company undertakes no obligation to update these statements based on subsequent events. A detailed list of such risks and uncertainties can be found in today's press release and the company's SEC filings. Note that on today's call, we will refer to certain non-GAAP financial measures that we believe will provide useful information for investors. Due to the company's asset-light, strong cash flow business model, we evaluate our performance on an adjusted basis as it relates to EBITDA and diluted EPS. We have included a detailed reconciliation from GAAP to adjusted items in today's press release. We believe these adjusted measures are a key indicator of the underlying performance of the business. The presentation of this information is not intended to be considered in isolation or as a substitute for the financial information presented in accordance with GAAP. Please refer to today's press release for a reconciliation of the non-GAAP financial measures to the most comparable measures prepared in accordance with GAAP. With that, I'll now turn the call over to Geoff Tanner. Thank you, Mark. Good morning. Thank you for joining us. Today, I will recap Simply Good Foods' financial results and the performance of our brands. Then Shaun will discuss our financial results in more detail before we wrap it up with a discussion of our fiscal 2024 outlook and take your questions. We ended the year with strong Q4 net sales growth of about 17%. As expected, net sales outpaced retail takeaway due to the retail customer drawdown last year. Gross margin was slightly greater than our expectations, primarily due to lower supply chain costs. Full year fiscal 2023 organic net sales increased nearly 7%. This performance reflects our diversified portfolio across brands, retail channels, customers, and product forms. We believe we exited the year with trade inventory at normal levels. Gross margin improved during the year, and we expect to build on this momentum in fiscal 2024. In my nearly seven-month tenure at the company, I'm even more convinced of the long-term growth outlook of the nutritional snacking category in our business. Category growth in Q4 and the year was 15% and 17%, respectively, with low household penetration of about 50% versus legacy U.S. snacks of 90% +, coupled with the twin tailwinds of snacking and health and wellness. We believe the category will continue to maintain its multiyear growth trajectory and outperform U.S. packaged foods and snacks. As the preeminent category leader and category advisor for the majority of our customers, we will continue to invest in our brands and partner with retailers to accelerate category growth. I think over time, this category will be twice its current size. I don't know the exact sequence or pacing, but the opportunity is there. Total Simply Good Foods combined measured and unmeasured channel U.S. retail takeaway growth in Q4 and the year was about 11% and 13%, respectively. In fiscal 2023, POS for Quest and Atkins increased 24% and 1%. Atkins retail takeaway slowed in the second half of the year and was off about 3%. Atkins' performance is currently below our expectations and well below its full potential, which is why a comprehensive revitalization plan is being deployed to stabilize the brand and return it to growth. More on this in a bit. As we look to fiscal 2024, we're excited about the prospects for our category and our business. We're making investments in brand building and growth initiatives, as well as investments to enhance capabilities that accelerate growth. In fiscal 2024, net sales growth will be driven by volume, as we've lapped the pricing actions of the prior year. Specifically, we expect net sales to increase at the high end of our 4%-6% long-term algorithm, including the benefit of a 53rd week. Gross margin expansion should be solid, supporting the aforementioned investments and an increase of Adjusted EBITDA slightly higher than the net sales growth rate. In addition, our advantaged business model results in strong cash flow generation and provides us with the financial flexibility to pursue value-enhancing acquisitions, pay down debt, or opportunistically buy back our shares. We're confident in the strength of our business and our diversified portfolio across brands, products, and channels. The investments that we've made and will continue to make in the business will enable us to deliver on our net sales and earnings objectives. The next slide provides you with a full year perspective of retail takeaway in the IRI Nielsen plus C store universe, and in the combined measured and unmeasured channels. Similar to the last few quarters and years, total unmeasured channel growth, driven by e-commerce, was additive to total company POS. Let me now turn to Quest performance, where retail takeaway was strong and consistent during the year. Q4 and full year retail takeaway growth in measured and unmeasured channels was similar, about 24%. What I like is how balanced the growth profile continues to be on the brand. Balanced across product forms and retail channels, balanced across key drivers, namely distribution, base velocity and innovation, and balanced across household penetration and buy rate. More consumers buying more products in more stores. In my experience, when you rely on one or two drivers, they can tap out. The balanced growth profile on Quest, however, points to a long and sustained runway for growth. In Q4, IRI Nielsen plus C-store POS growth was 26%, driven by volume, a 22 percentage point contribution, reflecting solid distribution gains and new product performance during the year, and price that was about a 4 percentage point benefit. Measured channel Q4 POS growth of bars and snacks were similar, up about 25%. Gains were driven by distribution, base velocity, and new product success. Salty snacks were particularly strong, with POS growth of about 40%, proving the ability of Quest to expand beyond the core and create new incremental segments in the category. In Q4, we estimate total unmeasured channel retail takeaway increased about 15%. E-commerce growth of approximately 18% was partially offset by softness in specialty channels. In fiscal 2024, we project that Quest will have another strong year, driven by volume growth. We're making investments in the brand that will continue to result in near and long-term growth across retail channels and formats. A particular focus will be investments in marketing. Despite the size of the business, household penetration is only 15%. During the year, we will debut a new marketing campaign and a higher reach-based media plan that we believe will drive greater