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sproutsocial Sprout Social Announces First Quarter 2021 Financial Results Above Guidance Range Raises 2021 Guidance First Quarter Total Revenue of $ 40.8 Million 28,122 Customers as of March 31 , 2021 CHICAGO , May 4 , 2021 - Sprout Social , Inc. ( " Sprout Social " , the " Company " ) ( Nasdaq : SPT ) , an industry - leading provider of cloud - based social media management software , today announced financial results for its first quarter ended March 31 , 2021 . " Our growth rate is continuing to accelerate , reinforcing confidence in our strategy , our opportunity and the investments we're making in our future , " said Justyn Howard , Sprout Social's CEO and co - founder . " Social sits at the center of digital strategy for the next evolution of business . During Q1 , we added a record number of net - new customers and generated positive free cash flow for the first time . We're making aggressive investments behind growth and momentum in our business that has never been stronger . " " We're incredibly proud of the team for continually raising the bar and delivering for our customers , especially given the backdrop of the past year . " 33 First Quarter 2021 Financial Highlights Revenue • • • Total revenue was $ 40.8 million , up 34 % compared to the first quarter of 2020 . Organic revenue ( excluding the impact of legacy Simply Measured revenue ) was up 35 % compared to the first quarter of 2020 . Total ARR was $ 172.0 million , up 38 % compared to the first quarter of 2020 . Organic ARR was $ 171.0 million , up 39 % compared to the first quarter of 2020 . • We expect the impact from legacy Simply Measured to be immaterial to revenue and ARR moving forward . Operating Loss GAAP operating loss was ( $ 6.2 ) million , compared to ( $ 10.9 ) million in the first quarter of 2020 . • Net Loss Cash • • • Non - GAAP operating loss was ( $ 2.3 ) million , compared to ( $ 7.4 ) million in the first quarter of 2020 . GAAP net loss was ( $ 6.4 ) million , compared to ( $ 10.5 ) million in the first quarter of 2020 . Non - GAAP net loss was ( $ 2.5 ) million , compared to ( $ 7.0 ) million in the first quarter of 2020 . GAAP net loss per share was ( $ 0.12 ) based on 53.4 million weighted - average shares of common stock outstanding , compared to ( $ 0.21 ) based on 50.1 million weighted - average shares of common stock outstanding in the first quarter of 2020 . Non - GAAP net loss per share was ( $ 0.05 ) based on 53.4 million weighted - average shares of common stock outstanding , compared to ( $ 0.14 ) based on 50.1 million weighted - average shares of common stock outstanding in the first quarter of 2020 . • • Cash and equivalents and marketable securities totaled $ 167.8 million as of March 31 , 2021 , up from $ 163.9 million as of December 31 , 2020 . Net cash generated by operating activities was $ 3.6 million , compared to ( $ 4.5 ) million in the first quarter of 2020 . Free cash flow was $ 3.4 million , compared to ( $ 4.8 ) million in the first quarter of 2020 . See " Customer Metrics " and " Use of Non - GAAP Financial Measures " below for how Sprout Social defines total ARR , organic ARR , non - GAAP operating loss , non - GAAP net loss , non - GAAP net loss per share and free cash flow and the financial tables that accompany this release for reconciliations of these measures to their closest comparable GAAP measures .