Slides
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Tripadvisor Group Q2 2026 Investor Presentation August 2026
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Safe Harbor Statement Forward-Looking Statements. Our presentation today, including the slides contained herein, contains "forward-looking statements" within the meaning of the Private Securities Litigation Reform Act of 1995. These statements are not historical facts or guarantees of future performance and are based on management's assumptions and expectations, which are inherently subject to difficult to predict uncertainties, risks and changes in circumstances. The use of words such as "intends,” “expects,” “may,” “believes,” “should,” “seeks,” “intends,” “plans,” “potential,” “will,” “projects,” “estimates,” “anticipates,” or similar expressions generally identify forward-looking statements. However, these words are not the exclusive means of identifying such statements, and any statements that refer to expectations, beliefs, plans, predictions, projections, forecasts, objectives, assumptions, models, illustrations, profiles or other characterizations of future events or circumstances are forward-looking statements, including without limitation statements relating to future revenues, expenses, margins, performance, profitability, cash flows, net income/(loss), earnings per share, growth rates and other measures of results of operations (such as adjusted EBITDA) and future growth prospects for Tripadvisor’s business. Actual results and the timing and outcome of events may differ materially from those expressed or implied in the forward-looking statements for a variety of reasons, including, among others, those discussed in the “Risk Factors” section of our Annual Report on Form 10-K. Except as required by law, we undertake no obligation to update any forward-looking or other statements in this presentation, whether as a result of new information, future events or otherwise. Investors are cautioned not to place undue reliance on forward-looking statements. Non-GAAP Measures. This presentation also includes discussion of both GAAP and non-GAAP financial measures. Important information regarding Tripadvisor’s definitions and use of these measures, as well as reconciliations of the non-GAAP financial measure to the most directly comparable GAAP financial measure are included in the earnings release reporting our second quarter 2026 financial results, which are available on the Investor Relations section of our website at ir.tripadvisor.com, and in the “Appendix” section of this document. These non-GAAP measures are intended to supplement, and are not a substitute for comparable GAAP measures. Investors are urged to consider carefully the comparable GAAP measures and reconciliations. Industry / Market Data. Industry and market data used in this presentation have been obtained from industry publications and sources as well as from research reports prepared for other purposes. We have not independently verified the data obtained from these sources and cannot assure you of the data’s accuracy or completeness. 2
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The world’s most trusted source for travel and experiences Group 3 3
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4 TheFork Transaction Transaction originally announced June 15, 2026. Highlights the full value of TheFork Validates TheFork’s strong consumer brand with unique value proposition for both diners and restaurants, and its position as a leader in Europe Reflects the strategic value in the Group’s broader portfolio Deepens Tripadvisor’s relationship with a trusted global brand with large presence across travel, dining and experiences Reinforces the Group’s operating focus Reflects Tripadvisor’s stated strategy to prioritize opportunities in Experiences and simplify focus Provides flexibility in capital allocation decisions Proceeds provide more capacity for share repurchases, debt paydown, or inorganic opportunities in Experiences Summary Benefits ● On June 14, 2026, Tripadvisor, Inc. (“Tripadvisor” or the “Company”) announced it entered into an agreement with American Express to sell TheFork, its European online restaurant reservation and management platform. ● Sale price is $700 million in an all-cash transaction. The Company anticipates minimal tax leakage from the sale of TheFork, with net proceeds expected to closely approximate the gross proceeds, less transaction costs. ● The transaction is progressing and expected to be completed by year end 2026.