awareness and household penetration. Additionally, we're partnering closely with retailers to view Quest as the leader and pioneer of the nutritional snacking category. They're excited about the investments we're making in the brand, as well as the innovation pipeline we've shared with them. This should continue to drive distribution gains related to annual shelf resets. Before getting into detail of the Atkins revitalization plan, let me provide you with a quick overview of Q4 performance. Q4 retail takeaway in the combined measured and unmeasured channels was up 4%. Clearly, we're not happy with the performance of the business, which we believe is well short of its full potential. As has been the case all year, heavy users of the product are leveraging the convenience of e-commerce. As a result, Amazon has been additive to Atkins' measured channel POS. Q4 retail takeaway in this channel increased 12%, with solid bars and shakes performance that were up 11% and 16% respectively. In the IRI Nielsen plus C-store universe, Q4 retail takeaway was up 5.6%, although ready-to-drink shakes performance, as well as POS at our largest mass retail customer, were positive. To stabilize the brand and get it to its full potential, we've developed a comprehensive revitalization plan, and I'll share this with you in the coming slides. Over the past several months, we've conducted consumer research on the Atkins brand to inform revitalization efforts. The work strongly reaffirmed our belief of the high potential of the brand. What we heard is that 80% of consumers are looking to maintain or lose weight, and that Atkins is distinctly and uniquely positioned as the most trusted leader in low-carb, low-sugar solutions. In addition, when consumers try our products, they're pleased and delighted. The research suggests there is clearly significant potential for the brand. Similar to some of the themes we've developed over the last year, our work also identified some opportunities we need to address. Specifically, strengthening innovation, addressing executional misses at some retail customers, and enhancing and modernizing the brand experience and perception. Starting with innovation, we clearly dropped the ball on innovation, particularly snack bars and Endulge confections. Innovation, variety, and new news is a critical driver of the business, especially in the bar segment. We fell short, and that resulted in distribution losses. Second, we had some executional missteps with a few key customers that resulted in suboptimal assortments and price points. Third, we heard that some potential consumers don't understand the benefits of the product or are skeptical that Atkins is a delicious and easy way to maintain or lose weight. Let's move to the next slide and tell you what we're doing to address these issues, which I really view as opportunities. To address our innovation gap, we have quickly accelerated some new items to market to bring variety and new news to the brand. In the second half of fiscal 2024, we expect that we'll have even more meaningful innovation. Importantly, we've enhanced our efforts to build a robust multi-year pipeline. We're also working on product upgrades to deliver a better taste experience. Consumers like the product, but we've identified an opportunity to deliver a superior taste experience. In some cases, this may also reduce costs and provide greater shelf life. To address gaps to key customers, our plan includes optimizing assortment and getting to the right price point. An example of this is our recent transition from variety packs to straight packs in the club channel and hitting a key price point in that channel. Additionally, we're doubling down on customers where we have strong momentum. For example, Amazon has been additive to Atkins measured channel POS, and we will continue to invest with them and other winning customers to accelerate growth. To improve brand perception, a comprehensive advertising and marketing plan is underway to enhance Atkins' overall appeal and relevance, with the goal of continuing to bring new users to the business. As we indicated last quarter, we believe the GLP class of weight loss drugs will be a tailwind for our business. As a strong proponent of weight wellness, we're excited consumers have another option to help with what can be a difficult struggle. We recently conducted our own proprietary research of consumers on the drug. The research shows our products are a perfect complement for consumers, who, when they're on the drug, want smaller and more nutritious options. Furthermore, our research suggests the majority of GLP users want to eventually come off the drug. What we found is that our products are a perfect off-ramp when they do, as a way to hold on to the physical and emotional benefits of the weight loss. Importantly, being mindful of privacy laws, we are working with several external partners to build a sizable, addressable audience of consumers who are either interested in or on the drugs, to whom we will deliver targeted communication, brand messaging, and offers about how our products can be used as the perfect companion and/or off-ramp. We expect to be in the market with this campaign later in the fiscal year. Lastly, we're working on a packaging refresh project that will modernize the brand and make it easier to shop. The goal of the revitalization plan is to first stabilize marketplace performance and then deliver the brand to its full potential. To execute this plan with excellence and a sense of urgency, we've established a new leadership team and structure. We have a very strong and experienced team, and I have confidence in them and our collective ability to reshape the strategy and growth trajectory of the brand. I'll not spend a lot of time here, but on this slide, you'll see some of the accelerated innovation currently making its way into the marketplace and the refinement and optimized pack types in the club and e-commerce channels. We are category advisor at most retailers and will continue to work with them to ensure our product is optimally positioned on the shelf. I want to close the update on the revitalization plan with some additional perspective on the new advertising and marketing campaign. The campaign addresses feedback that some potential new buyers are unaware or skeptical of the brand benefits and how delicious the products taste. Entitled The Who Knew campaign, it gives voice to the skeptics as well as our core existing consumers, reinforcing that you can eat and enjoy these delicious products and maintain or lose weight. Rob Lowe remains our brand ambassador and embodiment of the brand benefits. Joining him in the playful dialogue of converting a skeptic into an Atkins consumer is renowned comedian and known skeptic, Wanda Sykes. We've created three spots that will rotate over the coming months. Each ad is focused on a different aspect of the business, which should position us nicely for the upcoming New Year, New You season. Consumer testing shows the spots drive greater appeal among light and non-users, but also resonate strongly with existing users. We're taking a slightly different approach to where consumers will see our advertising, which will increase our reach. Most recently, we debuted our new ad on October 12, during Thursday Night Football, and October 22, during Sunday Night Football. You'll continue to see our ads during the year across cable, streaming, and digital channels. We know what we need to do to change the trajectory of the brand's performance. We're beginning to deploy the plan, and it will continue to build during the year and into fiscal 2025. I look forward to keeping you up-to-date with our progress. In summary, I'm pleased with our overall fiscal 2023 results. We compete in an attractive category that is well-positioned against the mega trends of healthy snacking, with a focus on convenient products across multiple forms that are high in protein and low in carbs and sugar. In fiscal 2024, driven by Quest marketplace momentum, our plan is to deliver solid net sales growth driven by volume. As such, we're excited about our plans, our business, and the opportunities ahead. Lastly, I wanna thank our amazing employees, who work tirelessly every day to provide nutritious, delicious, and convenient food options for consumers. Our team believes food should work for people, not against them, and they're passionate about helping consumers live a healthy lifestyle. I'm very grateful for their passion and commitment. Now, I'll turn the call over to Shaun, who will provide you with some greater financial details. Thank you, Geoff, and good morning, everyone. I will begin with an overview of our net sales. Total Simply Good Foods' fourth quarter net sales of $320.4 million increased 16.9% versus the year ago period. Looking at the Q4 drivers of growth, net price realization was about 3.5 percentage points, and volume was about 13.4%. As Geoff stated earlier, net sales growth outpaced retail takeaway. At the bottom of this slide, we attempt to reconcile Q4 POS of 11% to Q4 North American net sales growth of 17%. Biggest driver is in the prior year period, due to the retail customer inventory drawdown last year. As we've discussed throughout the year, in fiscal 2022, retailers increased their inventory levels to address supply chain challenges and depleted this inventory in Q4 of fiscal 2022, which is atypical. This year, we returned to a more normalized pattern, where retailers built a week or two of inventory in the first half of the year and depleted the majority of it in Q3, with minimal change in Q4. Full-year net sales of $1.24 billion increased 6.3% versus the year-ago period. As we exited fiscal years 2021 and 2022, inventory at retail moved around due to supply chain issues. However, as we exit 2023, we believe we ended the year with more normal retail inventory levels. Therefore, in fiscal 2024, we anticipate the full year net sales and retail takeaway growth will be largely in line. Moving on to other P&L items for Q4. Gross profit was $120.5 million, an increase of $18.6 million from the year ago period, resulting in gross margin of 37.6%. The 50 basis point increase versus the year ago period was primarily due to lower ingredient and packaging costs. Adjusted EBITDA was $67.3 million, an increase of $16.3 million from the year ago period. Selling and marketing expenses were $30.8 million versus $26.9 million, an increase of 14.8%, largely due to timing of spend within the year. GAAP G&A expenses were $29.5 million, an increase of $2.4 million versus last year, primarily due to executive transition costs. Excluding these costs, as well as stock-based compensation, G&A declined $900,000- $23.2 million. Finally, net interest income and interest expense increased $1 million to $6.4 million due to higher variable interest rates related to the term loan. As expected, our Q4 tax rate was about 25%. As a result, net income was $36.6 million versus $30.1 million last year. Turning now to full year results. Gross profit was $453.4 million, an increase of 1.8% versus the year ago period. Adjusted EBITDA increased $11.6 million- $245.6 million due to higher gross profit and SG&A leverage. Selling and marketing expenses declined 1.8% to $119.5 million. GAAP G&A expenses were $111.6 million, including stock-based compensation, executive transition costs, and term loan transaction fees. Excluding these costs, G&A declined $800,000- $91.3 million. Net income was $133.6 million versus $108.6 million in the year ago period. Note that the year ago period includes $30.1 million related to the remeasurement of the private warrant liabilities. Turning to EPS, fourth quarter reported EPS was $0.36 per share diluted, compared to $0.30 per share diluted for the comparable period of 2022. Adjusted diluted EPS was $0.45 versus $0.36 in the prior year ago period. Full year reported EPS was $1.32, and adjusted diluted EPS was $1.63. Note that we calculate adjusted diluted EPS as adjusted EBITDA, less interest income, interest expense, and income taxes. Please refer to today's press release for an explanation and reconciliation of non-GAAP financial measures. Moving to the balance sheet and cash flow. Fourth quarter and full year cash provided by operating activities was $61 million and $171 million, respectively. As of August 26, 2023, the company had cash of $87.7 million. In fiscal 2023, the company repaid $121.5 million of its term loan, and at the end of the year, the outstanding principal balance was $285 million. Capital expenditures in 2023 were $11.6 million. Fiscal 2024, CapEx is expected to be in the $8 million-$10 million range. In fiscal 2024, we anticipate net interest expense to be around $18 million-$20 million, including non-cash amortization expense related to the deferred financing fees. Now to wrap up, in a challenging macroeconomic environment, the nutrition snacking category growth continues to be strong. We expect ingredients and packaging costs to be lower in fiscal 2024 compared to last year and result in solid gross margin expansion. This provides us with the flexibility to invest in capabilities and marketing initiatives that will drive near and long-term growth. As such, while early in fiscal 2024, we are on track to