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Post-Transaction Group Structure Remains focused on stated strategic priorities 5 Leading global online bookable experiences platform World’s largest online travel guidance platform Extend leadership in Experiences Position for an AI-enabled future Simplify focus of legacy offerings Large Global Audience Trusted Brands Unique, Community- Driven Content Strong Partner Relationships Group Data | Technology | World-Class TalentDrive sustainable, profitable growth
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6 Focused on Priorities Designed to Drive Group Growth Extend leadership in experiences Position for a future of AI-enabled travel Simplify focus of legacy Tripadvisor portfolio Drive long-term growth in revenue and profit and expand market share under simplified, streamlined structure, strategy, and roadmap Deploy the Group’s unique data assets to powering product, marketing, productivity and AI-first initiatives Simplify legacy portfolio to support experiences and data strategies & optimize legacy portfolio to optimize for profitability Drive sustainable, profitable growth Continue to execute a financially disciplined growth strategy for the Group
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Financial Highlights 7 7
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8 Revenue Performance Reflective of Group Priorities Commission-based revenue facilitated directly and indirectly through platform and on behalf of third-party distribution partner websites Click-based advertising for OTAs and suppliers; display advertising, click-based revenue on dining and cruise, and B2B solutions for restaurants and hotels. Experiences-led strategy and simplification of legacy offerings shifting revenue mix Continuing Operations: Revenue Mix Experiences Hotels & Other 1,639 1,658 1,674 1,614
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9 Quarterly Results: Continuing Operations Revenue & Adjusted EBITDA As % of Rev 20% 22% 12% 5% 17% Note: Total Adjusted EBITDA is a non-GAAP measure. Please refer to “Non-GAAP Reconciliations” in the Appendix for definitions of our non-GAAP financial measures, as well as reconciliations to the most directly comparable GAAP measure. Beginning in Q2 2026 results include only the Experiences and Hotels & Other segments, presented as continuing operations. Given the pending transaction, announced on June 15, 2026, TheFork is considered “held for sale,” under accounting guidelines and shown as discontinued operations in our results. All periods shown include only continuing operations. Please see the appendix of this presentation, and our press release dated August 6, 2026, for more information, and for a re-cast of the segments. Continuing Operations Revenue ($M) Continuing Operations Adj. EBITDA ($M)
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10 Quarterly Revenue & Adjusted EBITDA by Segment Note: Adjusted EBITDA is our segment profit measure. Please refer to the appendix of this presentation for its definition. Revenue ($M) Adj. EBITDA ($M) Revenue ($M) Adj. EBITDA ($M) Experiences Hotels & Other
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11 Quarterly Free Cash Flow & Liquidity Liquidity position at 06/30/2026 ($M) 1,339 Free cash flow from continuing operations is a non-GAAP measure. Please refer to “Non-GAAP Reconciliations” in the Appendix for definitions of our non-GAAP financial measures, as well as reconciliations to the most directly comparable GAAP measure. Free Cash Flow ($M)
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Experiences 12 12
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Broad coverage ✔ Viator OTA capturing high-intent travelers ✔ Tripadvisor capturing upper funnel guidance & planning phase ✔ Third party: providing experiences supply to OTAs, hotels, travel agencies, and other partners Favorable tailwinds for global experiences ✔ Offline to online growing faster than overall market ✔ 4x faster growth of consumer spend on experience-related services v. goods1 Market-leading brands driving expansion of global online experiences 1. Phocuswright/Arival 2019-2026 CAGR Source: Arival and company information Global Tours and Experiences Market (Gross Bookings $B) Marketplace offering, connecting travelers and tour operators Travelers: • Easy discovery of high-quality experiences reviewed and confirmed by travelers • Wide choice of products • Flexibility to book and cancel • Leading customer service Operators: • Expanded distribution • Hassle free bookings • Marketing and analytics products to manage and grow their business + 2019-2027E CAGR Source: Arival and company information 13
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14 Driving growth, scale, and profitability through marketing, product & supply flywheel Marketing Demand & Traffic Attracting customers through growing marketing efficiency, geographic & channel expansion Product Better experience | Store Conversion via UX, personalization, AI product selection, driving loyalty and repeating customers Supply Better selection Secondary and tertiary markets, category expansion GBV ($B) Experiences booked growth Adjusted EBITDA ($M) & Margin
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Note: All figures as of year end 2025 unless otherwise noted 1. Bookable experience counts of competitors are based on internal estimates. Variations on the same tour experience are counted as a single experience. 15 Experiences Summary Highlights ~$4.7B+ FY2025 GBV +425K Bookable Experiences ~4x more bookable experiences vs closest competitor1 +70K Operators Mid-20s Take Rates 4,000+ Demand Partners Including Nearly Every Travel Brand
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Hotels & Other 16 16