deliver solid net sales and Adjusted EBITDA growth. Specifically, we anticipate the following for the full fiscal year 2024. Net sales growth, driven by volume, to be at the high end of our company's long-term algorithm of 4%-6%, including the benefit of the 53rd week. Adjusted EBITDA is anticipated to increase slightly greater than the net sales growth, and Adjusted Diluted EPS will increase greater than Adjusted EBITDA growth. We appreciate everyone's interest in our company, and we're now available to take your questions. Thank you. At this time, we'll be conducting a question-and-answer session. If you'd like to ask a question, please press star one on your telephone keypad. A confirmation tone will indicate your line is in the question queue. You may press star two if you'd like to remove your question from the queue. For participants using speaker equipment, it may be necessary to pick up your handset before pressing the star keys. In order to allow for as many questions as possible, we ask that you each keep to one question. Thank you. Our first question comes from the line of John Baumgartner with Mizuho Securities. Please proceed with your question. Good morning. Thanks for the question. Good morning, John. Good morning, John. Good morning. Geoff, I wanted to ask about the skeptics associated with the Atkins brands. How many of them are buying other brands in the category relative to how many would be incremental? And of the folks buying other brands, do you have a sense as to whether they're buying other weight management brands or, you know, more high-protein, active nutrition brands? I'm trying to think through this and understand how much of this pool of skeptics, as you pursue them, requires winning more of a market share game and dislodging consumers relative to how much would be contingent on growing the category and how that impacts your engagement. Yeah. No, thanks for the question. I hope you like the new advertising. When we were looking at Atkins, we took a step back and you know what we really heard loud and clear through the research is that Atkins is one of the best-positioned brands out there focused on weight management. And what we heard loud and clear is that 80% of consumers want to lose or maintain weight, and Atkins is seen as the trusted leader in low-carb, low sugar solutions. So we see nothing but tremendous potential for this brand. But as we and as we talked in the scripted remarks, we did hear that there's a group of consumers who are either a little confused about what Atkins is or don't fully understand the benefits that you can eat products this delicious and lose or maintain weight. And that's when we started zeroing in on this idea that there are some skeptics out there, which to us represent nothing but upside to the business. Because as you know, once we convert consumers, they become loyal very quickly, and their buy rate is particularly high compared to most consumer products. So that was the goal with this new advertising, is to firstly communicate Atkins is not a weight management plan. It's not a regimented weight loss program. We have a range of delicious products that can help consumers maintain or lose weight. As I step back on the business, you know, fresh set of eyes, I see nothing but upside. If we can start to convert what might be very light consumers or non-consumers and start moving them down the funnel into loyal consumers with high buy rate. So that was the genesis for how we arrived at that marketing strategy. What we also found is the Who Knew? campaign also strongly resonates with loyal consumers because it's a little tip of the hat to them. Who knew? I knew. So with this new campaign, what we found is we were talking, and we were resonating both with our loyal consumers and with potential new consumers that we, that we're gonna move through the funnel. Okay, and then just to follow up, when we think about the marketing initiatives for fiscal 2024, it sounds like you've got a fair amount of, of non-price initiatives that are, that are heading into the market. Do you have a sense? Maybe it's too early, but do you have a sense at this point, when you look across the competitive spectrum in the category, do you have a sense that, you know, your competitors are sort of also in market following in a similar way, where, you know, they're leaning more on non-price promotion, more marketing, more advertising, more in-store display, as opposed to just deep price cuts in terms of funneling back the upstream deflation in the market? Yeah, I think what separates Simply Good Foods from almost the majority of our competitors, is how committed we are to brand building and in particular, marketing. You know, we're spending right now about 9% of net sales, and we know that at that level of spend, we have a very strong share of voice. As we think about Atkins, and we just talked about that marketing campaign, we're investing, slightly above a year ago on Atkins, and with a particular heavy up focus over the first quarter. And as we talked about, based on our testing results, we believe the creative will perform more strongly, and we're focused on additional reach, taking our reach from 69%-86%. Then in the back half of the year, we're gonna be making a significant investment in Quest advertising, which really hasn't had a lot of focus to date. We'll be bringing out a new campaign, a reach-based media campaign behind that. We are the market leaders. We fundamentally believe in brand building, and we believe this separates our company and our brands from our competitors. Thanks, Geoff. Thank you. Thank you. Our next question comes from the line of Jason English with Goldman Sachs. Please proceed with your question. Hey, good morning, folks. Thanks for slotting me in. A couple, couple questions. First, some tactical questions. You highlighted some new club product for Atkins. Is this designed for your existing customers, or is any of this an opportunity to penetrate new customers? And then on Quest, you referenced partnering with retailers who view Quest as a pioneer in nutritious snacking category. Partnering with retailers seems like it's par for the course. It sounds like this is probably not, like, the fact you're calling it out suggests this may be something over and above normal partnership. Can you expound, give us a little more detail and color on that initiative? Thank you. Yeah, happy to, Jason. As it relates to the Atkins Club program, we have moved from offering a variety pack to a straight pack. And what we've learned from our own research is there's a significant opportunity if we can hit a specific price point, which we have. We believe that effort will resonate both with existing consumers as well as bring in new consumers. So that's the goal there. With relation to, with respect to your second question on Quest, yeah, you're right. This category, and I've talked about it before, I describe it as a teenager compared to the majority of center store categories. You've got the twin tailwinds of snacking and health and wellness. It over indexes with millennials and Gen Z. The reason I refer to it as a teenager, 50% household penetration versus 90% for most center store categories. And a real, as you know, a bright spot in the center store. And retailers see that. I believe the category could double over the next five to seven years. Don't know exactly when, but that's the potential. Retailers see that. I've met with all of them, many multiple times since joining the company. We're also category advisor to the majority of our customers. So one of the things I've focused on in my first six months is developing multiyear partnerships with retailers to provide and build additional space and additional focus on this category. So I'm moving from perhaps more of a transactional approach to category leadership to a longer-term, more strategic approach, where we're building plans together to double down on this category. How do we add more space? How do we bring... How do we have additional merchandising opportunities? Et cetera, et cetera. Obviously, e-commerce, the omni is a, is a big focus there. And within that, innovation plays a critical role. And as you know, our retailers view Quest as the, as the innovation pioneer in the category. So you're right to highlight it, Jason. It is a stepped-up, next-level approach to category management, but one that will underpin what we believe will be a doubling of this category over the next five-to-seven years. That's helpful. Just to add a little bit on that, too, if you take a step back in the last year, we're up 25% in consumption for Quest, right? So I mean, that's a huge growth, and retailers obviously see that and want to go with the winner here. So they're looking to partner with us because they see the growth potential of the brand. Right on, and congrats on that success, by the way. And, and I, I did a poor job of asking my first question, so let me come back and ask it more directly: Are you taking these new Atkins products to Costco? Well, as you know, we're not in Costco. We see it as an opportunity. It would represent a significant increase in the business, which would be incremental. But of course, we have to find a proposition that works for us and for Costco, but you can probably bet that we're having ongoing conversations with them. Okay, helpful. Thank you. Thanks, Jason. Thank you. Our next question comes from the line of Pamela Kaufman with Morgan Stanley. Please proceed with your question. Hi, good morning. Good morning, Pam. Can you talk about how you're thinking about the cadence of top-line growth throughout fiscal 2024? And maybe elaborate on how you're thinking about the growth outlook by brand, and just what are you expecting from the contribution from the fifty-third week? Okay, a lot in there. Let me take a step back, and let's talk about the year first, then I'll talk about the quarters a little bit. On a 52-week basis, we expect total SMPL sales to increase in the midpoint of our long-term net sales growth, 4%-6%, right? That's all volume. We have no price in there for next year. Within that, we expect Quest to be growing at least low double digits for the year, with some slight declines in Atkins. We're gonna start seeing the benefits of the Atkins revitalization plan. We expect POS to improve during the year, with the consumption in the second half of the year better than the first half. I think that just speaks to the overall strength of the business as well as the underlying health of the category. So as it relates to the 53rd week, we simply added a point of growth here, as we had in our plan we talked about last time. As we finalized that plan, what we basically did was take the average of the last three years for the first week in September to forecast the extra week. That's a little bit more than a point of growth. You can't just take one divided by 52 to estimate this, because we have a fall reset that we ship in August, and we don't replenish that until mid-September. So it's pretty early getting into the 53rd week, but what we should plan on about a point of benefit there, it'll be more or less, depending on timing of shipments. So that kind of focuses on the year and the split of the, by the brands. As it relates to the flow during the year, retail takeaway should be somewhat similar by quarter, say, high to mid, say, mid to high single digits overall. And as it relates to net sales, it's largely gonna follow that consumption. Little bit of a flip from Q1 to Q2, so let me explain that. In Q1 2024, the net sales comp versus last year is a little bit tough for a couple reasons. One, we had a specific program last year called the Healthy UN Cap for Quest at a very large mass retailer that we are not repeating this year. Secondly, Atkins RTD bonus packs, which are a big part of our New Year, New You, are gonna ship in Q2 this year. They shipped in Q1 last year, and as Geoff alluded to already, we are increasing trade spend in fiscal 2024 on Atkins, particularly in Q1, so we say, stay active really in the eyes of the retailer. So Q1 sales is only gonna increase in the low single digits. On the flip side, we expect that impact to reverse in Q2. Q2 last year had flat growth. Therefore, Q2 this year, we expect net sales growth to be at the higher end of our algorithm of 4%-6%. So at the end of Q1, consumption and sales should largely be in line, just a flip between Q1 and Q2. Thank you. That's very helpful. I also just wanted to dig into a bit more on how you plan to capitalize on the growth in GLP-1 drugs. What were the findings of the study that you conducted, and how are you thinking about the role that each Atkins and Quest can play in targeting this consumer? Yeah, well, we believe, based on our research, which I'll talk about, that the GLP-1 drugs are a significant tailwind for both businesses. Over the past three months, we conducted a lot of proprietary research with consumers on the drugs to understand the impact they were having. What we saw is, yes, it's a reduced appetite, but it's especially focused on less healthy products. And what we found is that consumers on the drugs were eating and seeking smaller, healthy meals and snacks, especially high-protein products, because they still need