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Unique position at the intersection of travelers and partners 2019-2027 CAGR Source: Phocuswright (includes air, hotel, rail, packaged travel, car rental and cruise) Global Travel Market Gross Bookings ($T) 17 Durable asset that is difficult to replicate ✔ Trusted brand ✔ Authentic UGC ✔ Large community of contributors ✔ Large global audience Trusted source for end-to-end travel planning & guidance Travelers: • Community-driven insight and engagement through reviews and forums • Bookings for experiences, hotels, restaurants and other Partners: • Global hotel meta platform • Key advertising platform for travel brands and beyond
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18 Assets positioned to support growth in experiences and data strategies From a real review ● Trip planning tools, guidance, and recommendations ● Product personalization and predictive analytics ● Content + SEO: Review and forum summaries ● Conversational Chatbot/Search UGC, data and technology valuable enablers of product and partnership across travel categories Product Productivity Partnerships ● Engineering tools (code snippets, testing, search) ● Trust & Safety - reduce human moderation efforts while increasing the quality of detection ● Customer service ● Translation/localization ● Analytics ● Forging content solutions and partnerships with leading companies ● Optimizing LT position in the ecosystem ● Partnering with leading AI companies ○ GenAI search engines ○ Agentic AI ○ App integration
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Note: All figures as of year end 2025 unless otherwise noted *Annual active members 19 1B+ Reviews & Opinions Serving travelers under a globally recognized and trusted brand Hotels & Other Summary Highlights Millions of contributors a year Authentic traveler content Across 43 global markets Valuable assets including a trusted brand, global audience, scalable content model, high-intent data, and significant supply footprint Multiple ways of connecting consumers with our partners World-class content moderation
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Thank You
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Note on Continuing Operations 21 Beginning in Q2 2026 consolidated results include only the Experiences and Hotels & Other segments, presented as continuing operations. Given the pending transaction, announced on June 15, 2026, TheFork is considered “held for sale,” under accounting guidelines and is classified as discontinued operations in our results. All periods shown include only continuing operations. A detailed reconciliation of these segment changes is included in the following pages.
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Bridge to Continuing Operations 22 * Number previously reported in the Company's public filings. Numbers may not total due to rounding. (1) Represents intercompany transactions related to ongoing commercial agreement between the Company and TheFork, expected to continue post-divestiture, which are presented separately between the Company's continuing and discontinued operations. These transactions were previously eliminated in the Company's consolidated financial statements. The Company's financial statements for all periods presented have been adjusted to reflect this change. This change had no impact on the Company’s total net income (loss) and did not have a material effect on its consolidated financial statements. (2) Represent certain shared personnel and insurance costs, previously allocated to the TheFork, which do not qualify for discontinued operations accounting classification and are reported within continuing operations for all periods presented.
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23 Bridge to Continuing Operations (cont.) * Number previously reported in the Company's public filings. Numbers may not total due to rounding. (1) Represents intercompany transactions related to ongoing commercial agreement between the Company and TheFork, expected to continue post-divestiture, which are presented separately between the Company's continuing and discontinued operations. These transactions were previously eliminated in the Company's consolidated financial statements. The Company's financial statements for all periods presented have been adjusted to reflect this change. This change had no impact on the Company’s total net income (loss) and did not have a material effect on its consolidated financial statements. (2) Represent certain shared personnel and insurance costs, previously allocated to the TheFork, which do not qualify for discontinued operations accounting classification and are reported within continuing operations for all periods presented.
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24 Bridge to Continuing Operations (cont.) * Number previously reported in the Company's public filings. Numbers may not total due to rounding. (1) Represents intercompany transactions related to ongoing commercial agreement between the Company and TheFork, expected to continue post-divestiture, which are presented separately between the Company's continuing and discontinued operations. These transactions were previously eliminated in the Company's consolidated financial statements. The Company's financial statements for all periods presented have been adjusted to reflect this change. This change had no impact on the Company’s total net income (loss) and did not have a material effect on its consolidated financial statements. (2) Represent certain shared personnel and insurance costs, previously allocated to the TheFork, which do not qualify for discontinued operations accounting classification and are reported within continuing operations for all periods presented.
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Appendix: Reconciliation from GAAP to Non-GAAP 25
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The Company believes that non-GAAP financial measures provide investors with useful supplemental information about the financial performance of our business, enables comparison of financial results between periods where certain items may vary independent of business performance, and allow for greater transparency with respect to key metrics used by management in operating and analyzing our business. (1) The amount presented in the second quarter of 2025 represents the reversal of an estimated accrual related to the settlement of a regulatory related matter, based on updated information at the time. (2) The Company expensed certain costs related to shareholder activism of $3.3 million during the first quarter of 2026. (3) Represents a recovery of $4.8 million related to an external fraud incident, which occurred during the fourth quarter of 2022. The Company has reduced Adjusted EBITDA by this recovery amount during the first quarter of 2026. The Company considers such recovery to be non-recurring in nature. (4) Depreciation and amortization. Includes capitalized website development amortization. (5) Adjusted EBITDA. A non-GAAP measure which is defined as net income (loss) from continuing operations plus: (1) provision (benefit) for income taxes; (2) other income (expense), net; (3) depreciation and amortization; (4) stock-based compensation; (5) goodwill, intangible asset, and long-lived asset impairments; (6) legal reserves, settlements and other, including indirect tax reserves related to audit settlements and the impact of one-time changes resulting from enacted indirect tax legislation; (7) restructuring and other related reorganization costs; (8) transaction related expenses (including non-operational costs related to significant shareholder activism, which includes third-party advisory, legal, and other professional fees); and (9) non-recurring expenses and income unusual in nature or infrequently occurring. These items are excluded from our Adjusted EBITDA measure because these items are noncash in nature, or because the amount is not driven by core operating results and renders comparisons with prior periods less meaningful. (6) The Company expensed certain transaction costs related to the sale of TheFork of $3.2 million during the second quarter of 2026. Appendix 26
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Appendix 27 (7) Free Cash Flow from continuing operations. A non-GAAP measure which is defined as net cash provided by operating activities from continuing operations less capital expenditures, which are purchases of property and equipment, including capitalization of website development costs. We believe this financial measure can provide useful supplemental information to help investors better understand underlying trends in our business, as it represents the operating cash flow that our operating businesses generate, less capital expenditures but before taking into account other cash movements that are not directly tied to the core operations of our businesses, such as financing activities, foreign exchange or certain investing activities. Free Cash Flow from continuing operations has certain limitations in that it does not represent the total increase or decrease in the cash balance for the period, nor does it represent the residual cash flow for discretionary expenditures. Therefore, it is important to evaluate Free Cash Flow from continuing operations along with the unaudited condensed consolidated statements of cash flows. Segment Adjusted EBITDA is our segment profit measure and is defined as net income (loss) from continuing operations plus:(1) provision (benefit) for income taxes; (2) other income (expense), net; (3) depreciation and amortization; (4) stock-based compensation; (5) goodwill, long-lived assets and intangible asset impairments; (6) legal reserves, settlements, and other (including indirect tax reserves related to audit settlements and the impact of one-time changes resulting from enacted indirect tax legislation); (7) restructuring and other related reorganization costs; (8) transaction related expenses (including non-operational costs related to significant shareholder activism, which includes third-party advisory, legal, and other professional fees); and (9) non-recurring expenses and income unusual in nature or infrequently occurring. We use the operating metric described below to assist us in measuring our operations performance, identifying trends, formulating projections and making strategic decisions for the Viator segment. We are not aware of any uniform standards for calculating this metric, which may hinder comparability with other companies that may calculate similarly titled metrics in a different way. Management believes it is useful to monitor this metric together and not individually as it does not make business decisions based upon any single metric. We regularly review our processes and may adjust how we calculate this metric to improve its accuracy. We make this key metric available to investors because we believe it is useful both because it allows for greater transparency with respect to key metrics used by management in its financial and operational decision-making, and because it may be used to help analyze the health of our business. This metric should not be considered as an alternative to any measure of financial performance calculated in accordance with GAAP. Gross Booking Value (“GBV”) represents the total dollar value of experience bookings in a given period prior to any adjustments such as date changes, refunds or cancellations. GBV is an operational measure that provides an indication of total engagement and economic activity driven by our platform in a given period by all marketplace constituents (travelers, experience operators, and partners). Management uses GBV for operational decision-making purposes to monitor the growth, scale, and reach of its online marketplace as well as assess the health of its global ecosystem. Accordingly, management does not consider GBV to be an indicator of revenue or any other financial statement measure. * Full-year totals reflect data as reported and may differ from the summation of the quarterly data on this table due to rounding.