to get the nutrition they need. So through our research, what we found for both Atkins and Quest, were opportunities for these brands to be an excellent companion when consumers are on the products. Our research found that by far, the majority of consumers taking the drugs don't plan to stay on them. So, they still wanna hold on to the gains, and what we found in our research is our products are an excellent off-ramp as well. So we see this as a significant long-term opportunity. We're clearly still in the early innings of these drugs, and their adoption, but we wanted to get a jump start on it. We've worked with several external partners to build a sizable, addressable audience of consumers who are either interested in or on the drugs, and we plan to deliver them targeted communication, brand messaging, offers, et cetera, again, about how our products can be a perfect companion when you're on the drug and an off-ramp. Again, we're still in the early innings of this, and the campaign that we will bring to market will deploy in the next quarter. But we see this as a long-term potential. And as advocates of weight wellness, we think it's terrific that consumers have another tool in their arsenal. And it's just gonna bring additional focus to weight loss, particularly on Atkins, which is where the brand plays. Thank you. Maybe if I could just sneak in one more. So you talked about. Go on in the queue. Sorry? Okay, I'll go back in the queue. Thank you. Our next question comes from the line of Matt Smith with Stifel. Please proceed with your question. Hi, good morning Geoff. Good morning. If I could ask you, a number of years ago, the Atkins brand, you talked about high loyalty rates and the annual buy rates for existing consumers really being a tailwind to the brand. How do you think about the development of the overall category and the prevalence of new brands and the impact that would have on Atkins as we stand here today? Do those metrics naturally move up... move lower over time, but the growth potential and the size of the category are larger today, and therefore, it may not be a negative to the brand, or do you expect to get back to those high loyalty and repeat rates? Yeah, as I said in the remarks, since coming onto the business, dived very deep on Atkins. A lot of research with consumers, a lot of analytics on the business. And that research to me just reaffirms the opportunity this business has. It is so uniquely positioned against an opportunity that is significant. As I said, 80% of consumers want to lose or maintain weight, and Atkins is seen as a trusted leader in low carb and low sugar solutions. So, the long-term potential of this business is significant. What I talked about was we had some executional missteps that have impacted some of those metrics, buy rate, for example. You know, when you're not bringing really great innovation, when you've got an executional misstep with a large club customer, that's gonna show up in those numbers. But fundamentally, when we fix those, and those fixes are in market, and when we continue to support the business with marketing, focused on talking to core users as well as some of the skeptics, we believe these metrics will start to turn around. And then you have, for the last question, the additional interest in weight management, that is just going to drive additional interest in this brand. So the, the slight decline we're seeing in some of those metrics right now, you've got to look at those and say, a big driver of the impact we're seeing was a commercial misstep. We're fixing it. We're committed to the long-term growth of this business, which is why we're doubling down, increasing marketing, bringing new innovation to market, working on packaging. Those metrics, very confident, will start to turn very quickly in the right direction. Just a quick add on there, Matt. If you take a step back, the Atkins consumer has been a very loyal consumer over the years. We've seen that through the modeling that we've done. We've mentioned before, we've seen a slight decrease in buy rate over the last X period of time, principally because of the, probably the pricing aspect of that thing. But the buy rate on retained users continues to be very strong. So we'll see that get better, as Geoff said, with all the things we're doing in market, but I think it continues to be a strength of the brand. Thank you, Geoff and Shaun. That was very helpful. I can leave it there and pass it on. Thank you. Thank you. Thank you. Our next question comes from the line of Jim Salera with Stephens Inc. Please proceed with your question. Hi, guys. Good morning. Thanks for taking our question. Geoff, I wanted to ask, you gave some good detail, and appreciate, on kind of the Atkins revitalization. When you're having these conversations with your retail partners, are there certain metrics that they want to see, whether it's from the existing Atkins on-shelf presence, or maybe in terms of, like, new product innovation for you guys to win the distribution back? And any color you could offer on that would be helpful. Yeah, sure. I mean, trying to just, your last point first, actually, our distribution is extremely strong right now. So that, that hasn't been an issue for us. I have been on the road. I've met with every retailer, many, multiple times since joining the company, and I've had conversations about Atkins. And I've been candid about some of our commercial missteps, which I think they've appreciated. But those conversations have, every time, gone to the importance of this weight management category and how we are the clear leader in that category, and they want us to win. They are extremely aware, as I've talked about, of the size, 80% want to lose weight, maintain weight, and that this is an important job for consumers that we need to, and they need to support. And they are committed to Atkins' long-term health. They also, when you talk to them, it's all about incrementality, and that's what Atkins brings to the category, particularly with its high buy rate. So in those conversations, I've laid out our six-point plan to revitalize the brand. They're excited about it. They're giving us the time, they're giving us the support, and they know. They look at this category in relation to the rest of the store. They see what is, how it's performing today, and they see potential. Talked about doubling it over the next five to seven years, and they know that Atkins is a critical component of that plan. So very, very positive conversations with retailers. Okay, great. That's helpful. And, if I could sneak a follow-up in for Shaun. High quality problem to have, but as we look forward, you know, you guys don't really have any need to pay down debt. You don't have any, you know, CapEx, really, expenditures. As we're modeling the cash build, I mean, should we think of, like, share repo as a use of some of the excess cash you guys build? Should we just expect cash to build on the balance sheet? Does that get put back into maybe the R&D pipeline, or some advertising? Just any way we can think about that moving forward. Yeah, I mean, we have. First of all, take a step back. We love our model. We love the cash it throws off. You guys know that as you look at our results overall. This year, we'll be continuing that overall, and right now, we're happy to be lower than one times levered. Especially when you think about the fact we were over 4x, 4.5x about four years ago with Quest acquisition. So, we have a small group that meets pretty regularly to discuss capital allocation. We evaluate debt, debt pay down, share buyback, and, you know, M&A opportunities as they come up. We'll continue to do that in fiscal 2024, but those are certainly the areas that we're looking for from a standpoint of use of the cash. Okay, great. Thanks, guys. I'll pass on. Yeah. Thank you. Thank you. Our next question comes from the line of Jon Andersen with William Blair. Please proceed with your question. Good morning. Morning. Morning. I have a question on Quest. The consumption obviously remains quite strong there, running up mid-20s%. I wonder if you could talk a little bit about the composition of that growth that you're seeing and the composition going forward. So you referenced the household penetration rate being relatively modest, I think at 15%. When we think about that kind of mid-20s% consumption, how much of that is household penetration gain? How much is buy rate among existing users? And can you talk a little bit more about your plan to maintain strong consumption in fiscal 2024 on the Quest brand? Thanks. Yeah, absolutely. So when we acquired Quest, it was primarily a bar business. I think, bars were about 80% of the business. Today, bars are just a little bit over 50%. And that is because in the last few years, we've, we've successfully launched new products and formats that have really propelled the business. For example, in fiscal 2024, we anticipate our salty snack platform to be over $200 million in net sales, 25% of the Quest portfolio. But to your, to your question, importantly, this innovation has proven to be highly incremental to the brand and very importantly to the category. For example, 30% of new users to the brand have come from chips. But, but critically, while we've been growing chips, the bar business has grown 22% year to date. So Quest has proven it's one of the few brands that can successfully extend across multiple product forms, and I'll go a step further. Our consumers are demanding it, and our retailers are asking for it, and that's the opportunity. You know, I've spent a lot of time with Quest consumers over the last six months. To them, Quest is a lifestyle brand. It's sort of brilliant hack of sorts, not just a product brand, and it's why they're demanding us to bring out additional formats, that we're focused on. So what I would suggest is if, you know, if you think about a large and perhaps growing carbohydrate-dense snack where we can flip the macros, you can probably bet we're looking at it. We've seen again, that innovation to be highly incremental, brings in new users, but very importantly, retailers see it too. It's bringing in new category users, and that's why we're getting the support of retailers. And then I guess lastly, you talked about, you know, where, where we're going with the brand. Yes, we'll continue to push out on innovation. There's still distribution, white space. I think, Jason made a reference to that. But the next era we're pulling out in the Quest quarter is marketing. As we talked about, the awareness is relatively low versus most brands. There's an opportunity to drive additional awareness and then household penetration behind a focused, and world-class marketing campaign that we'll be rolling out in the new year. So those are the three drivers of Quest, but I'll just underscore this is an incremental brand, driving incremental consumers. Yeah, I mean, I think take a step back. If you look at the 2023 growth, we've had tremendous growth. I mean, obviously, we benefited like everyone else from price as we go through that, which we're not gonna have this year. We're really excited about the opportunity to continue to grow that brand in the mid-teens with all the growth being volume overall. So, when we did the acquisition way back when, one of the opportunities there we saw was distribution. We saw that build this year. We're gonna continue to see that going forward, but I think the strength of that brand has been recognized by retailers, and there's really a growth engine for them as they look at that category overall. Thanks so much. I'll leave it at that. Thank you. Thank you. Our next question comes from the line of Rob Dickerson with Jefferies. Please proceed with your question. Great. Thanks so much. I just wanted to ask, I guess a little bit about magnitude of kind of the new marketing campaign, right? I mean, if, you know, we go back, kind of, you know, historically with Simply, kind of as it, you know, had de-SPACed and, you know, part of the platform was, you know, to kind of run kind of a higher relative rate of marketing, kind of brand push, right? Low CapEx model, sell at top line growth. You know, if we go back even to the, fiscal 2017, 2018 years, you know, selling and marketing expenses were almost at 14%. You know, in 2023, we were sub 10%. And then I also understand, you know, over time, as you can kind of recapture some of this gross margin, I would assume that, you know, the level of that marketing spend is stepping up. You're speaking to a new campaign. We have a new brand ambassador. So I'm just trying to get a sense of, you know, maybe firstly, if we think about fiscal 2024, you know, like, how much should we be thinking selling and marketing would actually be up year-over-year or as a percentage of sales? And then maybe just any incremental color on kind of what, you know, material gross margin expansion kind of implies in fiscal 2024. And that's it. Thanks so much. Yeah, so I think what you're asking there is just basically how much we're stepping up marketing in fiscal 2024. If you take a step back, we at your point had always tried our model, if you will, was, you know, get about 10% marketing spend. We're probably closer to 8% of that in 2023. We wanna be closer to 9%, to a little bit north of that in 2024. So we're gonna see meaningful increases in marketing. We plan for mid-teen growth in marketing for fiscal 2024 versus where we are today. So that's the plan we have and as Geoff said, it's on both brands. We'll probably see more of that for Atkins in the first half of the year, and then as we have the new advertising for Quest, we'll see that pop in the second half of the year. So I don't know if I answered your question or not, but that, that was what I think you asked. Yeah, no, that's good enough. And then just on gross margin, kind of thinking of magnitude of expansion potential in 2024. For gross margin? Yes. So, well, first of all, we're pretty confident in delivering the gross margin meaningfully in fiscal 2024. For the full year, we think gross margin of 38% is very attainable, driven by commodity decreases across most of our key ingredients. A couple of caveats there. First, that's based on how the world is today. Obviously, we're not 100% covered, so if something rattles the market, it's subject to change. You see a little bit of that with cocoa right now. Second, we're not gonna drop all the favorability to bottom line. We talked about that already. We're reinvesting a big piece of that back into the business. Marketing will be growing in the mid-teens, both brands, and we're reinvesting some favorability back into trade for Atkins, particularly in the first half of the year, as we wanna make sure we stay active in the eyes of retailers and consumers until the revitalization plan kind of bears out. So I don't know if it gives you a flavor of what we're looking for. All right, super. Thank you. Sure. Thank you. Our next question comes from line of Matt McGinley with Needham & Company. Please proceed with your question. Great. Thank you. As a follow-up on that gross margin, can you help frame your expectations on that cadence of gross margin improvement this year? Do you expect those gains to be more front-half weighted or back-half weighted? And you made the mention around higher levels of marketing. I guess, can you kind of tease out, like, what How much higher levels of promotion do you expect, and how much of that will be offset by the gains from input deflation in this year? So in terms of sequential for gross margin, I think you're gonna see more growth in the second half of the year than the first half of the year. You know, just if you take a step back, if you look at it historically, Q2 is we have lower gross margin with higher trade spend in the quarter to support New Year, New You. Additionally, we put a little more of that trade spend in Q1 of this year to really jump-start the business, as I mentioned. So, you're gonna see gross margin improve in Q1 versus Q1 last year. Should be about the same as Q4. So the Q1 will be about the same as Q4 in terms of gross margin, and then you see pretty significant gross margin expansion in Q3 and Q4 this year. So a lot of that is, I'd say, back-half loaded. As it relates to trade, we're up... I mean, we're not drastically up in spend overall. We're just really trying to make sure that we support the brand in the marketplace as we get through the revitalization. So a little bit of an increase there, and effectively, what we did was we typically do promotional plans with our retailers in September and in January to support the resets as well as the New Year, New You. We've added some more spending in October and in February this year to support the brand a little bit more and get better growth on those time frames. So I don't know if I answered your question or not, but that's directly what we're doing. You did. All right. Appreciate it. Thank you very much. Sure. Thank you. Ladies and gentlemen, our final question this morning comes from the line of Steven Powers with Deutsche Bank. Please proceed with your question. Hey, thanks for fitting me in here. I guess, you know, just listening to the Atkins conversation throughout the call, I think it comes across as you've got a pretty clear view of what the deficiencies have, you know, have been and a pretty clear vision of what needs to be done. I guess, the question I'm left with: Is there anything, you know, Geoff, as you've gone through the review of that brand, that you, a re there open questions that you still have? Are there things that you still don't know that you'd like to know to have just even a higher degree of confidence on the overall revitalization? That's a fair question. I mean, no, I have a lot of confidence in the plan that we've developed, which is based on what was very comprehensive research on the business, talking to consumers, advanced analytics, et cetera. So there's a tremendous amount of confidence we have in the plan. We know that the opportunities in front of us are to, in the near term, accelerate bar innovation to market, but ensure we build a multi-year pipeline. We've identified opportunities to upgrade the product and hopefully deliver superior shelf life. We've focused in on specific customers. We've talked a lot about the club channel, which is an opportunity. That fix is already shipping to market. We've talked about doubling down on e-commerce. And then a little more long-term, how do we modernize the brand? How do we enhance the brand experience? You've seen us go out initially with new advertising, supported by expanded reach. We've got a packaging refresh coming, which I'm sure you understand, takes a little longer. The series of initiatives we have will come to market sequentially over the next 12 to 18 months. And then we also have the, the weight management drug, which our research strongly shows this is a tailwind for the business, but that's in the early innings. So as we think about Atkins, we have a goal is to stabilize the brand, and then by the back half of our fiscal, you'll start to see improvement. And underpinning it all, I've put a new leadership team in place to drive enhanced accountability and execution. I have a tremendous amount of confidence, and then it's all wrapped up in the opportunity. This brand is so sharply positioned against a need that is only growing, and it's our job to ensure we can deliver its full potential. So a lot of confidence. Great. Thank you so much. I know we've gone an hour, so I'll leave it there. Thank you. Yeah, I just wanna thank everyone for their participation on today's call. We look forward to updating you on our first quarter results in January. So hope everybody has a good day. Thank you. Thank you. This concludes today's conference call. You may disconnect your lines at this time. Thank you for your participation.